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FPinfomart.ca Presentationfor U of T - FIS

FPinfomart

FPinfomart.ca

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FPinfomart.ca

About FPinfomart.ca• Provides access to over 1800 Canadian news & corporate

data sources, most on a same-day basis• Provides access to over 60 TV Stations across Canada• Access to over 1300 blogs• A product of CanWest Publishing, part of Canada’s largest

media company• Have been providing research and media monitoring services

to our customers for over 20 years, through an evolvinggroup of online research products.

FPinfomart.ca

Overview• FPinfomart.ca is a Web-based research and media

monitoring tool• Search and monitor over 1800 different Canadian and

International news sources for information that affects yourorganization

• Detailed information on every publicly traded Canadiancompany, plus information on over 300 000 Canadiancompanies

• Aggregated content and customizable interface helps youmake informed business decisions

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Overview

• FPinfomart.ca can be used by both expertsearchers and end-users

• Variety of pricing plans allows you tocustomize your contract for the informationneeds of your organization

Features & Benefits• FPinfomart.ca is made up of several modules• Web-based interface allows easy access wherever

you have an Internet connection• Easily display and export the information in a

format which suits your research needs

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Media Monitoring & Archives

FPinfomart.ca News Content OverviewCanadian & International News

• Full text of Canadian and International newspapers, including(for example)

Dailies: Weeklies:* National Post * Cambridge Times* Gazette (Montreal) * Red Deer Express* Globe and Mail * East Kootenay Weekly* Province (Vancouver) * Brome County News* New York Times * Waterloo Chronicle* Daily Telegraph (UK) * Oakville Beaver

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Newswires• Full text of national and international newswire

services, such as:*Canada NewsWire (CNW)*Canadian Press Newswire (CP)*CNS – Canwest NewsService*Agence France Presse (French/English)*Broadcast News (BN)

Broadcast• Transcripts of current affairs TV and Radio shows, including:

*CBC TV news broadcasts*CTV news broadcasts*CBC radio news broadcasts*Global news broadcasts

• NEW Video Media Monitoring of over 60 TV stations acrossCanada, with access to closed captioned transcripts andstreaming video

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Industry Publications

• Full text of major Canadian industry publications,such as:

*Daily Oil Bulletin*Canadian Business*Marketing Magazine*RealScreen

Applications: Information Professionals• FPinfomart.ca is a desktop tool for a seasoned

researcher• Fulfill client requests quickly and precisely• Use the Clipboard to collocate articles for the

posting to company Intranet• Use Personal Profiles for media monitoring: keep

staff informed of current issues.

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Module: Media Monitoring

• Use Latest News to browse the latest issue of over500 Canadian publications

• Use QuickSearch to locate specific stories orarticles on today’s “hot topic”

• View a 14-day rolling archive of recent issues

Personal Profiles

• Electronic clipping service integrated intoFPinfomart.ca

• Specify the topics you need to track and thesources you wish to monitor and stories areautomatically pull out for you

• Profiles are user-controlled and can be edited atany time. Changes take effect immediately

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Industry News & Current Events• Industry News clips stories, about major players, regulatory

issues and other relevant topics fro a wide variety of industries• Current Events clip stories about “hot topics” in the news.

They evolve as key issues change• Profiles are created and maintained by Information

Professionals• Instant access to information which affects your business and

related industries – all you need to do is read the articles!

Module: Archives

• Retrospective research with some databases goingas far back as 1985

• Choose the sources you wish to search and saveyour source lists for future use

• Choice of interfaces from Simple (for end-users) toExpert (for professional searchers)

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New Features: Media Analysis

• Suite of Tools which help to understand the tone, size ofaudience, and quantify the impact of an article by using:1. Ad Value2. Sentiment3. Exposure

You can also compare topics and create Media Analysis Reports

FPinfomart.ca Mobile

• Access to FPinfomart.ca features on yourBlackberry• Personal Profiles• Archive Searches• Today’s Front Pages• And more

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Applications: Information Professionals• FPinfomart.ca is a desktop tool for a seasoned researcher• Fulfill client requests quickly and precisely• Use the Clipboard or Saved Folders (new) to collocate

articles for posting to company Intranet or for personalarchives

• Use Personal Profiles for media monitoring: keep staffinformed for current issues.

Applications:Business Communicators

• Monitor the media for your company, products andcompetitors using Personal Profiles

• Track your industry with Industry Profiles• Conduct research for campaigns using Archives• Browse Latest News and FP Advisor to find potential new

business

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Applications: Government

• Monitor constituents’ reactions to issues as portrayed in themedia with Personal Profiles

• Conduct background research for policy decisions usingNews Archives

• Use Managed Profiles to keep track of the issues that affectyour organization and your constituents