District Business Development Manager February 2015.
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Transcript of District Business Development Manager February 2015.
District Business Development
Manager
February 2015
2 © APICS Confidential and Proprietary
District Business Development Manager Program Goals
…To increase Chapter’s sales of APICS Products and Services to corporations and individuals
Respond to Chapter requests for additional sales support
Strengthen/grow North American Chapters
Increase adoption of APICS products/services
Capitalize on APICS Corporate infrastructure and resources
Communicate and work collaboratively
3 © APICS Confidential and Proprietary
The Corporate Customer
Conduit to the individual professional
Source of APICS members
Sponsor of APICS education and certification
Driven through bottom line impact
Employer
4 © APICS Confidential and Proprietary
The District Business Development Manager This person is:
– Full-time Sales Professional working for APICS Channel Services
– Sells instruction, materials, certifications and membership on behalf of Chapters in the District
5 © APICS Confidential and Proprietary
The District Business Development Manager This person is:
– Full-time Sales Professional working for APICS Channel Services
– Sells instruction, materials, certifications and membership on behalf of Chapters in the District
– Collaborates directly with District Leadership and Chapter Leadership
– Can engage with Chapters a as full partner, partially or not at all (‘opt out’) at the choice of each chapter
6 © APICS Confidential and Proprietary
Benefits to Chapters in working with DBDM Growth “Expand Chapter Footprint Locally”
– Increase membership, revenue and local presence
Expanded relationships with corporate customers
Support from a sales professional
Access to a sales resource at no incremental cost to the chapter
7 © APICS Confidential and Proprietary
We can Accomplish More by Working Together
DBDM
APICS Chapters and Districts
APICS Channel Services
8 © APICS Confidential and Proprietary
We can Accomplish More by Working Together
Local Knowledge
Local Relationship
Lead Generation
Local Community
Instruction
DBDM
APICS Chapters and Districts
APICS Channel Services
9 © APICS Confidential and Proprietary
We can Accomplish More by Working Together
Local Knowledge
Local Relationship
Lead Generation
Local Community
Instruction
Know How
Infrastructure
B2B
Sales Coordination
DBDM
APICS Chapters and Districts
APICS Channel Services
10 © APICS Confidential and Proprietary
Working Together – Full Service Program (Option A)
Districts
Chapters
DBDM
Three-way Lead Generatio
n
Initial Contact
w/Prospect
Quote & Negotiate
Contract &
Fulfillment
Invoicing &
Collections
Revenue Flow
After Sale Support
Two-way Relations
hip Managem
ent
On-going Dialogue
11 © APICS Confidential and Proprietary
Working Together – Partial Service Program (Option B)
Three-way Lead Generatio
n
Initial Contact
w/Prospect
Quote & Negotiate
Contract &
Fulfillment
Invoicing &
Collections
Revenue Flow
After Sale Support
Two-way Relations
hip Managem
ent
On-going Dialogue
Districts
Chapters
DBDM
12 © APICS Confidential and Proprietary
Option A:
Option B: Option C:
Full Service Program
Partial Service Program
Opt–Out
Develop a local sales strategy and generate leads Setup phone/face-to-face meetings with prospective clients
Manage the negotiation process and prepare quotes
Generate legally sound contracts Gather resumes from the local chapter’s instructor pool. Execute instructor agreement and payment
Coordinate/finalize training dates Order/ship courseware and participant materials Process membership and certification exam credit orders
Process instructor invoices and expense reports Troubleshoot collection issues Coordinate efforts to follow up with the clients Promote/sell other APICS products Engage clients in local chapter activities and volunteerism
Opt-out at any time (opt-in during enrollment periods)
Opt-in during enrollment periods
DBDM Role Summary
13 © APICS Confidential and Proprietary
How are DBDM Motivated and Compensated?
APICS Corporate pays the DBDM employee costs of salary and expenses. There is no employee program cost to the Chapters
The DBDM is motivated through a modest commission for each sale
– Commission is paid when the revenue is received, out of the sale proceeds
– Commission varies depending upon how the lead is generated
Profit from the sale (revenue less expenses) is retained by the chapter
14 © APICS Confidential and Proprietary
Frequently Asked Questions What is the DBDM Program?
– A sales program sponsored and funded by APICS Corporate, intended to bring APICS to more companies and individuals
Why is APICS presenting this program?
– To help chapters grow by providing them professional sales assistance
15 © APICS Confidential and Proprietary
Frequently Asked Questions What is the DBDM Program?
– A sales program sponsored and funded by APICS Corporate, intended to bring APICS to more companies and individuals
Why is APICS presenting this program?
– To help chapters grow by providing them professional sales assistance
Is the program mandatory?
– No – it is purely optional. Chapters may opt-in during regular enrollment periods
Is Corporate Services involved in this program?
– No – The DBDM work solely on behalf of the Chapters that elect to opt in
16 © APICS Confidential and Proprietary
Frequently Asked Questions What is the DBDM Program?
– A sales program sponsored and funded by APICS Corporate, intended to bring APICS to more companies and individuals
Why is APICS presenting this program?
– To help chapters grow by providing them professional sales assistance
Is the program mandatory?
– No – it is purely optional. Chapters may opt-in during regular enrollment periods
Is corporate services involved in this program?
– No – The DBDM work solely on behalf of the Chapters that elect to engage them
Who can we contact if we have questions?
– DBDM, District Field Associates, Channel Services
Thank You