Fundraising For The Soul The Ask 2012
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Transcript of Fundraising For The Soul The Ask 2012
Fundraising for the Soul
THE ASK
“While roads and bridges make us a civilization, the arts make us civilized. They provide an element to life that defies description and, without which, we would be poorer.” Martin Luther King
“Brevity is the soul of wit.”William Shakespeare
THE FAST PITCH
“I didn’t have the time to write a short letter, so I wrote a long one instead. “
Mark Twain
THE ELEVATOR SPEECH
“Great nations write their autobiographies in three manuscripts,the book of their deeds, the book of their words, and the book of
their art. Not one of these books can be understood unless we readthe two others, but of the three the only trustworthy one is the last.”
–John Ruskin (1884)
THE SOUL HUNGERS TO BE SEEN AND HEARD:
WHY GIVE TO THE ARTS?
Why
Passion
Capacity
Commitment
Community
Collaboration
THE ARTS NEED YOU TO BE THE VOICE OF CLARITY
ARTS
YOU
Personal
Sincerity
Common Ground
Communicate
PEOPLE GIVE BECAUSE
OF YOU
THE ART OF THE ASKBEGINS WITH RELATIONSHIP
Knowledge of the organization
Clearly defined goals
Assurance of Cost Effectiveness
Credibility
Communication
WHY ARE YOU INVOLVED?
Confidence
Listen
Probe
BACKPACK SKILLS
KNOW, BEFORE YOU GO
“If you don’t know where you are going, then it doesn’t matter
what road you take. “ The Cheshire Cat
THE ASKKNOWING WHICH PATH TO TAKE
AND WHEN TO TAKE IT