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D K R Colorado B I O 07 Final
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Challenges and Opportunities for Growth and Innovation in Pharmaceuticals and Biotechnology
Colorado’s Bioscience Community: Building on the Foundation August 28, 2007
David K. Rosen, D.V.M.
Head, Development and
Commercial Strategic Alliances
Pfizer Inc
Challenges and Opportunities for Growth and Innovation in Pharmaceuticals and Biotechnology
Colorado’s Bioscience Community: Building on the Foundation August 28, 2007
David K. Rosen, D.V.M.
Head, Development and
Commercial Strategic Alliances
Pfizer Inc
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Pfizer is an Innovative, Global Research-Based Health Care CompanyPfizer is an Innovative, Global Research-Based Health Care Company
Lipid-Lowering Hypertension/Angina
Arthritis
Depression/Anxiety
Antibiotic
Erectile Dysfunction
Fibromyalgia
Antifungal
Lipid-Lowering Hypertension/Angina
Arthritis
Depression/Anxiety
Antibiotic
Erectile Dysfunction
Fibromyalgia
Antifungal
ProductsProducts CategoryCategory
LyricaLyrica
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PURSUE AGGRESSIVELY – Increase investment to ensure success Risk: Multiple shots on goal to offset risk Speed: Invest for speed
STANDARD – Current Pfizer approach to drug development
ALTRUISTIC – Targeted investment to address social need
STAGED INVESTMENT Technical Doability: Develop the science Commercial Doability: More market research to understand the opportunity
MONITOR – Do not invest until technical or commercial opportunity clarifies
EXIT – No further investment in this area
Therapeutic Area StrategyHow it Works in PfizerTherapeutic Area StrategyHow it Works in Pfizer
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Pharmaceutical Industry Challenges
Pharmaceutical Industry Challenges
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Pfizer Conducts R&D GloballyPfizer Conducts R&D Globally
La Jolla, CA
New London & Groton,CT
Sandwich,ENGLAND
St. Louis,MO
Exiting:
•Kalamazoo, MI•Ann Arbor, MI•Nagoya , Japan
Cambridge, MA
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Shrinking Market ExclusivityShrinking Market Exclusivity
Inderal - 1965Inderal - 1965
Tagamet - 1977Tagamet - 1977
Capoten - 1980Capoten - 1980
Seldane - 1985Seldane - 1985
AZT - 1987
Mevacor - 1987Mevacor - 1987
Prozac - 1988Prozac - 1988
Diflucan - 1990Diflucan - 1990
Recombinate - 1992Recombinate - 1992
Celebrex - 1999Celebrex - 1999
0 1 2 3 4 5 6 7 8 9 100 1 2 3 4 5 6 7 8 9 10
Years of Exclusivity for Innovative DrugYears of Exclusivity for Innovative Drug
Lopressor - 1978Lopressor - 1978
Zantac - 1983Zantac - 1983
Vasotec - 1985Vasotec - 1985
Hismanal – 1989Hismanal – 1989
Videx – 1991Videx – 1991
Pravachol – 1991Pravachol – 1991
Zoloft – 1992Zoloft – 1992
Sporonox – 1992Sporonox – 1992
Kogenate – 1992Kogenate – 1992
Vioxx– 1999Vioxx– 1999
Innovative Drug /Innovative Drug /Year IntroducedYear Introduced
22ndnd Generation GenerationDrug/YearDrug/Year
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High Attrition Rate in Drug DevelopmentHigh Attrition Rate in Drug Development
~100 Discovery Approaches~100 Discovery Approaches
1 –2 1 –2 ProductsProducts1 –2 1 –2
ProductsProducts
High Risk Process
12-15 years, ~$1 B/candidate
High Risk Process
12-15 years, ~$1 B/candidate
DiscoveryDiscovery Exploratory DevelopmentExploratory Development
IdeaIdea DrugDrug11 - 15 Years11 - 15 Years
Full DevelopmentFull Development
Phase I Phase II Phase III
00 151555 1010
Preclinical Pharmacology
Preclinical Safety
Thousands ofCompounds Screened
Clinical Pharmacology& Safety
~250~250
~5~5
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MCSF mAbMCSF mAb
MAdCAM mAbMAdCAM mAb
IGF1R mAbIGF1R mAb
PEG-hGHPEG-hGH
ETC-642ETC-642
TLR CPG 7909TLR CPG 7909
T2-TrpRST2-TrpRS
CD40 mAbCD40 mAb
CTLA4 mAbCTLA4 mAb
ETC-588ETC-588 ETC-216ETC-216
(interferon beta-1a) (dalteparin sodium injection)(pegvisomant for injection) human insulin powder
Expanding the Scope of R&DFuture Biologics PowerhouseExpanding the Scope of R&DFuture Biologics Powerhouse
$1.5 Billion Pfizer $1.5 Billion Pfizer 2006 Biologics Sales2006 Biologics Sales
NY 7/31/2006
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Exubera®: The first inhaled insulin
A breakthrough in diabetes treatment
