ES meets CMS
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Transcript of ES meets CMS
Nearly 70% of businesses are using a marketing automation
platform (MAP) or currently implementing one, 50% a CMS.
Benefits of CMS
- Personalized sites to drive digital e-business from product
discovery to product delivery. - It gives you the technology, tools and services to deliver
engaging digital experiences. - It lets you build content-rich sites and apps, deliver content
across channels and languages, and manage multiple sites, all in
a single, secure platform. - Deliver highly personalized content to each and every end user
according to their on-site behaviour. - Accelerate lead generation with targeted marketing automation
campaigns
Social Engagement
Connect and engagein social media
CDN
Speed Digital
Delivery
OVP
Deliver Streaming
Video
Optimization
Analyze, test,
and optimize
Mobile Middleware
Custom mobile
experiences
E-commerce
Conduct
Transactions
Community
Discussions
and profiles
Consumer Analytics
Collect and report
on behavior
Portals
Transact business
Page Layout
Develop Print materials
and packaging
Contact Center
Address customer
inquiries
BI Analytics PIM MDM ERP CRM
MarketingAutomation
Manage email andsocial campaigns
WCM
Manage web content
and customerexperience
DAM / MAM
Manage images
and video
CONTENT & ENGAGEMENT MANAGEMENT
Social Email Website Mobile Print TV
Enterprise Data
MARKETING & SALES SERVICES
Webinar DALIM TRENDS 2016 © DALIM SOFTWARE GmbH
How omni-channel content management
systems help your brands engage with
customers in more meaningful ways.
CMS is the Future of Content Marketing
The solution, ES driven…
ES Desktop
CMS url sharing
( http://10.211.55.3:8080/Esprit/shared/
f25953f381ce09ad256634a90a78d672)
Custom CMS connector