Dellwood Community Day Summary Report
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SUMMARY REPORT NORTH COUNTY INC. REGIONAL DEVELOPMENT ASSOC. 4814 WASHINGTON AVE. STE. 120 ST. LOUIS, MO 63108
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Transcript of Dellwood Community Day Summary Report
SUMMARY REPORT
NORTH COUNTY INC. REGIONAL
DEVELOPMENT ASSOC.
4 8 1 4 W A S H I N G T O N A V E .
S T E . 1 2 0
S T . L O U I S , M O 6 3 1 0 8
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S U M M A RY R E P O R T DELLWOOD COMMUNITY DAY & CITY PARADE
SUMMARY
ELITTLE COMMUNICATIONS TEAM MEMBERS
Johnny Little Tiffany Byndom Glen Sparks Jeff Small Below are the communications efforts that were implemented by eLittle Communications Group to gain coverage and awareness of the Dellwood Community Day event scheduled for Saturday, September 19th. The summary report will provide comprehensive results of all accomplishments in support of the NCI marketing initiative.
1. INCREASED BUSINESS PARTICIPATION
During our start date of Tuesday, September 8th, eLittle Communications increased the total number of business participation by 84% in 10 days. Total number of businesses signed up for the Dellwood Community Day event totaled 43!
16%
84%
Increased Business Participation
Tuesday, September 8th
Friday, September 18th
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2. GAINED COVERAGE & AWARENESS
NEWS RELEASE
A formal news release was written and distributed to the following outlets:
1. KTVI-FOX 2 News 2. KSDK-Channel 5 3. KMOV-Channel 4 4. St. Louis American 5. St. Louis Business Journal 6. St. Louis Post Dispatch 7. Suburban Journals of St. Louis Metro 8. Community News 9. Independent News 10. Pulse Newspaper 11. St. Louis Metro Sentinel 12. St. Louis Convention & Visitors Commission 13. Ferguson Times 14. Riverfront Times 15. West End Word 16. Webster Kirkwood Times 17. News Times (Wentzville, Lake St. Louis) 18. Belleville News Democrat 19. Advantage News 20. University News 21. Eventful 22. Greater North County Chamber of Commerce 23. Northwest Chamber of Commerce
ONLINE PROMOTION
Featured event in “Spotlight on Ferguson” newsletter submitted to 5,000+ contacts
Published on Online Event Calendars
o KTVI-FOX 2
o KSDK-Channel 5
o KMOV-Channel 4
o St. Louis Post Dispatch
o Eventful
Published on online community news sites
o Florissant Patch
o Hazelwood Patch
o University City Patch
o Maplewood Patch
o University City Patch
Social media content developed for Facebook and Twitter
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BUSINESS TESTIMONIAL S
“The Dellwood Community Day was a great event! Excited to connect with new customers and build my network in North County. Very beneficial.” Colette Boyd, Independent Beauty Consultant, May Kay Inc.
“After I closed my office, I was really having a hard time running my business on the go. This event helped me market my business and gain new customers. Most importantly, seeing other business leaders in support of our community and each other, gives hope to people like me.”-Courtland Ackers, Majestic Chair Massages
“We just opened our doors a month ago. The Dellwood Community Day event helped our small business gain awareness and new customers. We need more events like that.”- Mungai Gathungu, KZK Beauty Supply
“This was an amazing event. I sold a few pickle jars and connected with other business owners for future networking. I hope to see more community events like the Dellwood Community Day helping small business owners in North County.”-Angela Spight, Miss Angela’s Pickles
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COVERAGE & MARKETING MATERIALS
DELLWOOD COMMUNITY DAY & CITY
PARADE
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2015 Dellwood Community Day
September 19th
September 19thCall (314) 932-5333for more information
Business products and services, health resources and screenings, youth activities, community resources, free food, entertainment and special guests
Event Features
Dellwood Recreation Center | Changing Lives. Improving Life. | 1975-2015
Saturday
Saturday
PARADE
Starts at 10:30am
1570 Chambers Dr. St. Louis, Mo. 63136
New Life Community Center Church of God & Christ
HEALTH AND BUSINESS EXPO
11am - 3pmInside the Dellwood Recreation Center
10266 W. Florissant Ave.St. Louis, Mo. 63136
Shop Dellwood, Jennings and Ferguson area businesses.
