FOR IMMEDIATE RELEASE · 2018. 4. 12. · March 10, 2018 FOR IMMEDIATE RELEASE MEDIA INQUIRIES...
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March 10, 2018 FOR IMMEDIATE RELEASE MEDIA INQUIRIES CONTACT MARKO DEWHURST CREATIVE MARKETING STRATEGIST 651-203-9776 [email protected] MADESMART ® HOUSEWARES LAUNCHES A ONE-OF-A-KIND VANITY ORGANIZATION SYSTEM The Minnesota-based design company breaks ground with products that elevate city living SAINT PAUL, MN—The new madesmart ® Stack Collection is the first of its kind on the retail market. Inspired by the rise of city-life living, madesmart ® design director, Hallie Stevens, made it her goal to create a new product line that helps people maximize limited storage space in their homes. According to Stevens, “This line was thoughtfully designed with small, high-traffic spaces in mind. Each piece is meant to interact with the rest, so people feel empowered to see what works in their homes and best fits their needs.” The madesmart ® Stack Collection showcases contemporary, clean design lines to fit with any home décor. Primarily to be used in a bathroom setting, the collection includes stackable trays, bins, drawers, and caddies that allow people to build a customized organization system. This collection is now available for purchase at The Container Store with prices ranging from $6.99 to $19.99. It will also make an appearance at the International Home + Housewares Show in Chicago, Illinois on March 10-13. ABOUT MADESMART ® HOUSEWARES: Madesmart ® is a women-owned™, housewares design company based in Saint Paul, Minnesota. In 1990, the founder and CEO, Devee Joy McNally, set off on a mission to bring ultimate peace and well-being to countless homes with the world's first Junk Drawer Organizer ® . Twenty-eight years later, this journey has lead her down a road of endless possibilities with over 400 life-changing products on the market. For more information visit: www.madesmart.com ###
Transcript of FOR IMMEDIATE RELEASE · 2018. 4. 12. · March 10, 2018 FOR IMMEDIATE RELEASE MEDIA INQUIRIES...
March 10, 2018FOR IMMEDIATE RELEASE
MEDIA INQUIRIES CONTACTMARKO DEWHURST CREATIVE MARKETING [email protected]
MADESMART® HOUSEWARES LAUNCHES A ONE-OF-A-KIND VANITY ORGANIZATION SYSTEMThe Minnesota-based design company breaks ground with products that elevate city living
SAINT PAUL, MN—The new madesmart® Stack Collection is the first of its kind on the retail market. Inspired by the rise of city-life living, madesmart® design director, Hallie Stevens, made it her goal to create a new product line that helps people maximize limited storage space in their homes.
According to Stevens, “This line was thoughtfully designed with small, high-traffic spaces in mind. Each piece is meant to interact with the rest, so people feel empowered to see what works in their homes and best fits their needs.”
The madesmart® Stack Collection showcases contemporary, clean design lines to fit with any home décor. Primarily to be used in a bathroom setting, the collection includes stackable trays, bins, drawers, and caddies that allow people to build a customized organization system.
This collection is now available for purchase at The Container Store with prices ranging from $6.99 to $19.99. It will also make an appearance at the International Home + Housewares Show in Chicago, Illinois on March 10-13.
ABOUT MADESMART® HOUSEWARES: Madesmart® is a women-owned™, housewares design company based in Saint Paul, Minnesota. In 1990, the founder and CEO, Devee Joy McNally, set off on a mission to bring ultimate peace and well-being to countless homes with the world's first Junk Drawer Organizer®. Twenty-eight years later, this journey has lead her down a road of endless possibilities with over 400 life-changing products on the market.
For more information visit: www.madesmart.com
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March 10, 2018FOR IMMEDIATE RELEASE
MEDIA INQUIRIES CONTACTMARKO DEWHURST CREATIVE MARKETING [email protected]
MADESMART® HOUSEWARES CONTINUES INNOVATION IN KITCHEN ORGANIZATIONThe 28-year-old housewares design company never settles for “what just works”
SAINT PAUL, MN—Saint Paul, Minnesota-based company, madesmart® housewares continues innovation with the new iteration of their beloved drawer organization system: the Clear Collection. With a push for continued development madesmart® design director, Hallie Stevens, made it her goal to improve the collection with a new aesthetic.
According to Stevens, “Our classic Clear Collection is a premium product line and does a beautiful job organizing people’s drawers. As a designer, I push myself and my team to always look for improvements and design products that don’t just work but continue to provide solutions in people’s homes in a beautiful way.” This mentality has been instilled in the culture of the madesmart® design team.
