Double spread analysis

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u Main Image – In the main image of this page there is a large image of U2 where Bono (the main face of U2 is on the far right of the image, and there is a close up of Edge and in the far background we can see Adam Clayton and Larry Mullen. The image background is a street alluding to the genre of their music being indie/rock. The graffiti on the walls behind them could illustrate their rugged Irish background and how they used to be alluding to them going back to how they used to be. The text over House Style – the house style of Q is reiterated at the bottom of the page where they have placed the Q logo in the signature red style. Also the small caption at the right corner of the page is emphasising the Guttenberg – The first letter of the magazine is in large font in the primary optical area so that the reader usually looks there first. In the axis of orientation there is nothing but text. In the weak fallow area there are the Q logo, the date and the page number also Text - The opening sentence begins with an exaggerated sentence and heightened language “I am going to die in a plane crash with U2” This would draw us in instantly as it is a strong statement and most importantly, intriguing, and suggests a degree of informality. There is slang names like ‘spongebob’ a childrens cartoon, which is informal and quite chatty. There is a use of a pun “still they haven’t found what they’re looking for’ which is a pun related to the famous U2 song. The purpose of this story is to entertain it’s audience. A U2 fan reading the pull quote layered over the image of the band. The language is in the semantic field of boxing which suggests of Bono’s strength and alternatively his suggested arrogance. The quote also depicts the longevity of U2’s togetherness as a band. The magazine article definitely maintains a degree of informality even within the journalise such as: “further banging about quietens the plane’s occupants entirely” The initital photograph of page one, displays Bono as significant as he has his own page to himself, whereas the other members of U2 are almost crammed in together. The headline on the first page of the double page spread is Design Balance: The balance of this is uneven as the main image overlaps over two pages and the image covers more space than the text. The fact that there is a large letter ‘I’ in the primary optical area

Transcript of Double spread analysis

u

Main Image – In the main image of this page there is a large image of U2 where Bono (the main face of U2 is on the far right of the image, and there is a close up of Edge and in the far background we can see Adam Clayton and Larry Mullen. The image background is a street alluding to the genre of their music being indie/rock. The graffiti on the walls behind them could illustrate their rugged Irish background and how they used to be alluding to them going back to how they used to be. The text over the top of the image is also in a style of graffiti which is in fitting with the image of them being on a street.

House Style – the house style of Q is reiterated at the bottom of the page where they have placed the Q logo in the signature red style. Also the small caption at the right corner of the page is emphasising the house style even further. The design of Q’s double page spreads are mostly similar with a large main image usually covering a page.

Guttenberg – The first letter of the magazine is in large font in the primary optical area so that the reader usually looks there first. In the axis of orientation there is nothing but text. In the weak fallow area there are the Q logo, the date and the page number also in the terminal area there is part of the image. The reading gravity of the page pulls our eyes diagonally down the page reading the article.

Text - The opening sentence begins with an exaggerated sentence and heightened language “I am going to die in a plane crash with U2” This would draw us in instantly as it is a strong statement and most importantly, intriguing, and suggests a degree of informality. There is slang names like ‘spongebob’ a childrens cartoon, which is informal and quite chatty. There is a use of a pun “still they haven’t found what they’re looking for’ which is a pun related to the famous U2 song. The purpose of this story is to entertain it’s audience. A U2 fan reading the pull quote layered over the image of the band. The language is in the semantic field of boxing which suggests of Bono’s strength and alternatively his suggested arrogance. The quote also depicts the longevity of U2’s togetherness as a band. The magazine article definitely maintains a degree of informality even within the journalise such as: “further banging about quietens the plane’s occupants entirely” The initital photograph of page one, displays Bono as significant as he has his own page to himself, whereas the other members of U2 are almost crammed in together. The headline on the first page of the double page spread is reflective of how U2 have been around for 20+ years and how they have faded away overtime, this headline suggests the strong influence they still have on the industry.

Design Balance: The balance of this is uneven as the main image overlaps over two pages and the image covers more space than the text. The fact that there is a large letter ‘I’ in the primary optical area illustrates how the article is important however not as important as the image as that dominates more space.