In partnership with
2015 DELLWOOD COMMUNITY DAY
BUSINESS DIRECTORYSHOP LOCAL!
"North St. Louis County businesses offer local character and prosperity that enrich the whole community and the people who call our community home.”
Rebecca Zoll, President/CEO of North County Incorporated, Regional Development Association.
SATURDAY, SEPTEMBER 19, 2015
BUSINESS AND HEALTH EXPO
www.NorthStLouisCounty.com
Retail
Alterations & More 8714 Jennings Station Rd. St. Louis, MO 63136 314-867-6810 Juanita’s Fashions R Boutique 10990 New Halls Ferry Rd., Suite F Ferguson, MO 63136 314-869-0309
N the Mood Fashionz 1421 Chambers Rd. Ferguson, MO 63135 314-265-9974
Health & Community Resources Active Angels In-Home Health Care, LLC 9191 W Florissant Ave. St. Louis, MO 63136 314-524-4200 www.activeangelsllc.com Always Love & Care 9191 W. Florissant, Ste. 201 Ferguson, MO 63135 314-761-5983 Courier Healthcare System 10420 Old Olive Street Rd., #101 St. Louis, MO 63141 314-872-7774
Fast Track Urgent Care 9845 W Florissant Ave. St. Louis, MO 63136 314-736-6100 www.fturgentcare.com Grace Hill WBC Alyce Wilson, Director 2600 Hadley Street Saint Louis, MO 63106 314-584-6841 www.gracehillsettlement.org/wbc/ Hand & Physical Therapy Janet VanDerBeck, PT, CHT, Owner 10859 W Florissant Ave. St. Louis, MO 63136 314-521-3000
Life Care Center of Florissant 1201 Garden Plaza Drive Florissant, MO 63033 314-831-3752 lifecarecenterofflorissant.com
Missouri Care Health Plan Regina Sullivan, Member Outreach 314-323-1191 www.missouricare.com Victory Empowerment Center Outreach Samone Yancy, Director 3331 N Hwy 67 Florissant, MO 63033 314-222-7047
Insurance Best Insurance Joshura Davis 9191 W. Florissant Ave. Ste. 201 Ferguson, MO 63135 314-761-5983 Wireless Services Cricket Wireless 10006 W Florissant Ave. St. Louis, MO 63136 314-869-3935 www.cricketwireless.com/ Auto Care A2B Towing & Recovery 6041 N Lindbergh Blvd. Hazelwood, MO 63042 314-427-8697 www.a2btowingllc.com Complete Auto Body & Repair 10100 W. Florissant Ave. St. Louis, MO 63136 314-868-2000 www.completeab.com Zisser Tire & Auto Services 9990 W Florissant Ave. St. Louis, MO 63136 314-869-0600 www.zissertire.com Beauty Clip Appeal Kaye Mershon, Barber 9183 W Florissant Ave. St. Louis, MO 63136 314-522-8855 Daba Hair Braiding Ookhaya Dideye 9189 W. Florissant Ave. St. Louis, MO 63136 314-524-4267
KZK Beauty Supply 10865 W. Florissant St. Louis, MO 63136 314-733-5090 Mary Kay Cosmetics Colette Boyd, Independent Beauty Consultant 314-397-0723 www.marykay.com/cboyd Tender Headz Salon Wayne Ross, Owner 10456 W Florissant Ave. St. Louis, MO 63136 314-395-5940 Food/Grocery Cose Dolci Bakery 425 S. Florissant Rd. Ferguson, MO 63135 314-799-2157 www.cose-dolci.com Frosty Treats - Ice Cream Truck Specialists 7579 Mintert Industrial Dr. St. Louis, MO 63135 314-522-6767 www.frostytreats.com London’s Wing House 1412 Chambers Rd. St. Louis, MO 63135 314-521-0877 www.londonswinghouse.com Miss Angela’s Pickles Angela Spight 314-253-9969 Nephews on the Run 9995 W Florissant Ave. Saint Louis, MO 63136 314-522-1048 New York Grill 9901 W. Florissant Ave. St. Louis, MO 63136 314-521-0977 Custom Screen Printing Sportsprint 6197 Bermuda Dr. St. Louis, MO 63135 314-521-9000 www.sportsprint.com
Pet Care Paw Purfect Pet Salon Paul Simon, Owner 6081 W Florissant Ave. St. Louis, MO 63136 314-735-0404 www.pawpurfect.com
Financial Services Edward Jones Justin Pafford, Financial Advisor 1120 Graham Rd. Suite B Florissant, MO 63031 314-831-7222 www.edwardjones.com/justin- pafford Miscellaneous
Excellence in Transportation LLC 9211 Huiskamp Ave. St. Louis, MO 63136 314-899-5559 www.brendaknight.vpweb.com Ferguson Bicycle Shop 429 S. Florissant Rd. Ferguson, MO 63135 314-315-4940 www.fergusonbicycleshop.com Hollow Woodworks 805 Ferguson Ave. Ferguson, MO 63135 314-524-4993 www.hollowwoodworks.com Lease to Own Services Easy Home Lease to Own 8033 W Florissant Ave. St. Louis, MO 63136 314-296-3282 www.easyhome.us Supporting Communities In Partnership with: City of Dellwood City of Ferguson City of Jennings North County Inc. Regional Business Council
