Fluke Calibration

©2010 Fluke Corporation Intro to Fluke Calibration 1

Turkey April 2013

Fluke Calibration


Fluke Corporation

• Founded in basement of John Fluke’s home in Springdale, Connecticut in 1948.

• Manufactured Power Meters for General Electric


Fluke Corporation

• Located 30 km north of Seattle• 2,400 employees worldwide• Distributed in more than 100

countries• Fluke brands:


• Revenues in excess of $1B• More than doubled in size since acquired by DHR in 1998

• Acquisition & Organic growth• Offices in 21 countries• Manufacturing facilities in the U.S., Germany, The Netherlands, U.K., and China

• Sales and service subsidiaries located in:• Europe• North America• South America• Asia• Australia

Fluke Global Presence


• Fluke engineers, manufactures, sells, and services the world’s leading brand of test and measurement tools

• These tools provide testing and troubleshooting capabilities

• Products are viewed as “critical” to doing business

• Exceptional product quality• Dedication to customer satisfaction

“We recognize that our customer is our boss. We exist to serve their needs and they have the right to get a little more than they thought they paid for.”

-- John Fluke, Sr.

Fluke Qualities


Fluke Products

• World’s leading supplier of:• Calibration equipment and measurement standards• Process calibration tools• Rugged, handheld technician tools• Biomedical equipment• Thermal imaging instrumentation

• 65% of Fluke sales are from outside the USA


• World’s largest calibration focused business (~$300M)• A global sales, service, and manufacturing operation

• Solutions in• Electrical (DC/LF & RF) Calibration• Temperature Calibration• Pressure & Flow Calibration• Calibration Software

Fluke Calibration


Fluke Calibration - Vision

Knowing that our customers have choices, our goal is to become their preferred partner for calibration hardware and software solutions based on our ability to engineer and deliver the best-performing, most-reliable, and best-serviced products in the world.

Our expertise covers electrical, RF, temperature, pressure, and flow calibration, as well as cross-discipline calibration software.

We share John Fluke’s commitment to provide our customers with more than they expected to receive.


Everett, WA

Norwich, UK

Phoenix, AZ

American Fork, UT

Fluke Cal – Centers of Excellence


Hierarcy of measurements


Fluke Calibration Markets

National Measurement Institutes

Primary Labs

Secondary Labs

Industrial / Field Cal

TelecommunicationsAutomotiveMilitaryAerospaceChemicalPharmaceuticalProcessMedicalGov/Research/EducationConsumer GoodsUtilitiesRental/Lease Equipment

• Metrologist or Head of Metrology• Doctor of Science PhD• Research Engineer• Calibration Lab Manager• Asset Manager• Calibration Lab Engineer• Calibration Lab Technician• Quality Manager

Drivers: ISO 9000, 17025, ANSI-Z540, Accreditation


• Engineering / R&D• Engineering for all Fluke Cal product disciplines is distributed between Everett, Norwich,

American Fork, Phoenix, and Shanghai.

• Our engineers are experts in principles of electrical metrology, as well as precision low-noise analog design from DC to RF, precise digital conversion, and software design.

• Our staff also includes the world’s leading designers of physical calibration standards, including experts in heat transfer and mass and dimensional metrology.

• Collectively, our R&D team has over 300 years of experience designing instruments used in NMI’s around the globe.

• Metrology• In addition to the metrology expertise of our design engineers, Fluke Calibration employs

world-class metrologists covering each of our major disciplines.

• Our metrologists collaborate with our engineers, participate on industry standard bodies, and frequently present papers at the world’s top metrology conferences and symposia.

• In addition, they run the world’s finest accredited commercial electrical, temperature, pressure, and flow laboratories and ensure that our metrology quality standards permeate all of our products and services.

Fluke Cal - Expertise


• USA• Rep network sells Electrical and RF products, Value-Added Services• Pressure, Flow, and Temperature products sold direct from DHI and Hart specialists• Dedicated US military specialists

• Asia• Fluke Calibration sales, support, and marketing team in China (31 people)• Direct sales offices in Japan, Singapore, and Korea• 11 exclusive distributors in other major countries

• Middle East, Africa and Turkey• Fluke Calibration sales and marketing team including 4 regional sales managers• Vast distributor network serving all countries

• Americas, Australia, New Zealand• Direct sales offices in Australia, Brazil, and Canada• 14 exclusive distributors cover Central and South American countries

Fluke Cal – Sales Reach


• Middle East, Africa and Turkey Team• NETES. Technical sales support and calibration • Regional Sales Manager – George Burt• Regional Product Managers• ECAL/RFCAL/SWCAL – Bill Gaviria• PCAL/FLCAL – Mike Collins• TCAL – Mike Lawyer

Fluke Calibration

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