Exubera®: The first inhaled insulin
A breakthrough in diabetes treatment
Non-Invasive Protein DeliveryNon-Invasive Protein Delivery
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Biomarkers, Diagnostics and Devices Biomarkers, Diagnostics and Devices
Pfizer is interested seeing these biomarkers, diagnostics and devices developed and commercialized but our role is enabling
Our interest is in access to the technology for R&D; results and data
How will we use these technologies? Designing medicines Monitoring disease Identifying patients who will respond to a medicine Identifying patients who might respond adversely
to a medicine
Pfizer is interested seeing these biomarkers, diagnostics and devices developed and commercialized but our role is enabling
Our interest is in access to the technology for R&D; results and data
How will we use these technologies? Designing medicines Monitoring disease Identifying patients who will respond to a medicine Identifying patients who might respond adversely
to a medicine
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Data ManagementData Management
Our needs extend beyond what would traditionally be seen or considered as science Applications like medical records are obvious
What else do we need to do or want to do with this data? Data acquisition Data mining Data analysis Data exchange and meta-analysis
– clinical trials– diagnostics and genetic testing
Our needs extend beyond what would traditionally be seen or considered as science Applications like medical records are obvious
What else do we need to do or want to do with this data? Data acquisition Data mining Data analysis Data exchange and meta-analysis
– clinical trials– diagnostics and genetic testing
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Precompetitive and Competitive Technologies an Alzheimer’s Disease ExamplePrecompetitive and Competitive Technologies an Alzheimer’s Disease Example
Precompetitive Technology: We all need better (more accurate at an earlier stage of
disease), faster, less expensive ways to diagnose AD Help us enroll patients in clinical trials with confirmed
AD Determine if drug was having impact on disease
progression Fund as a consortium?
Competitive Technology An AD diagnostic customized for our compound which
would allow us to compare how our drug is impacting the patient as compared with similar therapies
Fund on our own
Precompetitive Technology: We all need better (more accurate at an earlier stage of
disease), faster, less expensive ways to diagnose AD Help us enroll patients in clinical trials with confirmed
AD Determine if drug was having impact on disease
progression Fund as a consortium?
Competitive Technology An AD diagnostic customized for our compound which
would allow us to compare how our drug is impacting the patient as compared with similar therapies
Fund on our own
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Productivity ChallengeProductivity Challenge
Total R&D Investment Total R&D Investment ($Billions)($Billions)
$0$0
$5$5
$10$10
$15$15
$20$20
$25$25
1970
1970
1975
1975
1980
1980
1985
1985
1990
1990
1995
1995
2000
2000
Source: 2006 PhRMA Annual SurveySource: 2006 PhRMA Annual Survey
$30$30
$35$35
2005
2005
$40$40
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Total BioPharmaceutical R&D Spending 2005-2006 ($Billions)($Billions)Total BioPharmaceutical R&D Spending 2005-2006 ($Billions)($Billions)
Source: 2006 PhRMA Annual SurveySource: 2006 PhRMA Annual Survey
$0$0
$5$5
$10$10
$15$15
$20$20
$25$25
1970
1970
1975
1975
1980
1980
1985
1985
1990
1990
1995
1995
2000
2000
$30$30
$35$35
2005
2005
$40$40
$45$45
$50$50
$55$55Biotech
20%
Biotech
20%
Pharma
80%
Pharma
80%
Total spending increased by $3.4 B
From 2005 to 2006
Total spending increased by $3.4 B
From 2005 to 2006
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Staying Competitive in a Changing Global Environment: Pfizer’s evolving strategyStaying Competitive in a Changing Global Environment: Pfizer’s evolving strategy
Technical expertise is available around the globe India has chemistry innovation China has chemistry innovation and clinical trial
capacity South Korea has advanced data collection and
transmission, patient monitoring and clinical trial capacity and implementation
