Future Mobile memory trend Rev5 Mian Quddus ed · Emerging countries show higher growth potential...
Transcript of Future Mobile memory trend Rev5 Mian Quddus ed · Emerging countries show higher growth potential...
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The Trends of Future The Trends of Future Mobile Memory Mobile Memory DRAMsDRAMs
Mian QuddusMian QuddusChairman, BODChairman, BOD
October 29, 2012October 29, 2012
LPDDR3 Symposium 2012
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North America
5.4%
4.5%3.5%
6%
0.3B
7%
3%
Explosive Mobile Growth
Emerging countries show higher growth potential than average world
• Estimated GDP portion 50%, Population portion 80% by 2014
Western Europe
8%
1%
4%8.5%
-2.8%
0.4B
-0.4%
3.9B
Asia Pacific17%
14%
6.3%13%
16%
8%
5.9B6.9BW/W GDP/Shipment
* Source: GDP/Population (IMF Apr.2012), Shipment (Samsung, SA)
5.9B
Potentialmarket
Worldwide population
1.0
B
Smartphone subscribers
1.4B new 3G connection expected (in next 4 yrs.)
Middle East Asia & Africa
1.2B
‘10 ‘11 ‘12 ‘10
14%
5.3%3.9%3.5%
‘11 ‘12
13%
6%
16%
15%
9.0%
14% 16%11%
Latin22%
15%
3%
36%27%
5%
0.6B
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50%
75%
% of Traffic from Mobile Devices
70%
60%
40%
Mobile centric behavior
0%
25%
2008 2009 2010 2011 2012
‘08: PC‘08: PC--CentricCentric
‘12: Mobile‘12: Mobile--CentricCentric
Source: Pandora, Twitter, Facebook.
1%
5%
40%
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Fast growing Mobile market
Mobile phone shipments will reach ~1.6B in ’12
Tablet CAGR will be over 60% until ‘14
1,4591,579
CAGR (‘10~’14)
• Tablet: 63%• Smart phone: 33%• Mobile Handset: 8%• PC: 4%
291470
1,4591,579
677
`09 `10 `11 `12
1,2141,316
Non Smart Phone
Smartphone
5616
110
Tablet
[Mset]
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Social Network
Camera
Games
HD Video
Everything “Always connected”
Mobile Devices focal to our lives
WebAccess
Network
MobileOffice
Navigator
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Sleek Devices
Mobile devices are approaching 6mm thickness
All components require extreme scale down
Touch panel +Glass + LCD module
Camera
Battery
Rubber
Back cover
AP+DRAMStorage WiFi BatCon.Main PCB
RF mdlUSIM/SD slotThickness
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25
WQXGA
QFHD(2160p60)
30
* Bandwidth: assumed Bus Efficiency 70%
LP4**/Wide IO2
20
[GB/s]
Tablet (Full resolution Video Recording)
HE-S/P (Full resolution Video Recording)
Memory B/W for Higher Resolutions
The right memory right on time
HD1080(1080p60)
WUXGA(1200p30)
WQXGA(1600p60)
LP2**
LP3**
LP3E**
2011 2012 2013 Future
5
10
15
WXGA(768p30)
WVGA(480p30)
HD720(720p30)
WXGA(768p60)
** Based on 2-Channel (x64)
Production
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Up to Up to 25.6GB/s25.6GB/s
No No More More SpaceSpace
Skin Skin BurnsBurnsat at 45’C45’C
Concept of Thermal performance
Constraints in Smart phone
Thermal performance limit with throttlingThermal performance limit with throttling
Full GHzSkin : Skin : Should Should be be Below ~45’CBelow ~45’C
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Efficiency of CPU Frequency by Package type
Efficiency
Key tech. for performance enhancement
Active heat dissipation
AP
Memory
AP
Memory
Heat Slug
[CPU Frequency]
Wide IO
Wide IO SIP LPDDR POP
Height
Limitation
Wide IO SiP
LPDDR POP
With heat slug
Performance gap
Efficiency Wide IO
LPDDR
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LPDDR3 Benefit
Solution for Slim and Light
StylishBattery Life
Slim and Light
LPDDR3 ~35 hrs
�Connected Standby Time when 10% of battery is remaining
DDR3L
LPDDR3 ~35 hrs
~20 hrs
Assumptions : Battery capacity (43Whr)
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‘05 ‘06 ‘07 ‘08 ‘09 ‘10 ‘11 ‘12 ‘13 ‘14 ‘15
LPDDR1LPDDR1 LPDDR2LPDDR2 LPDDR3LPDDR3 LPDDR4LPDDR4
JEDEC Standardization Status
Leading role for the Mobile industry
JEDECLPDDR1LPDDR1 LPDDR2LPDDR2 LPDDR3LPDDR3 LPDDR4LPDDR4
Wide IO2Wide IO2Wide IOWide IO
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Title: Please Resize as NeededTitle: Please Resize as Needed
• Presenters please note:
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– If necessary for space considerations on slides with large charts or graphics, you are welcome to use a plain white background in those circumstances
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LPDDR2 ���� LPDDR3
2013
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LPDDR3 ���� LPDDR3E
2014
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LPDDR3E
2015
WIDE I/O (2)
LPDDR4
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THANK YOU!THANK YOU!