Exploring the Intersection of Mobility Management and Transportation Planning

The story of the Fast Forward Mobile Outreach Bus

Tulsa, OK

April 16, 2015

Presented by James Wagner, AICP

The problem:

Public had little knowledge of public transportation options, costs and benefits

The solution:

Create a tool that would access the Tulsa region an educate citizens on transit and funding

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The transformation

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Before After

The transformation

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Before After

Mobile Outreach Bus

Mobile Outreach Bus

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Out in the community

Transit Trivia Night

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Transit Trivia

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Inside the “Transit Lab”

Inside the “Transit Lab”

Inside the “Transit Lab”

Inside the “Transit Lab”

Displays

Menu Exercise

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Menu exercise - Capital costs

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Scenario B………….

Basic stops………….

Enhanced stops…………………..

Landscaping…………

Off-Board ticketing

$18

$5

$2

$2

$2

Total $29

Menu exercise - Operating costs

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Media Coverage

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9 Weeks of Mobile Outreach

117 Stops

2,085 Citizens Onboard

1,500 Surveys Taken

$450,000 in Earned Media

718 Comments Given

1,942 Web Hits

By the numbers

Thank you!

James Wagner, AICPPrincipal Transportation Planner

INCOG | Tulsa, OK(918) 579-9447

jwagner@incog.org