“Amazon Books sits on a prime corner lot in the University Village outdoor

mall in Seattle, near the University of Washington campus and about 10

minutes by car from Amazon’s downtown headquarters.”

• Most of Home Appliances & TV are more than 20 Kg

• Most of Home Appliances & TV products are complicated and a lot of parts

• WYSIWYG

• Decreasing traffic to stores

• 20% orders choose Click & Collect

• 80% orders choose ES Home Delivery

Inventory & Web - POS Integration

Furniture Integration

Loyalty Integration

Marketing/customer Integration

Operation, Support & incentives Integration

• POS & MPOS transaction• Inventory Integration• Consolidated Order Taking & Fullfilement

• Today: 1X24H• Soon: 1-6Hours• Today Email confirmation & Reminder• Soon: mobile Apps & SMS

• Point collection• Point redeem O2O• Member registration &

member support

Digital Audience

Acquisition

In Store Acquisition

Product Knowledge

020

Promotion O2O

Loyalty O2O

Advocacy O2O

• Customer acquisition & info gathering

People

Process

SOP

Call Center

Incentive

Training

Survey/Feedback

Tracking

ANY QUESTIONS?

Ivan.hudyana@electronicsolution.co.id

THANK YOU