The Clear Collection sports crystal-clear, high quality plastic with sleek lines and clean shapes. The collection makes the most of drawer space while keeping things quiet with the signature madesmart® soft-grip lining.
This collection will make its debut at the International Home + Housewares Show on March 10-13 in Chicago, Illinois and will be available to the public in mid to late-March at The Container Store®.
ABOUT MADESMART® HOUSEWARES: Madesmart® is a women-owned™ company based in Saint Paul, Minnesota. In 1990, the founder and CEO, Devee Joy McNally, set off on a mission to bring ultimate peace and well-being to countless homes with the world's first Junk Drawer Organizer®. Twenty-eight years later, this journey has lead her down a road of endless possibilities with over 400 life-changing products on the market.
For more information visit: www.madesmart.com
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March 10, 2018FOR IMMEDIATE RELEASE
MEDIA INQUIRIES CONTACTMARKO DEWHURST CREATIVE MARKETING [email protected]
MADESMART® HOUSEWARES DESIGNED A NEW PRODUCT COLLECTION FOR THE 2017 AYA GLOBAL CANCER CONGRESS 28-year-old design company introduces new, innovative products to empower and improve the lives of patients in cancer care hospitals
SAINT PAUL, MN—A vision becomes reality, as the first housewares company to participate and sponsor Teen Cancer America’s Adolescent and Young Adult Global Cancer Congress. Madesmart® founder and CEO, Devee Joy McNally, collaborates with her designers and team to create organizational products to improve people’s lives. Traditionally a kitchen organization design company, madesmart® reached innovation heights with their expansion into hospital-specific organizational solutions.
McNally says, “We are excited to see where this journey takes us by developing products to help create order for patients’ belongings during a very scary time.” With these new product offerings, she made it her company’s collective goal to alleviate the stressors of short and long-term hospital stays.
Madesmart® designers collaborated with Teen Cancer America and the Angie Fowler's Adolescent and Young Adult Cancer Institute at Rainbow Babies & Children's Hospital and the Seidman Cancer Center to research the needs of adolescent cancer patients. With this research, madesmart® created portable organizers for the IV pole to keep personal items easily accessible and within reach.
The products made their debut at the second AYA Global Cancer Congress in Atlanta, Georgia in early December of 2017. This summit was possible due to partnerships with Teen Cancer America, Teenage Cancer Trust, Canteen, and Critical Mass along with multiple sponsors.
To learn more about the mission of each organization, visit www.ayaglobalcancercongress.com.
ABOUT MADESMART® HOUSEWARES: Madesmart® is a women-owned™, housewares design company based in Saint Paul, Minnesota. In 1990, the founder and CEO, Devee Joy McNally, set off on a mission to bring ultimate peace and well-being to countless homes with the world's first Junk Drawer Organizer®. Twenty-eight years later, this journey has lead her down a road of endless possibilities with over 400 life-changing products on the market.
For more information visit: www.madesmart.com
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March 10, 2018FOR IMMEDIATE RELEASE
MEDIA INQUIRIES CONTACTMARKO DEWHURST CREATIVE MARKETING [email protected]
MADESMART® HOUSEWARES EXPANDS BATH PRODUCT SELECTION IN TARGET STORESSaint Paul, Minnesota housewares company continues to showcase new productsto the local retailer
SAINT PAUL, MN—Madesmart® launches new bath products for Target stores. For the last 28 years, madesmart® housewares has sold their kitchen organization products in the Minneapolis-based retailer. Their expansion into the bathroom category exhibits madesmart® as a strong competitor in the housewares industry.
The company’s new bathroom organization products offer multiple solutions for limited space in the shower, under-sink, linen closet and vanity areas. At the forefront of design, madesmart® features fresh, minimal aesthetic, and clean lines that create a perfect balance in the everyday home.
“We make it a goal to research the ‘missing gaps’ in home organization. If we can make a difference in the overall well-being of every household, we’ve done our job as designers,” said design director, Reem Emerson.
This collection will make its first appearance at the International Home + Housewares Show in Chicago, Illinois on March 10-13. Available for purchase at Target stores in June 2018. Item prices range from $7.99 to $19.99.
ABOUT MADESMART® HOUSEWARES: Madesmart® is a women-owned™ company based in Saint Paul, Minnesota. In 1990, the founder and CEO, Devee Joy McNally, set off on a mission to bring ultimate peace and well-being to countless homes with the world's first Junk Drawer Organizer®. Twenty-eight years later, this journey has lead her down a road of endless possibilities with over 400 life-changing products on the market.
For more information visit: www.madesmart.com
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