NEWS RELEASE
City of Dellwood Annual Community Day & City Parade
Planned For Saturday, September 19
Event to feature first-ever business expo and health fair
(Dellwood, MO)–You’re invited to help the City of Dellwood celebrate its annual Community Day on
Saturday, Sept. 19. The event will kick off with a parade at 10:30 a.m. and will feature a Business
Expo and Health Fair from 11 a.m. to 3 p.m. at the Dellwood Recreation Center, located at 10266 W.
Florissant Ave.
The city parade will begin at the New Life Community Center Church of God & Christ (1570
Chambers Dr. 63135) and will continue on West Florissant to the Dellwood Recreation Center. The
parade will feature the Mayor of the City of Dellwood Reggie Jones, along with other City Officials,
Shriners International, Riverview and McCluer-South Berkeley High School marching bands,
D.A.R.E., local businesses and a special performance by the Gentlemen of Vision step team.
“This event allows residents and business owners to help celebrate our community”, said Dellwood
Mayor Reggie Jones. “We are looking forward to showcasing our many businesses and talent in the
City of Dellwood,” added Jones.
At the Business Expo and Health Fair, which begins at 11 a.m. until 3 p.m. at the Dellwood
Recreation Center, residents will get to sample products and learn about services offered by many
Dellwood, Ferguson and Jennings businesses and organizations, including; Best Insurance/Always
Love & Care, Clip Appeal Salon, Cose Dolci Bakery, Courier Healthcare System, Fashions R Boutique,
Ferguson Bicycle Shop, Hand & Physical Therapy of Ferguson-Florissant, London's Wing House,
Mary Kay Cosmetics, Nephews on the Run Restaurant, New York Grill, N the Mood Fashionz, Paw
Purfect Pet Salon and Sam’s Meat Market. In addition, representatives from healthcare providers
will be on hand to answer questions, give advice and provide screenings.
One of the strong supporters of Dellwood Community Day is North County Inc., a non-profit
organization comprised of businesses, chambers of commerce, churches, law enforcement agencies
and other institutions. The goal of NCI is to promote economic and community development in the
47 municipalities and unincorporated areas throughout North St. Louis County.
-more-
For media inquiries, contact:
Tiffany Byndom
Office: 314-932-5333
Cell: 314-387-1520
“We’re pleased that we could work with the many North County businesses taking part in Dellwood
Community Day and help them showcase their exciting products and services,” said Rebecca Zoll,
the president and CEO of North County Inc. “We encourage everyone to come out and enjoy this
event and see what our great community has to offer.”
About North County Incorporated
North County Inc. is a regional development organization which acts as a catalyst to define and
advocate economic and community development for North St. Louis County. NCI was established in
1977. The board is composed of community leaders and business owners. Dan Boyle, Esq., of the Boyle
Law Firm is the current Chairman of the Board.
###
After months of turmoil and rebuilding, a neighboring Ferguson city came together to
get the community back on track.
Diamond Johnson, 6, lives on West Florissant in Dellwood with her mother. They live just a
few blocks away from the businesses that were set on fire during the unrest last
November. It explains why Diamond Johnson and her mother, Rosalyn, were excited to
see a parade full of community leaders coming down their street this morning.
Rosalyn Johnson says it was uplifting.
