Double Page Spread – Stages of Production &

Audience Feedback

Beth Upchurch

Stage 1 – Choosing the right picture

I really liked this picture from the start and I really wanted to use it for my Double Page Spread, I carried out audience research on the picture and the majority of responses I received were positive (see next slide for audience research). However, to make the picture more effective and to broadcast my Photoshop skills I decided to colour pop the photo as it made the guitar which is a key part of music and suits my genre to stick out, along with the leaves.

Stage 2 – Creating the DPS & Title

After I chose the main image for my double page spread I added a title which I chose from a list of fonts and thought the name really suited my genre well and effectively. After getting some Audience Feedback (orange speech bubbles), I was confident that this made my Double Page spread look more professional and effective.

“Little Bird is a great name to use as its original and innovative!”

“The colour popping works very well here and makes the guitar stand out which resembles that this magazine is clearly a music magazine!”

“Little Bird really stands out on the background and is a great size and font”

“The colour popping is great and shows good Photoshop skills! However, the white background is too plain”

Stage 3 – Creating the DPS

• The next stage in creating my DPS was adding a background to it as the audience feedback told me that the white background on its own was too plain. I had a look at the variety of different tools on Photoshop and found a leaf effect and tried it on the white background and I really liked the effect that it created and it made my DPS look a lot more professional, the colours of the leaves fit with my colour scheme as well which is an added bonus.

“Wow! I love the background, it is really effective & professional”

The leaves look like they are coming from the main image on the left which works really well and clearly links the two pages”

“Having a background like this really highlights your use of Photoshop skills”“The 2 pages link well together and don’t cause much confusion”

Stage 4 – Creating the DPS

The next stage in creating my DPS was adding the text, secondary images, pull quote, page numbers, intro text, exclusive & anchoring the image. I based my Double Page Spread layout partly on Q’s double page spread (see next slide) but gave it my own personal touch. The colour scheme runs through the magazine from the front cover with the pink, cream & light blue on the page. Also, the text fits around the image and is separated into columns.

“You’ve used clear conventions of a DPS such as columns & pull quotes which look very professional!”

“I love the album cover at the bottom left, it looks genuine and this is seen in many popular magazine DPS’.”

“There is a lot of text, but it is all organised well & the columns make it clear!”

“This is looking really good yet the left hand side has hardly anything on it, compared to the right hand side”

What influenced you to create your DPS the way you have done?

The top magazine DPS is from Q and I really liked how there was a secondary image in the middle of the text on the right, separating the text so it doesn’t become block text, I took this idea & added it to my DPS.The bottom magazine DPS is from NME magazine and I liked how there was the main image on the left and the title also, I will consider doing that to my DPS as my left hand side looks a bit bland! I also liked the pull quote on the right, so that influenced me to put one onto my DPS.

Audience Feedback

As you can see here I uploaded my DPS draft onto Facebook (one of the biggest social media sites) to receive audience feedback, see the next slide for the responses.

Audience Feedback:I received lots of positive comments and you can see from the 38 likes at the top that a lot of people like the look of my DPS. I got some constructive criticism such as moving my ‘Exclusive’ box to the left hand side which is what I have done and it does look a lot better so the audience feedback was really helpful!