Design Changes
12
Goal: The goal of this design is to get the audience to go to the website to learn more about this reading camp, and ultimately register for camp. Audience: The intended audience is parents of young kids (5-7). Message: The message of this is that reading should be learned in a fun, relaxed manner and that reading skills need to be kept fresh over the summer.
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Transcript of Design Changes
Goal:Thegoalofthisdesignistogettheaudiencetogotothewebsitetolearnmoreaboutthisreadingcamp,andultimatelyregisterforcamp.
Audience:Theintendedaudienceisparentsofyoungkids(5-7).
Message:Themessageofthisisthatreadingshouldbelearnedinafun,relaxedmannerandthatreadingskillsneedtobekeptfreshoverthesummer.
Changestomyinitialdesign:
• Addedabluebackground• Changedtheimagetoincludeabook• Addedwebsite• Alteredtext• Increasedheadingsize
Changesto2nd design:
• Addedlinestocreaterepetition• Changedalignmenttoaleftalignment• Movedsubheadingtoastackedpositionnexttotheheading• Changedpicturetoreflectarelaxedsummerday
Changesto3rd design:
• Addedacontrastingblackbartothetopandbottom• Removedallbuttworepetitivelines• Removedtheorangecolorbythelines
Changesto4th design
• Changedbackgroundcolortogreentomatchthepicture• Changedthecoloroftherepetitivelines• Addedboldwordstotext
Changesto5th design:
• Addedcontrastingfontsfortheheadingandsubheading• Addedorangelinestocomplimentthegreen• Highlightedkeywordsinadarkershadeofgreen
