Doug Hadden | ADESA | Director of Dealer Training | [email protected] DIGITAL WHOLESALE DOUG...
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Doug Hadden | ADESA | Director of Dealer Training | [email protected] Doug Hadden | ADESA | Director of Dealer Training | [email protected] DIGITAL WHOLESALE DOUG HADDEN
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Transcript of Doug Hadden | ADESA | Director of Dealer Training | [email protected] DIGITAL WHOLESALE DOUG...
Doug Hadden | ADESA | Director of Dealer Training | [email protected] Hadden | ADESA | Director of Dealer Training | [email protected]
DIGITAL WHOLESALEDOUG HADDEN
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
AGENDA
Why should I acquire/sell inventory online?
Different types of online auctions
Tools and services
Getting ready
Questions
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
WHY SHOULD I ACQUIRE/SELL INVENTORY ONLINE?
Time
Selection
Lower costs
Transparency
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
DIFFERENT TYPES OF ONLINE AUCTIONS
Webcast
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
DIFFERENT TYPES OF ONLINE AUCTIONS
Webcast
eBay style
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
DIFFERENT TYPES OF ONLINE AUCTIONS
Webcast
eBay style
Bid at appraisal
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
TOOLS AND SERVICES
Run List
Saved Searches
Watch List
AutoBid
Listing Types
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
TOOLS AND SERVICES
Inventory Management System Integration
Marketing
Private online auction
People
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
TOOLS AND SERVICES
Condition Reports / Vehicle Detail Page
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
CONDITION REPORTS / VEHICLE DETAIL PAGE
AutoGrade
Announcements
Photos
Damages
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
CONDITION REPORTS / VEHICLE DETAIL PAGE
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
MOBILE
Buy And Sell From Your Phone
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
GETTING READY
Plan and Process Personnel Schedule
Pick a Partner Interview References
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
GETTING READY
Wholesale Proposal Costs
COSTS
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
COSTS
Buy fee
Sell fee
Transportation
Hidden fees
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
GETTING READY
Wholesale Proposal Costs
Process
COSTS
PROCESS
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
PROCESS
Here is the typical Franchise Dealer Remarketing Plan for fresh trades and aged units.
Group Trade
Offered between dealers
within group.
Open Sale
Vehicles offered to all buyers via
open online auction
Consign to Physical
Auction
Vehicles not purchased are assigned to auction,
offered for sale during transport
Physical Auction
Vehicles offered: In-lane & online
open marketplace
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
GETTING READY
Wholesale Proposal Costs
Process
People assets
COSTS
PROCESS
PEOPLE ASSETS
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
PEOPLE ASSETS
Who will be your main contact?
How many people will you have to talk to?
What is their main job?
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
GETTING READY
Wholesale Proposal Costs
Process
People assets
Goals
COSTS
PROCESS
PEOPLE ASSETS
GOALS
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
GOALS
Set clear and realistic goals
Number of units listed
Floors / Pricing
No Sale units
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
GETTING READY
Wholesale Proposal Costs
Process
People assets
Goals
Reports COSTS
PROCESS
PEOPLE ASSETSGOALS
REPORTS
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
REPORTS
How easy
How often
Complete understanding
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
GETTING READY
Wholesale Proposal Costs
Process
People assets
Goals
Reports
Performance Reviews
PERFORMANCE REVIEWS
COSTS
PROCESS
PEOPLE ASSETS
GOALS
REPORTS
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
PERFORMANCE REVIEWS
How often
What will be covered
What is important to you
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
READY
Wholesale Proposal Costs
Process
People assets
Goals
Reports
Performance Reviews
PERFORMANCE REVIEWS
COSTS
PROCESS
PEOPLE ASSETS
GOALS
REPORTS
Doug Hadden | ADESA | Director of Dealer Training | [email protected]
CONTACT INFO
Full Name: Doug Hadden
Company: ADESA
Job Title: Director of Dealer Training
Email: [email protected]
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