Gamification, incentive, retention programs für filialen/POS
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Transcript of Gamification, incentive, retention programs für filialen/POS
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Reality-Virtuality continuum in according to Milgram, Takemura, Utsumi and Kishino (1994). http://en.wikipedia.org/wiki/Mixed_reality
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Reality-Virtuality continuum in according to Milgram, Takemura, Utsumi and Kishino (1994). http://en.wikipedia.org/wiki/Mixed_reality
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http://www.google.com/trends/explore#q=Gamification&cmpt=q
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http://online.wsj.com/article/SB10001424052748704590704576092460302990884.html
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GamificationGamification
Product design
Product design
MotivationMotivation
Entertainment(frustration
management)
Entertainment(frustration
management)
EdutainmentEdutainment
BehaviourBehaviour
RetentionRetention
AdvertisingAdvertising
PsychologyPsychology
Health GamesHealth Games
Loyalty programmes
Loyalty programmes
Serious GamesSerious Games
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http://mashable.com/2010/07/13/game-mechanics-business/
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http://www.game-afterparty.ch/
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http://www.game-afterparty.ch/
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http://www.ikea.com/ms/de_CH/campaigns/Game.html#
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http://www.jumbo.ch/de/services/jumbo-app.html
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https://vimeo.com/75585258
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Shortlist
Swiss Venture Leaders
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http://blog.gbanga.com
Whitepapers, Workshops, Präsentationen, etc.