ObjectiveMarketer Getting Started is Easy

Plan – Share – Manage - Measure

More Updates on: Website | Twitter | Facebook | Blog

1. Accessing ObjectiveMarketer

2. Adding Channels – Twitter / FB

3. Creating a New Campaign

4. Publishing from ObjectiveMarketer

5. Different Scheduling Options

6. Measurement and Stats Analysis

Getting Started Tips Covered Today

1. Accessing ObjectiveMarketer

1. Accessing ObjectiveMarketer

Go To: http://app.objectivemarketer.comLogin with credentials provided during registration

1. Accessing ObjectiveMarketer

When you are logged in, you can also access using:OM Bookmarks – Post2OM and OMADD2QUEUE

Drag the bookmark from the bottom of the screen to the bookmark bar in your browser.

2. Adding Channels – Twitter / FB etc.

2. Adding Channels – Twitter / FB etc.

ObjectiveMarketer is designed to be channel agnostic, which means new channels can be added when required, with little efforts.

ObjectiveMarketer supports the following channels out-of-the-box: Twitter, Facebook, Pages, LinkedIn, Slideshare, YouTube, Ping.fm

http://app.objectivemarketer.com/site/settings

1. Go To the Admin Tab and select Accounts Menu

2. Follow the instructions for Account Add

2. Adding Channels – Twitter / FB etc.

To add or edit a channel account:

Note:You can add multiple accounts. Some OM users have more than 100 Twitter Accounts. You can also set your personal accounts to Private.

3. Creating a New Campaign

3. Creating a New Campaign

A campaign in ObjectiveMarketer, is similar to the folders in your computer, which you create to organize your contents.

ObjectiveMarketer campaigns allow you to organize your messages by themes, or by your strategies of communication, so that you can measure the effectiveness at an aggregate level.

Some real Campaigns created in ObjectiveMarketer: •Product Launch• Company News• Weekend Sale Offer• Best Deals• Webinar Announcement• From My Blogs• Week 1st May Campaign Name• Team Member 1, 2 etc

Select New Campaign from Campaigns Tab

Enter the name of the campaign – Like “Webinar Announcement”

3. Creating a New Campaign

Optionally, set Campaign Goals and Web Analytics Tags

3. Creating a New Campaign

4. Publishing From ObjectiveMarketer

Click Dark Orange Post Message Button

Choose from various publishing selections to post, save or schedule

4. Publishing From ObjectiveMarketer

You can:

• Publish to multiple accounts simultaneously• Add a Poll• Add an Image• Add Tags• Customize FB Preview• Add Landing Pages• Other options, see step 5

5. Different Scheduling Options

One TimeSet it up for publishing at a particular date and time, in future.

Repeat Once DailySet a Start Date/Time, an End Date/Time, and fixed time to publish once daily

Repeat Multiple TimesSet start date/time, Repeat Frequency (10 times), Repeat Interval (every 2 hrs)

Spread PostSpread multiple messages by pre-defined interval and frequency.

Bulk ScheduleSchedule multiple messages simultaneously with free-format criterion for each

Choose from various scheduling options

5. Different Scheduling Options

1. View your schedule in a calendar

2. Sync your calendar with Google Calendar or iCal

3. Save messages as drafts4. Set Queues• Simple Queues• Auto-Drip Queues

Highlights

5. Different Scheduling Options

6. Measurement and Stats Analysis

1. Click Tracks - Campaign2. Click Tracks - Post3. Retweets4. Facebook Likes and Comments5. Most/Least Popular6. Trend Analysis7. Influencers/Amplifiers8. Tags Click Tracking9. Channel Performance10. Geo-Demography11. Poll, Content view Analysis12. And, more

Get Multi-dimensional view of your Campaign Performance

6. Measurement and Stats Analysis

And, this was just Getting Started! For More Contact us:

Additional Information

1. Visit our Support Portal for FAQs and HowTo’s http://support.objectivemarketer.com

2. Live chat with us – Visit our website to speak with our support representative.

3. Write to us at support@objectivemarketer.com

Have more Questions?

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