Daily rx tpe 10 16-13

Total Patient Engagement™

• dailyRx News is the #1 publisher of video health news

• dailyRx News Network consists of hospitals, doctors,dentists, pharmacists and therapists that distribute our newscontent

• dailyRx’s Total Patient Engagement Programengages, attracts and empowers patients before, duringand after care

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Who We Are

dailyRx News ‘Gets It Right’

• Every article is reviewed for efficacy by doctors & pharmacists

dailyRx News Network - 10/16/13 3

Industry leaders

leverage their real world

experience to put medical research in context for

patients

Medical Reporters

Research is vetted by news reporters with

backgrounds in journalism,

medicine, diet and health

Medical Review

Contributing Experts

Physicians leverage their

real world experience to put medical research in context for

patients

High Quality

Research Research sources include the FDA

Pubmed, Scientific journals,

Academic research, non-

profit institutions

Our team of physicians

and pharmacists review every news article for medical

efficacy


Can Content Help Patient Engagement?

dailyRx’s Total Patient Engagement™ Program

Business-Intelligence Services delivering patient utilization metrics

Attract New Patients

Reduce Re-Admissions

Engage Patients


dailyRx Total Patient Engagement™

• Synchronized patient education across digital channels

Website Digital Waiting Room

Social Media Mobile Print

Consistent Patient Education Synchronized Distribution Trusted News

Mobile-as-a-Service

• Personalized content is distributed into patient’s mobile app

• Timely, medically-reviewed healthnews covering over 150 conditions

• In-app call feature allowing customersto reach health provider with 1 click


Current Version

- On Demand Health News

- Click-to-Call - Branded for Provider

- User Controlled UX

Version 3.0

- Rx Refill feature

- Medication Pages

- Share functionality

- Video Content

- Locations Directory

- Appointment and Medication Reminders

- Custom Content

- Merge Health Providers

Version 4.0* (2014)

104 million U.S. adults use mobile devices for health

information

• News feeds are syndicated into each affiliate's social channel

• Appointment scheduling insertedwithin Facebook

• News co-branded with healthprovider builds trust and loyalty

• Articles automatically posted tosocial channels as news is published


Facebook channels become a “digital front door”

Social Media-as-a-Service

55% of U.S. adults get their news from social

media

Contributing Experts (CEs)

• CEs are healthcare providerswho give 2-3 sentence quoteswhich are integrated intodailyRx news articles

• Provider bio added at end ofarticle with links to key digitalproperties

• Articles receive national andlocal media coverage


• CEs insert their “Main-Street” perspective into news articles

Contributing Experts Add Creditability

Promote Your Practice Nationally & Locally

• Article syndication issynchronized across digital,mobile, and print platforms todeliver a consistentengagement experience

• Syndicated to Google, Yahoo!News, and Huffington Post

• Printed Personalized PatientEducation displayed inpractices and pharmacies


• Providers are featured within content that is distributed to their patients

Contributing Expert Network


Content-as-a-Service • Content is codified enabling doctors to “prescribe” information from

EMR and eRx systems

CONTENT BUNDLE is selected for

delivery according to

profiles of both provider and patient and according to

media type and delivery platform

PROFILE ENGINE

CONTENT BUNDLE

Related content selected

from multiple sources and types using

advanced search and bundled for

delivery

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CONTENT

DATABASE

CONTENT

TAGGING

CONTENT SOURCES

Doctors

Mobile

dailyRx

RxWiki

Social Media

Hospital

Video

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Library includes these types of content:

• News articles• Featured stories• Condition overviews• Medication encyclopedia• Questions & Answers

• Videos• Print solutions• Question engine• dailyRx.TV• RxWiki.TV

Contact


Jeremy Bergeron Membership Director [email protected]

Brent Werbeck VP, Network Services [email protected]

Maggie Newell Membership Director [email protected]

Daily rx tpe 10 16-13

Health & Medicine

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