The digital marketing brand of Knowiz Solutions Private Limited

Niswey is the digital marketing brand of Knowiz Solutions

Niswey believes in ROI-driven digital marketing

Knowiz, founded in 2005, has been delivering content solutions. Knowiz has now transformed into a knowledge solutions company to develop products and services for mid-to-large enterprises

Who we are

We Work With

Small to mid size companies To streamline marketing and enable lead generation and branding goals

MNCsTo create specialized solutions to enable branding

Startups To enable online presence and create social media buzz

What We Do

Digital Marketing Readiness Audit- We assess your online presence and evaluate its

performance - We look at website design and technology, SEO, content,

social media, UX; all things digital- We review your marketing collaterals (PPTs, brochures,

other documents) for messaging and branding- We deliver a report that tells you about the readiness for

digital marketing, and what needs to be worked on

What We Do

Digital Strategy- Develop your digital strategy by closely working with your

marketing & product teams and identify goals that we need to work towards

SEO- Define SEO strategy- On-page optimization- Continuous improvement- Content to drive SEO

Advertising- Media planning: placing your brand ads on relevant

portals- Search campaigns: for the keywords identified, and the

geographies you want to focus on- Social media ad campaigns: based on identified markets,

demographics- Remarketing to the interested audience- Focus on increasing conversions

What We Do

What We Do

Content Strategy- Create the content strategy for your digital marketing

efforts and develop the content by collaborating with your team

- Web and social media content- Email marketing strategy and content- Webinars- Videos- Case studies, impact stories and whitepapers- Magazines and microsites

What We Do

Mobile Marketing- Campaign planning: identifying your target audience- Target users through

- SMS- Ads on mobile friendly portals- Social media- Mobile search network

What We Do

Web Content- Create new content

- Tailor it to suit your target audience- Talk about the business impact your offerings deliver- Text, graphics

- Create media content

Blogs- Showcase your expertise

- We tap into the vast knowledge in your people- Create real stories that generate engagement

Social Media- Handle multiple social channels- Create engagement via content- Run campaigns / contests / tweetathons - Measure impact- Optimize for reach / engagement

What We Do

Webinars- Develop the format for a webinar series you might want

to run- Identify target audience - Identify topics- Identify speakers- Run promotions- Ensure registrations- Run the series by taking complete ownership

What We Do

What We Do

Videos- If you run customer events, share the videos with us; we

will generate short video stories out of them that go on your Youtube channel

- Great way to engage existing and potential customers

- Video interviews- Of customers / influencers sharing their experiences- Of key people in your team talking about best

practices

What We Do

Email Marketing- Continuous creation of Emailers with impactful,

relevant and succinct content to ensure connect with customers

- Print or digital newsletters to reach out and engage with your customers (internal as well as external)

- Run A/B tests on content and subject lines- Optimize for conversions

What We Do

Magazines- Create information rich articles on a specific topic for

the intended target customer set- This can be put on a microsite or be envisaged as a

regular magazine

Case Studies & White papers- Showcase your expertise- We interview your solution heads and customers to

develop these collaterals that highlight the uniqueness of your technologies / approach / solutions

Measure Impact- Once the execution on the content and digital

strategy starts as per the goals defined, we measure the performance of each activity

- We implement and study data from a lot of tools to analyze results (Analytics, A/B testing, heatmaps, conversion optimization etc)

- And revise strategy, if required- Continuous optimization

What We Do

We start with your marketing goals and tailor a strategy that helps you achieve them over time

We create content from knowledge that resides in your company, so that it’s truly about your company, its differentiators and the value you create for your customers

We continuously review the strategy using a strong analytics process

We bring trending design approaches and execution to the table

Why Choose Us

Agile Process- We decide long term goals and then break them into smaller

tasks- Tasks are defined based on their priority and then we focus

on delivering them in shorter spans of time- We revise strategy / plans as soon as we see something is

not working, or to accommodate unexpected things that come up

- This is also necessary as online platforms are constantly evolving (algorithms), and we need to adapt quickly

- A monthly review and report gives activities accomplished and their impact

Our Methodology

We have experience in:

Entertainment

Apparel

Social Sector

Media

IT

Human Resources

Manufacturing

Education

Health

Telecom

F & B

Ecommerce

Clientele

business@niswey.comwww.niswey.com

011-4102-48521C, 4th Floor, Arjun Nagar, New Delhi-29

Contact Us

/niswey /niswey /nisweyFollow us on: /niswey /niswey /niswey