Google Adword Presentation

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    INTRODUCTION

    Leading search engine in the world

    88,000,000,000 searches per month

    34,000 searches per second

    Present in 200+ countries

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    CONVENTIONAL SOURCES OF

    ADVERTISING Print media : newspapers, journals, magazines

    Electronic media : TV, Radio

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    PROBLEM ASSOCIATES WITH PRINT

    AND ELECTRONIC MEDIAMore investment

    Reach to non interested people also

    updating problem

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    ads are displayed along with search results

    appear under 'Sponsored links' in the side

    column of a search page

    may also appear in additional positions

    above the free search results.

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    ADVANTAGE OVER PRINT AND

    ELECTRONIC MEDIAWider Coverage

    Targeted Audiences

    Affordable

    Easy to Track and Measure Conversion

    Speed

    Informative

    Flexible Payment

    Better ROI

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    Easy Audience Engagement

    Better Branding

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    BENEFITS OF GOOGLE ADWORDS

    No minimum buy

    Easy and fast creation

    Almost immediate implementation

    Pay only for clicks

    Bid for placement Set maximum cost per day

    Stop or pause campaign at any time

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    Attract interested customers

    Reduce your advertising costs

    Make changes whenever you want

    Make informed decisions

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    Advertise on its high-quality advertising

    network

    Hundreds of thousands of websites

    News pages

    Blogs

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    SearchFindAdclick

    NO changes in Googles Core Business since 1998: Google

    does search

    Ability to offer the best, fastest, ubiquous (PC&Mobile

    devices), reliable and easy to use SEARCH services

    Users FIND highly relevant information

    Google exposes highly relevant text, image, animated orvideo ADS to the user

    As soon as a user clicks on the sponsored links or ads

    Google CHARGES his client

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    You create your ads

    Your ads appear on Google

    You attract customers

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    Expand reach through the Display

    Network

    Target the right user in the right context

    Measure and optimize your results

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    Set your budget

    Avoid guesswork

    Pay only for results

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    FOR LOCAL CUSTOMERS

    Local and regional targeting

    Local ads

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    INCREASE YOUR SALES TODAY

    !!!!!!!

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    FOR MORE INFORMATION, PLEASE

    VISITwww.google.com

    OFFICE ADRESS :Google India Pvt. Ltd

    No. 3, RMZ Infinity - Tower E

    3rd, 4th, and 5th Floors

    Old Madras Road

    Bangalore, 560 016

    India

    Phone: +91-80-6721-8000

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    KEEP GOOGLING