Ditto Photo Analytics for Brand Protection

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Ditto for Brand Protection

Transcript of Ditto Photo Analytics for Brand Protection

Page 1: Ditto Photo Analytics for Brand Protection

Ditto for Brand Protection

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Social photos are quickly becoming people’s preferred communication method

Ditto uses computer vision & machine learning to continuously scour millions of public images to find brands, patterns & products

Brands use Ditto to identify I.P. infringement & potentially harmful posts before they spread

Ditto is monitoring brands on the visual web

*Image source: Mary Meeker, “KPCB: Internet Trends 2014”

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FIND on

What does modern day brand risk look like?

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Trademark infringement for gain

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Trademark manipulation

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Dangerous product usage

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Logo hacks

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Customer service complaints

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Bad ad placement

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Ditto’s computer vision is the only way brands can discover these risks at the scale of social