"It was very nice, the change of spirit, they have a change of heart," she said.
The parade and a business expo and health fair were all part of the annual Dellwood
Community Day.
Mayor Reggie Jones says it had a bigger turn out this year.
"The incidents that happened in August of last year impacted Dellwood as much if not
more than Ferguson. It's important that if we are going to move this area forward, that
we do it together," he said.
One of the strong supporters of Dellwood Community Day is North County Inc., a non-
profit organization comprised of businesses, chambers of commerce, churches, law
enforcement agencies and other institutions.
In addition to participating in Dellwood Community Day, city leaders are also now
taking part in a new group called the West Florissant Business Association. It's a
combination of Dellwood and Ferguson business owners who meet once a month to
get updates on what's going on in the city and share new ideas.
NEWS RELEASE
City of Dellwood Annual Community Day & City Parade Planned For Saturday, September 19
Event to feature first-ever business expo and health fair
(Dellwood, MO)–You’re invited to help the City of Dellwood celebrate its annual Community Day on
Saturday, Sept. 19. The event will kick off with a parade at 10:30 a.m. and will feature a Business Expo
and Health Fair from 11 a.m. to 3 p.m. at the Dellwood Recreation Center, located at 10266 W. Florissant
Ave.
The city parade will begin at the New Life Community Center Church of God & Christ (1570 Chambers Dr.
63135) and will continue on West Florissant to the Dellwood Recreation Center. The parade will feature
the Mayor of the City of Dellwood Reggie Jones, along with other City Officials, Shriners International,
Riverview and McCluer-South Berkeley High School marching bands, D.A.R.E., local businesses and a
special performance by the Gentlemen of Vision step team.
“This event allows residents and business owners to help celebrate our community”, said Dellwood Mayor
Reggie Jones. “We are looking forward to showcasing our many businesses and talent in the City of
Dellwood,” added Jones.
At the Business Expo and Health Fair, which begins at 11 a.m. until 3 p.m. at the Dellwood Recreation
Center, residents will get to sample products and learn about services offered by many Dellwood,
Ferguson and Jennings businesses and organizations, including; Best Insurance/Always Love & Care, Clip
Appeal Salon, Cose Dolci Bakery, Courier Healthcare System, Fashions R Boutique, Ferguson Bicycle
Shop, Hand & Physical Therapy of Ferguson-Florissant, London's Wing House, Mary Kay Cosmetics,
Nephews on the Run Restaurant, New York Grill, N the Mood Fashionz, Paw Purfect Pet Salon and Sam’s
Meat Market. In addition, representatives from healthcare providers will be on hand to answer questions,
give advice and provide screenings.
One of the strong supporters of Dellwood Community Day is North County Inc., a non-profit organization
comprised of businesses, chambers of commerce, churches, law enforcement agencies and other
institutions. The goal of NCI is to promote economic and community development in the 47 municipalities
and unincorporated areas throughout North St. Louis County.
“We’re pleased that we could work with the many North County businesses taking part in Dellwood
Community Day and help them showcase their exciting products and services,” said Rebecca Zoll, the
president and CEO of North County Inc. “We encourage everyone to come out and enjoy this event and
see what our great community has to offer.”
About North County Incorporated
North County Inc. is a regional development organization which acts as a catalyst to define and advocate economic
and community development for North St. Louis County. NCI was established in 1977. The board is composed of
community leaders and business owners. Dan Boyle, Esq., of the Boyle Law Firm is the current Chairman of the
Board.
(Dellwood, MO)–You’re invited to help the City of
Dellwood celebrate its annual Community Day on
Saturday, Sept. 19. The event will kick off with a parade
at 10:30 a.m. and will feature a Business Expo and
Health Fair from 11 a.m. to 3 p.m. at the Dellwood
Recreation Center, located at 10266 W. Florissant Ave.
The city parade will begin at the New Life Community Center Church of God &
Christ (1570 Chambers Dr. 63135) and will continue on West Florissant to the
Dellwood Recreation Center. The parade will feature the Mayor of the City of
Dellwood Reggie Jones, along with other City Officials, Shriners International,
Riverview and McCluer-South Berkeley High School marching bands, D.A.R.E.,
local businesses and a special performance by the Gentlemen of Vision step team.
