Gasp sci comm april 2013
140
Jason G. Goldman http://www.jasonggoldman.com Department of Psychology Communicating Science for Fun and Profit (COMMUNICATION)
Transcript of Gasp sci comm april 2013
Jason G. Goldmanhttp://www.jasonggoldman.com
Department of Psychology
Communicating ScienceforFun and Profit
(COMMUNICATION)
writing
writingliterature searches
writingliterature searches
composing arguments
writingliterature searches
composing arguments defending ideas
(COMMUNICATION)
Academic Motivators:
(COMMUNICATION)
Academic Motivators:Networking
(COMMUNICATION)
Academic Motivators:NetworkingFunding
(COMMUNICATION)
Academic Motivators:NetworkingFundingPublications
(COMMUNICATION)
Academic Motivators:NetworkingFundingPublicationsJobs (TT)
(COMMUNICATION)
Academic Motivators:NetworkingFundingPublicationsJobs (TT)Jobs (“Alternative”)
(COMMUNICATION)
Academic Motivators:NetworkingFundingPublicationsJobs (TT)Jobs (“Alternative”)Reputation/Visibility
(COMMUNICATION)
Academic Motivators:NetworkingFunding Publications Jobs (TT) Jobs (“Alternative”) Reputation/Visibility
(COMMUNICATION)
A scientifically literate population of voters is critical for determining scientific policy,
which in turn sets funding priorities.
Academic Motivators:NetworkingFunding Publications Jobs (TT) Jobs (“Alternative”) Reputation/Visibility
You
You
You
Voters
Why blog?Promote your own work
Why blog?Promote your own work
The Impact of Economics BlogsDavid McKenzie,World Bank
Promote others’ work (networking)Why blog?
Increase scientific literacy (even among other scientists)Why blog?
Actual comments from science blogs:
Increase scientific literacy (even among other scientists)Why blog?
Actual comments from science blogs:
“Cognitive psychology is all armchair psychology and introspection.”
Increase scientific literacy (even among other scientists)Why blog?
Actual comments from science blogs:
“Cognitive psychology is all armchair psychology and introspection.”
“I thought the soft sciences were stuff such as psychology.”
Increase scientific literacy (even among other scientists)Why blog?
Actual comments from science blogs:
“Cognitive psychology is all armchair psychology and introspection.”
“I thought the soft sciences were stuff such as psychology.”
“Man is a herd animal. The man is on the edge of the herd. The women in the center. There are different skills for surviving in the different positions. The ability to count the lions is important on the edge. It’s not so important in the middle where other skills are important. The male has larger rewards for succeeding, but a bigger loser if he fails...It’s a hard reality but it’s the reality we evolved in and it dictates our behavior.”
Increase scientific literacyWhy blog?
Increase scientific literacyWhy blog?
Debunk bad pop science...Why blog?
...or bad science...Why blog?
...or bad science journalismWhy blog?
Vaughan Bell, @vaughanbell; mindhacks.com
Go deeper than mainstream media canWhy blog?
Go deeper than mainstream media canWhy blog?
Fun (read things you wouldn’t otherwise)Why blog?
Fun (poke the internet with a stick)Why blog?
Provide expert commentaryWhy blog?
Provide expert commentaryWhy blog?
Old science, current questionsWhy blog?
You
Voters
You
Voters
You
Voters
Online curation amplifies reachWhy blog?
Online curation amplifies reachWhy blog?
Online curation amplifies reachWhy blog?
Online curation amplifies reachWhy blog?
You
Voters
You
Voters
Engage with journalists who don’t get it
Why blog?
Engage with journalists who don’t get it
Why blog?
Engage with journalists who don’t get it
Why blog?
Engage with journalists who don’t get it
Why blog?
...resulting in publicity & admiration from your society
Why blog?
Learn How To Work With Journalists
Why blog?
