East west seed and knowledge transfer stuart morris inclusive-asia_2015
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East-West Seed and Knowledge Transfer Stuart Morris, Extension Manager, East-West Seed September 2015
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Transcript of East west seed and knowledge transfer stuart morris inclusive-asia_2015
East-West Seed and Knowledge Transfer
Stuart Morris, Extension Manager, East-West Seed September 2015
Page 2
East-West Seed and knowledge transfer
Smallholder clients
Widespread traditional practices
Knowledge is precondition for higher
incomes
Extension integral part of strategy
Enables full benefit from better
quality seed
Creates foundations for future sales
Page 3
Peer managed demo’s
Village level training
Farmer field days
Linking education and industry
Developing extension material
Creating market opportunities
Our basic approach to extension
Peer managed demo’s
Village level training
Farmer field days
Linking education and industry
Developing extension material
Creating market opportunities
Peer managed demo’s
Village level training
Farmer field days
Linking education and industry
Developing extension material
Creating market opportunities
Peer managed demo’s
Village level training
Farmer field days
Linking education and industry
Developing extension material
Creating market opportunities
Peer managed demo’s
Village level training
Farmer field days
Linking education and industry
Developing extension material
Creating market opportunities
Peer managed demo’s
Village training & farmer field days
Market driven production
Linking education and industry
Developing extension material
Page 4
Sharing ‘public goods’ information
Knowledge enables higher quality
production
But - knowledge is not product
specific
Creates innovation and empowers
farmers with choices
Opens opportunities for
competitive companies
Page 5
Cooperation and synergies to up-scale outreach
Partners bring additional human
and financial resources
But quality impact dependent upon
a multitude of factors
Synergies which overcome other
challenges increase likelihood of
success
Page 6
Scaling for livelihood and business impact
In the dynamic setting of a
cooperation partnership; how can
projects effectively support and
encourage private companies,
promoting public goods
information, to reach maximum
outreach and impact?
