ENABLING INNOVATIVE SMART HOME BUSINESS MODELS€¦ · Generic devices Domain specific devices User...
Transcript of ENABLING INNOVATIVE SMART HOME BUSINESS MODELS€¦ · Generic devices Domain specific devices User...
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ENABLING INNOVATIVE SMART HOME BUSINESS MODELS
LIFE IS FOR SHARING
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KEY SUCCESS FACTORS
YOUR CUSTOMERS … … THEIR NEEDS AND PERCIEVED VALUE
… LINKING TO YOUR ASSETS AND STRATEGIC OBJECTIVES
TELECOM ENERGY INSURANCE ASSISTED LIVING
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PROPRIETARY APPROACH
THE OPEN PLATFORM MODEL
OPEN PLATFORM MODEL
CLOSED AND limited PARTNER SET
Proprietary technologies
Single / Limited use case options
NOT sustainable business model
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Heating management
Energy usage control
Energy reporting and analytics
Virtual occupancy
Video monitoring
Intrusion alarms
Philips HUE Integration for personalized ligthing schemes
Lights control
Home safety Control of individual appliances
DELIVERING CORE SMART HOME USE CASES
ENERGY SECURITY COMFORT
Rules & automation
Remote device control
Absence / presence mgt
Pairing / configuration
COMMON FEATURES
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THE PLATFORM FACTOR
PLATFORM
DELIVERY EFFICIENCY ENABLER
SOLUTION SERVICE OFFER BUILD DEPLOY OPERATE TTM COST SCALE RATIONALIZE
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BUILDING SCALE AND DELIVER MASS MARKET
Attractive device portfolio
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Large developer community
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Great product and usability
Access to large customer pools
Partner ecosystem and brands
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QUALITY
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QIVICON ARCHITECTURE OVERVIEW
At Home In the Cloud
PARTNER
UI
Partner Applications
Partner Applications
Partner Applications
Remote App (Client or Cloud
Service)
Home Base
local Ext.
local Ext.
local Ext.
QIVICON Platform
Device
Device
Device
Device
QIVICON Backend
Smartphone App
USER
INTERFACE
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DISCUSSION #1: Gateway or CLOUD CENTRIC ?
Device centric Gateway centric
Cloud centric
Move to the
cloud
Devices with central functions
Increase local
execution
Cheap / no gateway
Adapted to various IoT models
Facilitated management
Reduced latency
Support off-line mode
Personal data stay at home
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DISCUSSION #2 : ADAPTATION AND FLEXIBLITY POINTS
CLOUD SERVICES
USER APPLICATION
HOME BASES
DEVICES
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Discussion #3 ENABLING OPEN AND PARTNER DEVELOPMENTS
QIVICON Core
ESH Extension
Partner Extension
QIVICON Extension
Developer Extension
developer.qivicon.com
ESH Core
ESH Extension
Common extensions
Specific extension
Community extensions
PARTNER DEVELOPPERS OPEN COMMUNITY DEVELOPPERS
Tools and methodology
OSGi based framework
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OFFERING A BRANDED SMART HOME SERVICE
B2C relation
Customer Care Remote management Business / Admin portal Product administration Reporting
YOUR Customers
Platform
Local run-time Wireless protocols
Partner ecosystem
Your branded application
...
Your SSO services Your back-end systems
YOUR SERVICE
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… IN THE HANDS OF YOUR CUSTOMERS
The Application The Home Base Devices
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BASED ON SET CONTROLS AND INTERRACTION CAPABILITIES
ALARM SYSTEM HEATING MANAGEMENT DEVICE CONTROL Widgets LIGHT CONTROL
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SEAKING UNIQUE AND DIFFERENTIATING VALUE PROPOSITION
Core infrastructure - Common functions Device Pairing / Rules Engine / Presentation principles
Domain specific devices Generic devices
User Interface / Application / Interactions
FINDING THE KILLer APP / USE CASES
Pet care / pet feeding ?
Energy optimisation ?
Enegy analytics?
Shutter automation ?
Anti-theft security ?
Panic and help ?
Home presence management ?
Heating automation ?
Home damage prevention ?
Elderly care ?
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PROMISSES AND CHALLENGES
CUSTOMER ADOPTION MASS SCALE UNCOVER THE VALUE
What will turn a “general” interrest in a real and genuine adoption
Deliver and overaching expeirence from the massified connected world
Meet customer’s willingness to pay or enable other innovative business model
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THANK YOU !
Francis Henry Senior Business Development Manager Deustche Telekom Connected Home / Qivicon [email protected]