Formerly Known

as “Ekklesia”

10 New Interviews

81 Total Interviews

God, Technology and the Content Market

Digital Church Your Grandmother Can Use

ChurchTime

Guthrie Graves-Fitzsimmons, M. Div

Shamika Goddard, M. Div.

James C. Thompson, M.Div.

Shrey Jasani, SEAS

10 New Interviews

81 Total Interviews

.

MVP Features

User Experience 65+

Religious Customers

Church Pastors/Content

Providers

Advertisers

Easy to use UI/UX Offering Data analytics

Privacy controls Pastoral Counseling/Visits Curated/non-controversial

content controls

Community building

(forums, chat, prayer time,

encouragement, motivation,

inspiration, self-

improvement)

Easy to use CMS

Access to premium content Reach New People for

Worship

video quality Sale of premium content

Channels

Targeted End-Users: Religious 65+

ChurchTime

Advertisers

Direct Sales to Church,

conferences and

seminaries

Church Decision

Makers

Earned and Paid

Media Targeted to

Religious 65+

Direct Sales to

Christian Media

Advertisers

Direct Sales to

faith based

assisted living

facilities

Facility Decision

Makers

Users

Christian

Advertisers

ChurchTime

Church Decision

Makers

$$$

Ads $$$

Subscriptio

n

$$$

Premium Content &

Worship Service Offerings

% back to

Church

Decision

Makers

(Offerings)

Revenue Strategy

Activities, Resources, Partners

ChurchTime

Software/Servers Content PR-Outreach Direct Sales

Rent Servers

Software development

and engineering

Churches PR Team - Earned

media outreach to

targeted publications

Church salesforce

Assisted living

facility salesforce

Here’s What We Are Going to Do NextNext 30 Days:

● More Customer Discovery, specifically with assisted living facility and testing pricing options with pastors

● Launch MVP with Union Theological Seminary’s daily Noon worship as content (Commitment from school

secured)

● Validate MVP with targeted 65+ religious customer and local church pastors

● 1-2 earned media hits previewing the technology

● KPI: 100 unique daily users (early adopter de alpha test)

Next 60 Days:

● Continue customer validation and iterating the product

● Secure exclusive launch advertiser for when we hit average 10,000 unique daily users

● 5-10 earned media hits in publications reaching the targeted 65+ religious customer demographic

● KPI: 1000 unique daily users (at least 50% are 65+ religious demographic

Next 120 Days:

● Continue customer validation and iterating the product

● Launch exclusive advertising deal with public event

● 20-30 earned media hits around advertising deal and public launch event

● KPI: 10000 unique daily users