Dreamforce Tips, Tricks, Maps, Parties and More

DREAMFORCE 2012

DREAMFORCE 2012(MOSCONE CENTER, SAN FRANCISCO, USA)

• Quick Facts• Quick Facts• Why it is important ? • Dreamforce Agenda

P DF’12• Pre-cursors to DF’12• Partner Programs and Parties• Giving the Product Demog• What we need to do?• Meeting Places• Maps• Maps• Parties List

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DREAMFORCE 2012

QUICK FACTS?An amazing 96% of attendees surveyed said their business improvements outweighed the cost of going to Dreamforce and

QUICK FACTS?

98% would recommend it to others. Here’s what was found:Average Sales Metrics Achieved 26% Increase in sales revenue 26% Increase in lead conversion rate 30% Increase in sales productivity 34% Increase in lead volume 23% Increase in # of deals 18% increase in deal win rate 19% Increase In deal sizeO h M iOther Metrics 28% Increase in customer satisfaction 24% Increase in customer retention 31% Improvement in employee productivity 31% Improvement in employee productivity

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WHY IS IT IS IMPORTANT?

DREAMFORCE 2012

WHY IS IT IS IMPORTANT?For Sales and Revenue

P f Presence of Partners Salesforce Users/ CorporateSa es o ce Use s Co po ate Customers Leads

l dFor Exposure/ Knowledge Social Media Gurus Product StrategistsProduct Strategists Marketing and Sales Gurus Great PR opportunity

RHCP i H ! RHCP is Hot .!


DREAMFORCE AGENDA

DREAMFORCE 2012

DREAMFORCE AGENDA Sell, Sell More and Keep Selling , And that’s all Matters - Sales Knowledge Sharing – Sharing is Caring Product Pitching and Demo – Pitch it to the Experts Yes, We want to Get Social – Get Social Branding will take us places Branding Branding will take us places – Branding First Time Confrontation to our Clients – Client Meetings Feedback in Person creates good rapport – Feedbacks and

Reviews -- Get Review on Video, Recorded We have an Idea, Lets discuss it – Discuss Ideas All sort of PRs, I am loving it – PR with Client, Partners, , g , ,

Salesforce Employees and Other attendees. Go to Partner Parties – More PR over Drinks Enjoy RHCP Its Hot ! – Live Concert – Even More PR Enjoy RHCP, Its Hot..! – Live Concert – Even More PR


PRE-CURSORS TO DF’12

DREAMFORCE 2012

PRE-CURSORS TO DF 12 Booking Meetings Online with Dreamforce Attendees Getting Connected with fellow attendees on Dreamforce

Chatter Linkedin and Twitter Chatter, Linkedin and Twitter. Relevant, Unique and Quality Content including #DF12

and Social CRM - Online and Offline both Feature Videos, Tweets, Blogs, Info Links Social CRM Pamphlets, Product Pamphlets, DF11

Attendees : Well Trained and No Visible Knowledge Gaps Dreamforce Chatter Login and Active Participation

K Y lf A il bl Sk ll h i Keep Yourself Available on Skype all the time Lots of Visiting Cards and Pamphlets Mobile Tablets for Demo and Live Tweeting and Multi

Plugs for Device ChargingPlugs for Device Charging Biscuits, Energy bars, and Ready to eat foods Though Salesforce will provide the Swag Bags, but still

carry bag packs required.y g p q Stay Light


PARTNER PROGRAMS AND PARTIES

DREAMFORCE 2012

PARTNER PROGRAMS AND PARTIES

RSVP to all Partner PartiesAf D k E d f D P i After Dark or End of Day Parties

Partners Hub (The one shop stop to Network, Learn, build, Market, Sell app – Schematics on next slide) Partner Success Experts

Can Discuss questions on Product, Appexchange, Go-To- Market Options and More

Partner Success ClinicsCan have 1-on-1 time with Salesforce Technical and Business Experts)p )

Innovation Theatre and LoungeTheatre: Discussions and Presentations to maximize businessLounge : Device Charging, beverage and Networking

Partner Program For Partners to be discussed Partner Program For Partners to be discussed Booking a meeting beforehand Following Book a meeting form responses.g g p


GIVING THE PRODUCT DEMO

DREAMFORCE 2012

GIVING THE PRODUCT DEMO

Try not to show that you are selling the product l R h di h id d i apparently. Rather discuss the ideas and give

demos. Carry a Tablet for Demo and Fill in the form Carry a Tablet for Demo and Fill in the form

after every demo, so that you can call up the audience and connect later.Af f After Demo, hand over a leaflet/pamphlet and Visiting card.

