GoMobile Generate

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Generate new revenues with GoMobile’s mobile web marketing platform

Transcript of GoMobile Generate

Page 1: GoMobile Generate

Generate new revenues with GoMobile’s mobile web marketing platform

Page 2: GoMobile Generate

The Mobile Web is rapidly becoming the standard for web browsing

• Mobile web is rapidly overtaking desktop browsing by a margin of 8 times faster than 90’s internet adoption*

• Mobile web browsing will over take desktop browsing by 2013**• 2011 Smartphone sales are surging globally, increasing 74 percent in the second quarter

compared to last year and selling a total of 428.7 million units***

Source: *Google **Gartner ***Gartner

• Print - late 15th century

• Recordings – late 19th century

• Cinema – from the 1900’s

• Radio – from the 1910’s

• Television – from the 1950’s

• Internet - from the 1990’s

Traditional mass mediaMobile web – from the 2000’s and beyond…

Mobile offers unique benefits that cannot be replicated by the six traditional mass media

Generate new revenues by selling mobile websites

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What is the Mobile Web?

Use of mobile web

Source: *Wikipedia**W3C Commons

The Mobile Web refers to the use of browser-based access to the Internet from a mobile device, such as a smartphone or tablet computer, connected to a wireless network.*

The shift to mobile Web access has been accelerating with the rise since 2007 of larger multitouch smartphones, and of multitouch tablet computers since 2010.*

Although most mobile devices may render Web documents, the user experience when browsing the Web on a mobile device is often poor when a Web document hasn't been designed with mobility in mind.**

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Why is the Mobile Web so important?

Use of mobile web

Source: *Wikipedia**W3C Commons

With the rise in tablets and the increases in mobile capability end users now expect mobile optimized content and a better mobile web browsing experience.

61% of mobile users are unlikely to return to a site they had trouble accessing*

40% would go and visit a competitor instead*

This will only rise as smartphone adoption increases

For mobile web users it is no longer acceptable to ‘pinch and drag’ to access

content on their mobile device

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GoMobile is the partner that helps you go mobile!

What we offer How you will benefit• A proprietary software platform built

exclusively for the mobile web, companies can sell as their own

• Worldwide device and platform support for compatibility with 1,000s of devices

• NO CODING NECESSARY – By One Click Publishing™ almost anyone can create a mobile site within minutes

• Automatically generated QR codes and brandable short URLs

• Browser redetection serves mobile browsers

• Multi-tiered user accounts for large and small organizations

• Excel spreadsheet batch upload for unique pages

• Robust analytics to track and monitor

• Start selling mobile within a week as your companies “own solution”

• Bypass intensive hardware specific mobile application development

• Use your existing team and start producing mobile sites in a week. No intensive training required

• The platform makes promotion of a mobile site easy, adding instant value to a your website

• Enhance all existing digital media• Delegate responsibilities between

developers and mobile web marketers• Sell multiple mobile landing pages at a

time• Easy to quantify, keep track and sell

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Generate new revenues by going mobile

Source:*Gartner **Gartner ***BIA/Kesley #Years 1-Infinity – Full Year 50% Pre-pay option available ($112.50 Total Cost) #Bulk discount pricing available upon request

• Mobile ad revenue will be US$3.3 billion in 2011. This will sky rocket to $20.6 billion in 2015, more than doubling each year.*

• Brand spending on mobile advertising will grow from 0.5 percent of the total advertising budget in 2010 to over 4 percent in 2015.**

• Local ad spend will grow from US$404 million to $2.8 billion.***

$0.00 Page Creation Fee

$18.75 GoMobile Website per month

$225.00 Total cost for the year for rapidly deployed GoMobile site

$500 - $1,500 Total potential partner revenue

An example selling with the GoMobile Platform#:

100%-500% PROFIT