You
Voters
You
Voters
You
Voters
Beyond blogs
Beyond blogs
Beyond blogs
Joe Hanson, @jtotheizzoe, http://www.itsokaytobesmart.com
Beyond blogs
Joe Hanson, @jtotheizzoe, http://www.itsokaytobesmart.com
Beyond blogs
Joe Hanson, @jtotheizzoe, http://www.itsokaytobesmart.com
Beyond blogs
Carin Bondar@drbondarhttp://pinterest.com/drbondar, http://carinbondar.com
Beyond blogs
Carin Bondar@drbondarhttp://pinterest.com/drbondar, http://carinbondar.com
Beyond blogs
Liz & Neil Losin @neillosin @lizlosinhttp://daysedgeproductions.com/
Beyond blogs
Liz & Neil Losin @neillosin @lizlosinhttp://daysedgeproductions.com/
Beyond blogs
https://plus.google.com/+FraserCain/
Beyond blogs
http://www.jasonggoldman.com/+
Beyond blogs
http://www.jasonggoldman.com/+
Beyond blogs
Beyond blogs
Psychobabble is a podcast that explores the everyday world of Experimental Psychology. A fortnightly, 40-minute programme of life, Psych-Science and blue-sky musings. Psychobabble takes everyday happenings and subjects them to the rigors and findings of experimental psychology. Psychobabble is hosted by a cast of PhDs, with the occasional Dr. Guest Speaker.
Rohan, @psycasm; http://www.psycho-babble.net/
Beyond blogs
Psychobabble is a podcast that explores the everyday world of Experimental Psychology. A fortnightly, 40-minute programme of life, Psych-Science and blue-sky musings. Psychobabble takes everyday happenings and subjects them to the rigors and findings of experimental psychology. Psychobabble is hosted by a cast of PhDs, with the occasional Dr. Guest Speaker.
Rohan, @psycasm; http://www.psycho-babble.net/
Beyond blogs
Psychobabble is a podcast that explores the everyday world of Experimental Psychology. A fortnightly, 40-minute programme of life, Psych-Science and blue-sky musings. Psychobabble takes everyday happenings and subjects them to the rigors and findings of experimental psychology. Psychobabble is hosted by a cast of PhDs, with the occasional Dr. Guest Speaker.
Rohan, @psycasm; http://www.psycho-babble.net/
Outreach - “Broader Impacts”
One hundred small classrooms per day
A dozen or more large lectures per day
Blog is software: Use it for your own professional/lab page
Scicurious, @scicurious; http://scientopia.org/blogs/scicurious/
Blog is software: Use it for your own professional/lab page
Blog
Scicurious, @scicurious; http://scientopia.org/blogs/scicurious/
Blog is software: Use it for your own professional/lab page
Static pagesBlog
Scicurious, @scicurious; http://scientopia.org/blogs/scicurious/
Blog is software: Use it for your own professional/lab page
Static pagesBlog
Social Media Buttons
Scicurious, @scicurious; http://scientopia.org/blogs/scicurious/
Blog is software: Use it for your own professional/lab page
Static pagesBlog
Social Media ButtonsBlog posts
Scicurious, @scicurious; http://scientopia.org/blogs/scicurious/
http://www.jasonggoldman.com
Blog is software: Use it for your own professional/lab page
Static pages
http://www.jasonggoldman.com
Blog is software: Use it for your own professional/lab page
Static pages
Blog
http://www.jasonggoldman.com
Blog is software: Use it for your own professional/lab page
Static pages
Blog
Social Media Buttons
http://www.jasonggoldman.com
Blog is software: Use it for your own professional/lab page
Static pages
Blog
Social Media Buttons
Home page set to static instead of
blog
http://www.jasonggoldman.com
Blog is software: Use it for your own professional/lab page
Jobs
Jobs
Jobs
Jobs
Jobs
Jobs
Fan page
Profile
Fan page
Profile
Fan page
Profile
Jobs
Jobs
Jobs
Jobs
Jobs
Jobs
Jobs
Community (Networking)
Ask Questions - Get AnswersCommunity (Networking)
Ask Questions - Get AnswersCommunity (Networking)
Community (Networking)
Community (Networking)
Community (Networking)
Community (Networking)
Visibility
Visibility
Visibility
Visibility
Visibility
On the internet, you can fix anything. Be magnanimous.
