From idea to company
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Transcript of From idea to company
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From idea to company
VIA University College7 October 2013
Janus Boye
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Learn to accept changeSweden changed to driving in the right side
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Before you start
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Make the key decisions1) Company name?2) What’s for sale?3) Who needs your product?4) How will customers find you?5) What will it cost?6) Where will you work?
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Fail fastEasy in theory, but tough in practice
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What’s really your product?
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The 2nd simple ideaDifferentiation by being vendor-neutral
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It is the teamYou can’t do it all on your own
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First hireWhen my fiancée was away Spain in 2005
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Do networkingKeep an open mind and read good books
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Find something you really enjoy
Richard Branson did drag for charity
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My favourite morning runRun with the Vikings on Conference Day #2
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Get helpDanske Bank has made it possible for J.
Boye
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Get startedPR is great but long-
term
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Take risksLaunching a US conference in 2009
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Stay hungry, stay foolish
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Questions
Janus Boye
+45 29 70 15 00
jboye.com
@janusboye