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S S M M O O T T A A C C T T I I C C S S O O N N I I F F T T T T >> 3 3 t t h h i i n n g g s s t t o o c c o o n n s s i i d d e e r r: C C H H A A N N N N E E L L S S -> Or the service you’ll use T T R R I I G G G G E E R R -> The channel in the first position after the ‘IF’ A A C C T T I I O O N N S S -> The channel in 2 nd position after the ‘THEN’ Carry on! PG1 SMO is similar to search engine optimization (SEO) in that the goal is to generate traffic and awareness for a website. It all seems pretty straight-forward to me. You? Let’s focus today on multiple social posting. W HY IS IT IMPORTANT ? Quality content is rare and attract fan engagement. You therefore need to optimize and time your posting across several platforms to remain at the top. DIGITAL COOKIE MAY 2014 UPDATE 003/05 I I F F T T T T ? ? If This Then That >> If This happens, then Do That. IFTT is a prompt that enables you to achieve simple tasks, like posting on multiple social networks at the same time!

description

EASY SMO Tactics on IFTT content Management System for multiple $ocial Posts.

Transcript of DIGITAL COOKIES MAY 003/05

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SSSMMMOOO TTTAAACCCTTTIIICCCSSS OOONNN IIIFFFTTTTTT

>> 333 ttthhhiiinnngggsss tttooo cccooonnnsssiiidddeeerrr: CCCHHHAAANNNNNNEEELLLSSS -> Or the service you’ll

use TTTRRRIIIGGGGGGEEERRR -> The channel in the first

position after the ‘IF’ AAACCCTTTIIIOOONNNSSS -> The channel in 2nd

position after the ‘THEN’

Carry on! PG1

SMO is similar to search engine optimization (SEO) in that the goal is to generate traffic and awareness for a website. It all seems pretty straight-forward to me. You? Let’s focus today on multiple social posting. WHY IS IT IMPORTANT? Quality content is rare and attract fan engagement. You therefore need to optimize and time your posting across several platforms to remain at the top.

DIGITAL COOKIE MAY 2014 UPDATE 003/05

III FFF TTT TTT??? If This Then That >> If This happens, then Do That. IFTT is a prompt that enables you to achieve simple tasks, like posting on multiple social networks at the same time!

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First, consider the channels. They are as many channels as they are $ocial Networks! Remember IFTT, regularly update its channels, so keep an eye on it! We’ve highlighted those here:

IFTT is a CMS (Content Management System)

that controls and time your $ocial Posts. THE TRIGGER-> EX: The trigger represents the first channel. -> IF ‘#KARDASHIAN’ is tagged on a feed -> IF I’m tagged on Instagram

THE ACTION-> EX: The action represents the last CHANNEL. The ACTION follows once the trigger is ACTVATED.

-> THEN Tweet that picture -> THEN Post that message on Tumblr

cont.

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cont.

IFTT unlike many SaaS (Software as a Service) has a fun part, as it relies on its community to provide recipes-> You can share them, turn them ON and OFF, or keep them private

THE INGREDIENTS-> EX: Enable you to optimize your post -> Pick a tag, a particular picture, an URL…

TRY A RECIPE:

Subscribe to our RSS feed here:

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cont.

Online Community Manager pitch by Hermann Djoumessi, MA

[email protected]

LIKE US on FACEBOOK @borderlinetv T:0620143824

TTTRRRYYY TTTHHHAAATTT RRREEECCCIIIPPPEEE UUUPPPDDDAAATTTEEE AAANNNDDD SSSHHHAAARRREEE IIITTT!!!

And only trigger it when you have the words‘$OCIAL UPDATE’

USEFUL? WANT TO KNOW MORE? GET IN TOUCH!! >>>

WWWEEE’’’VVVEEE CCCRRREEEAAATTTEEEDDD IIITTT WWWHHHIIILLLEEE WWWRRRIIITTTIIINNNGGG TTTHHHIIISSS... TTTRRRYYY IIITTT!!!