“This event allows residents and business owners to help celebrate our community”,
said Dellwood Mayor Reggie Jones. “We are looking forward to showcasing our
many businesses and talent in the City of Dellwood,” added Jones.
At the Business Expo and Health Fair, which begins at 11 a.m. until 3 p.m. at the
Dellwood Recreation Center, residents will get to sample products and learn about
services offered by many Dellwood, Ferguson and Jennings businesses and
organizations, including; Best Insurance/Always Love & Care, Clip Appeal Salon,
Cose Dolci Bakery, Courier Healthcare System, Fashions R Boutique, Ferguson
Bicycle Shop, Hand & Physical Therapy of Ferguson-Florissant, London’s Wing
House, Mary Kay Cosmetics, Nephews on the Run Restaurant, New York Grill, N
the Mood Fashionz, Paw Purfect Pet Salon and Sam’s Meat Market. In addition,
representatives from healthcare providers will be on hand to answer questions, give
advice and provide screenings.
One of the strong supporters of Dellwood Community Day is North County Inc., a
non-profit organization comprised of businesses, chambers of commerce, churches,
law enforcement agencies and other institutions. The goal of NCI is to promote
economic and community development in the 47 municipalities and unincorporated
areas throughout North St. Louis County.
“We’re pleased that we could work with the many North County businesses taking
part in Dellwood Community Day and help them showcase their exciting products
and services,” said Rebecca Zoll, the president and CEO of North County Inc. “We
encourage everyone to come out and enjoy this event and see what our great
community has to offer.”
About North County Incorporated
North County Inc. is a regional development organization which acts as a catalyst to
define and advocate economic and community development for North St. Louis
County. NCI was established in 1977. The board is composed of community leaders
and business owners. Dan Boyle, Esq., of the Boyle Law Firm is the current
Chairman of the Board.
(Dellwood, MO)–You’re invited to help the City of
Dellwood celebrate its annual Community Day on
Saturday, Sept. 19. The event will kick off with a parade
at 10:30 a.m. and will feature a Business Expo and
Health Fair from 11 a.m. to 3 p.m. at the Dellwood
Recreation Center, located at 10266 W. Florissant Ave.
The city parade will begin at the New Life Community Center Church of God &
Christ (1570 Chambers Dr. 63135) and will continue on West Florissant to the
Dellwood Recreation Center. The parade will feature the Mayor of the City of
Dellwood Reggie Jones, along with other City Officials, Shriners International,
Riverview and McCluer-South Berkeley High School marching bands, D.A.R.E.,
local businesses and a special performance by the Gentlemen of Vision step team.
“This event allows residents and business owners to help celebrate our community”,
said Dellwood Mayor Reggie Jones. “We are looking forward to showcasing our
many businesses and talent in the City of Dellwood,” added Jones.
At the Business Expo and Health Fair, which begins at 11 a.m. until 3 p.m. at the
Dellwood Recreation Center, residents will get to sample products and learn about
services offered by many Dellwood, Ferguson and Jennings businesses and
organizations, including; Best Insurance/Always Love & Care, Clip Appeal Salon,
Cose Dolci Bakery, Courier Healthcare System, Fashions R Boutique, Ferguson
Bicycle Shop, Hand & Physical Therapy of Ferguson-Florissant, London’s Wing
House, Mary Kay Cosmetics, Nephews on the Run Restaurant, New York Grill, N
the Mood Fashionz, Paw Purfect Pet Salon and Sam’s Meat Market. In addition,
representatives from healthcare providers will be on hand to answer questions, give
advice and provide screenings.
One of the strong supporters of Dellwood Community Day is North County Inc., a
non-profit organization comprised of businesses, chambers of commerce, churches,
law enforcement agencies and other institutions. The goal of NCI is to promote
economic and community development in the 47 municipalities and unincorporated
areas throughout North St. Louis County.
“We’re pleased that we could work with the many North County businesses taking
part in Dellwood Community Day and help them showcase their exciting products
and services,” said Rebecca Zoll, the president and CEO of North County Inc. “We
encourage everyone to come out and enjoy this event and see what our great
community has to offer.”
About North County Incorporated
North County Inc. is a regional development organization which acts as a catalyst to
define and advocate economic and community development for North St. Louis
County. NCI was established in 1977. The board is composed of community leaders
and business owners. Dan Boyle, Esq., of the Boyle Law Firm is the current
Chairman of the Board.