Money: Crowdfunding
http://scifundchallenge.org/
Money: Crowdfunding
http://scifundchallenge.org/
Average: ~$1600
Money: Outreach Awards
Money: Freelance
Turn online activity into offline activity (Money + Visibility)
Turn online activity into offline activity (Money + Visibility)
Standing out cuts both ways:
Standing out cuts both ways:
Science in Transition:Disrupting the Dominant Model
Science in Transition:Disrupting the Dominant Model
Science in Transition:Disrupting the Dominant Model
Science in Transition:Disrupting the Dominant Model
#icanhazpdf
Science in Transition:Disrupting the Dominant Model
#icanhazpdf
For more: http://www.newyorker.com/online/blogs/elements/2013/04/elsevier-mendeley-journals-science-software.htmlhttp://blogs.scientificamerican.com/a-blog-around-the-clock/2012/06/12/new-and-exciting-kid-on-the-block-peerj/ http://www.slate.com/articles/health_and_science/science/2011/05/the_discovery_of_arsenicbased_twitter.html
Science in TransitionPost-publication peer-review
Science in TransitionPost-publication peer-review
Science in TransitionPost-publication peer-review
Science in TransitionPost-publication peer-review
According to CBC News, Dwayne Brown, a NASA spokesman, said that the
agency wouldn’t debate science with bloggers and would stick to peer-reviewed
literature.
Science in TransitionPost-publication peer-review
According to CBC News, Dwayne Brown, a NASA spokesman, said that the
agency wouldn’t debate science with bloggers and would stick to peer-reviewed
literature.
Dr. Redfield said Mr. Brown’s reaction was silly. “We are the peers,” she said.
Conversation and arguing have always been an important part of how science has been done, she said. Once upon a time it was by mail, and
was private and slow. “Now,” she said, “the conversation is carried out in public in ways
everyone can see.”
Consider:(1) Goals(2) Audience(3) Time
Graphic by Miriam Goldstein
Consider:(1) Goals(2) Audience(3) Time
Graphic by Miriam Goldstein
Further reading:http://blogs.nature.com/soapboxscience/2012/06/07/reaching-out-so-you-want-to-communicate-science-online-the-flowchart
http://scienceofblogging.com/social-media-for-scientists-a-lecture/
http://www.biolbull.org/content/222/2/85.full
http://blogs.agu.org/sciencecommunication/2011/07/20/why-scientists-use-twitter/
http://deepseanews.com/2010/08/what-is-twitter-and-why-scientists-need-to-use-it/
http://scientopia.org/blogs/scicurious/2012/05/09/experimental-biology-blogging-self-promotion-and-self-promotion/
http://pinterest.com/jayrosennyu/social-media-wiz-shares-wizdom/
http://blogs.scientificamerican.com/literally-psyched/2013/04/12/why-grad-schools-should-require-students-to-blog/
http://blogs.scientificamerican.com/thoughtful-animal/2011/02/10/n00b_science_blogging_101_part/
http://blogs.scientificamerican.com/thoughtful-animal/2011/02/14/n00b_science_blogging_101_part_1/
http://scicomms.wikidot.com/
Also: researchblogging.org & scienceseeker.org
http://blogs.scientificamerican.com/incubator/2013/04/02/how-to-break-into-science-writing-using-your-blog-and-social-media-sci4hels/
Required reading:
Jason G. [email protected]
@jgold85
facebook.com/jason.goldman
jasonggoldman.com/+
blogs.ScientificAmerican.com/thoughtful-animal
@ScienceOnline #SciOx
bbc.com/future/columns/uniquely-human
