ESTC 2011 Presentation by Jeremy Schultz, University of Utah, Sustainable Tourism Certification

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This presentation was presented at the Ecotourism and Sustainable Tourism Conference 2011 (ESTC 2011), held in Hilton Head Island, South Carolina, USA, from September 19 th -21 st . Organized by The International Ecotourism Society (TIES), the ESTC is a unique annual conference providing practical solutions to advance sustainability goals for the tourism industry. Learn more about the ESTC: http://www.ecotourismconference.org ESTC on Twitter: http://www.twitter.com/ESTC_Tourism ESTC on Facebook: http://www.facebook.com/ESTC.Tourism The International Ecotourism Society | web www.ecotourism.org email [email protected] | tel +1 202 506 5033

description

Ecotourism and Sustainable Tourism Conference (ESTC) (http://www.ecotourismconference.org) Presentation by Jeremy Schultz, University of Utah - "The Current Landscape of Sustainable Tourism Certification Programs in America", presented September 2011. Session: 4.4 Mainstreaming Sustainability: Ecotourism and Sustainable Tourism Certification. Organized by The International Ecotourism Society (http://www.ecotourism.org), the ESTC is a unique tourism industry annual conference providing practical solutions to advance sustainability goals for the tourism industry.

Transcript of ESTC 2011 Presentation by Jeremy Schultz, University of Utah, Sustainable Tourism Certification

Page 1: ESTC 2011 Presentation by Jeremy Schultz, University of Utah, Sustainable Tourism Certification

This presentation was presented at the Ecotourism and Sustainable Tourism Conference 2011 (ESTC 2011), held in Hilton Head Island, South Carolina, USA, from September 19th-21st. Organized by The International Ecotourism Society (TIES), the

ESTC is a unique annual conference providing practical solutions to advance sustainability goals for the tourism industry.

Learn more about the ESTC: http://www.ecotourismconference.org ESTC on Twitter: http://www.twitter.com/ESTC_Tourism

ESTC on Facebook: http://www.facebook.com/ESTC.Tourism

The International Ecotourism Society | web www.ecotourism.org email [email protected] | tel +1 202 506 5033

Page 2: ESTC 2011 Presentation by Jeremy Schultz, University of Utah, Sustainable Tourism Certification

The Current Landscape of Sustainable Tourism Certification

Programs in America

Jeremy SchultzPhD Candidate, University of Utah

Dr. Kelly BrickerAssociate Professor, University of Utah

Chair of the Board, TIES

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AcknowledgementsUNLV William F. Harrah College of Hotel

Administration

Caesar's (formerly Harrah’s) HospitalityResearch Center

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Purpose• To provide a baseline

understanding of the responses offered by participants and directors of sustainable tourism certification programs in the United States

• To offer an example of theory and practice working together

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BACKGROUND

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WHICH STATES PARTICIPATED?

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WHO’S GETTING CERTIFIED?

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Conversations with Program Directors

• Interviews with 15 program directors

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Why start a certification program?

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04/12/2023 SPRE 2005 NK Bricker

State Tourism Certification Program Structures

State Tourism Certification Program Structures

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Obstacles?

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Recommendations•Involve stakeholders•Measure everything•On-site verifications•Maintain affordability•Share information

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Recommendations cont.•Constant customer input•Provide education and training•Lobby•Encourage spin-off effects

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TRENDS & INITIATIVES

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Happy (and

Sustainable)

Travels!

Thank you!