Entertainment Professionals in the "New Industry"
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Transcript of Entertainment Professionals in the "New Industry"
Entertainment Professionals in the “New Industry”
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“The majority of students majoring in film and television will not be having careers in those professions.”
— Steven Ujlaki, Dean, School of Film & TV, LMU
"There's going to be an implosion where three or four or maybe even half a dozen of these mega-budgeted movies are going to go crashing into the ground, and that's going to change the paradigm again." — Steven Spielberg
“New Industry”?
• Self-made jobs Vs. Corporate ladder
• Independent Vs. Studio careers
• Transmedia & Interactive
• Distribution & Exhibition
• Affordable, Advanced Technology
• What can Film Schools do
“New Industry”?
Fede Álvarez’s “Panic Attack” (2009)From $300 to $17M
Self-made Jobs
Patrick Jean’s “Pixels” (2010)
• Annecy International Animated Film Festival• Happy Madison Productions
Self-made Jobs
Self-made Jobs
Self-made Jobs
Crowdfunding Frenzy
• 2006: ArtistShare
• 2008: IndieGogo (rewards crowdfunding)
• 2009: KickStarter (2012 = $300M)
Independent Vs. Studio Careers
Crowdfunding Tips• Full-time job
• Online skills
• KEY: Campaign video
Independent Vs. Studio Careers
¿En España?
Independent Vs. Studio Careers
“El Cosmonauta”
Independent Vs. Studio Careers
Transmedia & Interactive
Tell me and I will forget.
Show me and I may remember.
Involve me and I will understand.
Transmedia & Interactive
• Telling a single story or “story experience”
• Across multiple platforms / media
• Aimed at engaging the audience
• Through delivery of unique pieces of content
• In narrative synchronization
• An authored core story in ANY platform
• Lives of characters expand into a social space
• So as to engage the audience in the story
• Encouraging participation
• http://tinyurl.com/InteractiveNarratives
Transmedia Interactive
Transmedia & Interactive
Transmedia & Interactive
“Two Scoops”A film by Robert Rodríguez… and you. (And Blackberry.)
Transmedia & Interactive
“The Power Inside”(Intel-Toshiba Branded Content)
Distribution & Exhibition
Netflix Vs. Exhibitors
Distribution & Exhibition
Distribution & Exhibition
Distribution & Exhibition
Distributor as Producer?
Distribution & Exhibition
¿En España?
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Distribution & Exhibition
Webseries
Distribution & Exhibition
Webseries
Distribution & Exhibition
Webseries
Distribution & Exhibition
“Creating content has never been so easy. Creating compelling content has never been so difficult.”
• Massive offer, fragmented demand• Milennials’ culture (or lack thereof)
Technology
Film Schools
• Animation MFA
• Cinematography MFA
• Producers Programs MFA
• Production/Directing MFA
• Screenwriting MFA
• Cinema &Media Studies MA
• Cinema &Media Studies PhD
• Moving Image Archives MA
• Animation & Digital Arts MFA
• Film & TV Production MFA
• Writing MFA
• Critical Studies MA/PhD
• Media Arts + Practice PhD
• Interactive Media & Games MFA
• Graduate Film & Television MFA
• Dramatic Writing MFA
• Art & Public Policy
• Interactive Telecommunications
• Game Design
• MBA/MFA in Film Producing
• A job; not making money
• Spirit of collaboration
• “Guerrilla” filmmaking
• An attitude, not résumé
• Skills, not just knowledge
Conclusions