Driving Loyalty in the Age of Hypercompetition
35
Driving Loyalty in the Age of Hypercompe66on John Tabis Founder and CEO The Bouqs Company Presented: September 28, 2016 at Retail’s Digital Summit Steven Young VP, Growth Grubhub
-
Upload
national-retail-federation -
Category
Retail
-
view
212 -
download
1
Transcript of Driving Loyalty in the Age of Hypercompetition
DrivingLoyaltyintheAgeofHypercompe66on
JohnTabisFounderandCEO
TheBouqsCompany
Presented:September28,2016atRetail’sDigitalSummit
StevenYoungVP,Growth
Grubhub
Torecapontoday’stakeaways…
§ Leveragevideotodrivetransparencyandauthen6citywithyourcustomers
§ Makeusersambassadorsofyourbrand;bringthemintotheconversa6on
§ Digitalcanbeemo6onal,inspira6onal,nostalgic;allwaystodriveanemo6onalconnec6ontodriveloyalty