You can also fix the meeting in the adjoining You can also fix the meeting in the adjoining Meeting places. (Get the list at the end of presentation)

Practice pitching/giving demo at least 100 times before actually going there.


WHAT WE NEED TO DO?

DREAMFORCE 2012

WHAT WE NEED TO DO? Pace Yourself

Focus on getting the most out of the sessions you do attend, only picking a limited number so you’re sure to absorb all the information. While at the

i k k i ddi i l i f i f sessions take great notes, ask questions, request additional information from the speakers, and network with other session attendees. Share the information with your colleagues and brainstorm new ways of implementing the lessons learned.

Arrive Early Arrive EarlyWith more than 40,000 people maneuvering through a six block radius, Dreamforce gets a little packed. And in the case of the Opening Session on Wednesday morning, consider arriving at least one and a half hours beforehand.

Di ide and Conq e Divide and ConquerSchedule meetings with constituents, Salesforce staff and partners before you leave. Make sure you have an agenda and do your best to stick to it. Divide and Cover more people.

Stay Social yDon’t forget to Tweet and utilize Social Media and Dreamforce Chatter. It’s impossible to be everywhere at once, so social channels are a smart way to get the information you may have missed along the way.

Be the Life of PartiesThe Mottos of the parties is only and Only NETWORKING Be the Life of The Mottos of the parties is only and Only NETWORKING. Be the Life of party. Little Social Lubricant is not bad, but you would not like a hung-over self in a place like Dreamforce.


MEETING PLACES

DREAMFORCE 2012

MEETING PLACES Buckhorn Grill $ – 101 4th St, San Francisco, CA 94103

The Buckhorn Grill is just around the corner from Moscone West in the Metreon Center It’s good for groups but located in a food court so not a lot of Metreon Center. It s good for groups but located in a food court so not a lot of privacy. Be careful, it could be a little crowded. However, if you can get your hands on one of their tri-tip sandwiches, you won’t be sorry.

Tropisueno $$ - 75 Yerba Buena Ln, San Francisco, CA 94103This mexican hotspot is great for happy hour and some fun. Invite five f i d h d i k h b d h h ill b d i k f h h l friends to have drinks at the bar and the host will buy you drinks for the whole evening! Check this place out to unwind and have some great, traditional mexican food.

Benu $$$$ - 22 Hawthorne St (at Howard St), San Francisco, CA 94105If you’re looking for a quiet classy lunch or dinner with clients check out BenuIf you re looking for a quiet, classy lunch or dinner with clients, check out Benuand their famous Thousand Year Old Quail Egg. Keep on your dress slacks and coat because it’s dressy attire.

Mondo Caffe $ - 602 Mission St (between 2nd St & New Montgomery St) San Francisco, CA 94105A great cafe with an outdoor patio this Italian cafe is great for lunch and a A great cafe with an outdoor patio, this Italian cafe is great for lunch and a morning breakfast serving traditional Italian sandwiches and coffee. Don’t expect to grab a bite from here too late though, the cafe closes at 3pm Mon-Fri.

Ristorante Umbria $$ - 198 2nd St (between Howard St & Natoma St), San Francisco, CA 94105Thi f il d h i I li di h f h This family-owned restaurant serves authentic Italian dishes from the Umbrian region of Italy. Even themenu is in Italian (with English subtext of course)! A phenomenal stop for lunch and some authentic pizzas and pasta.


DREAMFORCE 2012


DREAMFORCE 2012

Salesforce comSalesforce.comCampground


DREAMFORCE 2012


PARTIES LIST

DREAMFORCE 2012

1. INFORMATICA CLOUD CONNECT PARTYStart your Dreamforce week off with a bang. Don’t miss this fun event! Multiple sponsors helping you officially kick off Dreamforce ’12. Cocktails and appetizers .Networking, tweeting,

PARTIES LIST

p g y y pp g, g,bragging,Music and more...Date:Monday, September 17, 2012Time:7:00 pm 11:00 pm7:00 pm - 11:00 pmLocation:Parc 55 Wyndham San Francisco – Union Square (Map)4th Floor, Cyril Magnin Foyer55 Cyril Magnin Street (5th at Market)San Francisco, CA 94102

2. THE BLOCK PARTY - HOSTED BY ZUORAZuora is closing down Mezzanine, Mint Plaza and the surrounding streets for a BLOW OUT BLOCK PARTY on Thursday Sept 20th! They’re creating a San Francisco street festival of BLOCK PARTY on Thursday, Sept. 20th! They re creating a San Francisco street festival of their very own.

