David RINGROSE, DG CONNECT, European Commission. @Ringrda

David OSIMO, Tech4i2. @Osimod

101 Steps to get Every European Digital

Annual Digital Agenda Assembly shaping mid-term review

Led by Neelie Kroes “We can not achieve the Digital Agenda alone, and we cannot do it entirely using old procedures of consultation and legislation”

The Digital Agenda for Europe

TRADITIONAL #DA12

Questionnaire An invitation to speak

What doesn’t happen on my site doesn’t exist

We listen to you wherever you are

We draft; you comment Give us your ideas, as detailed as you like

Feedback to a black box Open, non-filtered, discussion

Quantity counts Quality matters

One shot Ongoing & organic

Why Digital policy making ?

 Brand 1. @NeelieKroesEU  Brand 2. @DigitalAgendaEU

An established social media presence

http://daa.ec.europa.eu

  A dedicated open web platform for debates

  + 11 add-ons – crowd-sourcing ideas, “commentable” documents, collaborative writing on issues such as Broadband rollout; Digital Innovation charter; EU web competitiveness.

  + social media outreach (1000 posts in third party forums)

Joined-up approach

  1,400 participants   Beyond the usual suspects – only 5% overlap with DAA   Top 40 invited to the event itself

  2,000 contributions   DAA discussions do not begin from zero

  +30,000 tweets with #da12 by 5,000 people, reaching 5,000,000 Twitter users

  Policy input   Integral to the mid-term review   A template for the future ?

Promising results

New people

New ideas

New actions

New tools

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A continuous learning cycle