Dr. Samuel Marcos Pablos, CARTIF Foundation, Spain

WP9 -> D9.1, D9.2 & D9.3

Brussels 212/06/2013

SandS results commercial value: new business model in the field of household appliances

May be exported to other commercial fields Dissemination plan shall focus on:

◦ Target groups (business & academia)◦ Dissemination activities & tools◦ Scientific results of the project◦ Specific metrics for efficiency

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Dissemination plan

Appliance users◦ Use recipes on their appliances &◦ Contribute to recipe production => development kit

Appliance manufacturers◦ Reluctant to open their appliances to 3rd parties ◦ Dissemination effort is necessary

Retailers◦ May want to assume a more technically qualified role

Broadband carriers◦ Provide a complete solution based on DSL connection

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Target groups

Project logo & tools (templates for reports, etc.) Project brochure & flyer Project website

◦ Project info (objectives, consortium, etc.)◦ Public results & deliverables◦ News, events, articles◦ Links to related platforms & partners websites◦ Links to Social Network Services (SNS)

Facebook: www.facebook.com/CARTIF.TecnologyCentre

Youtube: www.youtube.com/user/CartifTV

RSS: www.cartif.com/index.php?option=com_bca-rss-syndicator&feed_id=2

Media (tech. sections in newspapers, online portals, etc.) Multimedia Awards to young people to operate as pro-sumer (DG CNET)

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Tools & materials

Already published papers: Workshops:

◦ Future Internet Assembly (FIA) in Dublin, Ireland (May 7 2013)

◦ IoT-SoS in Madrid, Spain (June 4 2013) Seminars:

◦ Boecillo, Spain (CARTIF) -> mockup (stakeholders, experts, FIRE facilities managers & DG research representatives)

◦ Ghent (vast public)

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Academic dissemination

Industrial dissemination:◦ Collectively, press conferences inviting goods companies to

promote the project◦ GORE: IFA (Berlin), fair for household appliances◦ CARTIF: dissemination through its contacts in numerous

companies in Spain◦ LBL: expositions related to sensor networks and DIY fairs

(Etopia, Arduino Barcamp, Techchop, Marker Faire, OSHWCon)

Initial exploitation plan:◦ Online & offline channels for marketing campaign◦ Focus on appliance users & industrial actors

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Industrial dissemination

Standarized form for partners’ dissemination activities Quality indicators (general):

◦ References in press◦ Web site impact (number of accesses feedbacks, downloads)◦ Website traffic & marketing effectiveness (Google Analytics).◦ Number of events (conferences, workshops, promotional activities)◦ Cooperation with other projects◦ Number of papers accepted for publication

Quality indicators (SandS – specific):◦ Cooperatio with other FIRE projects and wider frameworks◦ Number of pioneering users of Sands◦ Number of Eahouker Social Networks members◦ Number of new recipes or adaptations of existing ones◦ Recipes depending on the integration of SandS as a meta SNS platform

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Monitoring & evaluating dissemination activities

Brussels 912/06/2013

Drupal 7 CMF (GNU, PHP)

Administrator: UNIMI Easy to extend and add

new functionalities All documents are

publicly readable -> restrictions for uploading

Firewall + daily backup of the site for security

www.sands-project.eu(http://shannon.laren.dsi.unimi.it/drupal7)

7/05/2013FIA Dublin 10