Date: Thursday, September 20Time: 6:00pm - 11:00pmV Mi Pl S F iVenue: Mint Plaza, San FranciscoCatering provided by a fleet of your favorite bay area food trucks.Free Drinks ,Beer Garden,Vodka Luge,Live Music


PARTIES LIST

DREAMFORCE 2012

3. GET MORE WITH SILVERPOP PARTYJoin Silverpop at their Beer Garden onDate: Tuesday September 18

PARTIES LIST

Date: Tuesday, September 18 Time: 4 p.m. to 6 p.m.Place: Stop by Jillian’s Pocket Park on the corner of 4th and Howard for beer, ping pong and special Silverpop prizes!

4 THE 2012 DREAMFORCE MODERN MARKETING MIXER4. THE 2012 DREAMFORCE MODERN MARKETING MIXERJoin your hosts Eloqua, Netprospex and Influitive for a fun-filled night of food, drinks and entertainment at the Modern Marketing Mixer on Wednesday, September 19th. Mingle with a diverse group of sales and marketing leaders at the fabulous W San Francisco, just 1 block from the Moscone Center. Before getting your Gala on and rocking , j g g y gout to the Peppers, come experience the W San Francisco’s Great Room overlooking San Francisco, the only place for Modern Marketers.Date: Wednesday, September 19Time: 5:30 pm - 8:30 pmPlace: The Great Room at the W Hotel 181 3rd StreetPlace: The Great Room at the W Hotel, 181 3rd StreetGoings-on: Cocktails, canapés and good cheer. Bring your best smile for our Smile booth and also be entered to win one of our Modern Marketing Survival Kits!

5. DF12 PLINYTHEELDER/HOMEBREWOFFDate: Thursday, Sep 20 Time: 7pm - 10pm (PST)Where: ROE 651 Howard Street - San Francisco


PARTIES LIST

DREAMFORCE 2012

6. MASTERPIECES - MARKETING & SALES PARTY OF THE YEARThis year at Dreamforce Ten, the Marketing Alliance will once again host the premier party for B2B Marketing and Sales leaders. Last year, more than 5,000 people vied for one of the 2,500

PARTIES LIST

g y , , p p ,coveted tickets available, so RSVP today!

This is your chance to meet up with friends and colleagues, take in spectacular art, and relax with fantastic food and drinks. Register now to attend the premier party for Marketing and Sales on Tuesday September 18 from 7:00pm 11:00pm at the San Francisco Museum of Modern on Tuesday, September 18, from 7:00pm-11:00pm at the San Francisco Museum of Modern Art. It is sure to be a masterpiece!

Where: San Francisco Museum of Modern Art – just a 1/2 block from MosconeWhen: Tuesday, September 18Time: 7:00pm to 11:00pm (Immediately following Dreamforce)Food: Hors d'œuvres and Cocktails

7. FINANCIALFORCE - AFTER HOURS PARTY Thursday September 21Thursday, September 219pm - 1am @25 Lusk. It’s “the” party.So join us & RemedyForce.

8. FINANCIALFORCE - SAY GOODBYE PARTYF id S b Friday, September 228:30am - 11:30am @B BarYerba Buena Gardens


PARTIES LIST

DREAMFORCE 2012

9. APPIRIO DREAMFORCE AFTER PARTYDate: September 19 Time: 10:00pm to 02:00am

PARTIES LIST

Time: 10:00pm to 02:00am Place: SFMOMA

10. ASTADIA CLOUD CONNECTION DREAMFORCE AFTER PARTYWhen: September 20th from Time: 9pm to 1amWhere: City View at MetreonThere will be live music, dancing, and plenty of free alcohol.

11. DREAMFORCE 2012 TWEETUP11. DREAMFORCE 2012 TWEETUPJumpstart your Dreamforce 2012 social experience by being social! Meet your favorite tweeters and followers at the fourth-annual TweetUp!The Dreamforce 2012 Tweetup is back! This time mingling will be at House of Shields, a great bar near Moscone, across the road from the Palace Hotel. See you there!D t T d S 18Date: Tuesday, Sep 18Time: 7pm - 11pm (PST)Where? House of Shields 39 New Montgomery Street - San Francisco, CA


DREAMFORCE 2012

See You @ Dreamforce 2012

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Dreamforce Tips, Tricks, Maps, Parties and More

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