All of these countries have scientific and technical experts educated in the west and trained at the top 20 pharmaceutical companies in the west
Technical expertise is available around the globe India has chemistry innovation China has chemistry innovation and clinical trial
capacity South Korea has advanced data collection and
transmission, patient monitoring and clinical trial capacity and implementation
All of these countries have scientific and technical experts educated in the west and trained at the top 20 pharmaceutical companies in the west
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Opportunities for Growth and Innovation
Opportunities for Growth and Innovation
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We are one of the leading source of Biotech fundingWe are one of the leading source of Biotech funding
$7.5$7.5
$1.6$1.8
$2.3$2.3
$4.4$4.8
$5.2
$7.1
$7.7
1996 1998 2000 2002 2004 2006
($Billions)
Source: Pfizer Annual Report
Total Strategic Alliances Spending: >$1.4B in the last 4 years
“Pfizer…the largest source of discovery stage biotech capital” Source: In Vivo, September 2004
Industry leading investment in R&D
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2006: Over 1800 business transactions/ >800 collaborations
Global organization of 56 people at 6 sites in US/EU/AustralAsia - predominantly scientific expertise with enhancements: Finance, Business, Law, Medicine, Marketing/Sales, M&A
Global colleague interaction allows synergistic expertise
Strategic Alliances presently covers all areas of Research and Development including deals/technologies that interface with Manufacturing, Veterinary Medicine, PGP, and Consumer Health Care
2006: Over 1800 business transactions/ >800 collaborations
Global organization of 56 people at 6 sites in US/EU/AustralAsia - predominantly scientific expertise with enhancements: Finance, Business, Law, Medicine, Marketing/Sales, M&A
Global colleague interaction allows synergistic expertise
Strategic Alliances presently covers all areas of Research and Development including deals/technologies that interface with Manufacturing, Veterinary Medicine, PGP, and Consumer Health Care
Extensive External ReachExtensive External Reach
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Agreement TypesAgreement Types
Non-disclosure agreement
Material transfer agreement
License to patent/intellectual property
Research collaboration
Corporate collaboration (major deal)
Consultantship
Fee for service (outsourcing contracts)
Acquisition of new chemical entities
Non-disclosure agreement
Material transfer agreement
License to patent/intellectual property
Research collaboration
Corporate collaboration (major deal)
Consultantship
Fee for service (outsourcing contracts)
Acquisition of new chemical entities
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Alliance TypesAlliance Types
Research – Genes, Leads, Targets, Technology (Scripps)
Candidate Producing (Kosan, ICAgen)
In-Licensing – Early & Late Stage (Renovis, TransTech)
Out-licensing – Assets, IP, Patents, Niche products (Darafenicin)
Joint Venture – Marketing for Products (Insulin production)
Co-promotion Deals – Risk & Reward (Rebif)
M&A – Pipeline, Resources, Financial, Strategic (Rinat, Powdermed)
Research – Genes, Leads, Targets, Technology (Scripps)
Candidate Producing (Kosan, ICAgen)
In-Licensing – Early & Late Stage (Renovis, TransTech)
Out-licensing – Assets, IP, Patents, Niche products (Darafenicin)
Joint Venture – Marketing for Products (Insulin production)
Co-promotion Deals – Risk & Reward (Rebif)
M&A – Pipeline, Resources, Financial, Strategic (Rinat, Powdermed)
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Pfizer Global Research and DevelopmentMajor Alliance Partnerships: March 2006Pfizer Global Research and DevelopmentMajor Alliance Partnerships: March 2006
AthersysChondrogene MetabolexKarolinska U. PittsburghWash. U
AffymetrixDeltagenInPharmaticaXenogenLexicon GenChondrogeneCerepPerlegen/NIHScripps
BiotroveEvotec Stem Cell SciU. DundeeXenoportLillyActivXSangamoOdyssey Th.
AmgenCerepEntelosSpotfireMedarexMorphosysQuorexIsisTRansTechArchimex
NeurionVicuron (acqu)Wake ForestMonogramRigelNicoxAngiosynIdun (acqu)ColeyRenovisNoxxonGeneLogic
AmershamU. CambridgeCuragenGeneLogicLonzaMeridica (acq)Kings Pain CtrNIAVirtual ScopicsYaleSymyxBoehringer IngelheimChromosiCardiac
U. MichiganProModelGenestructCodexisPerlegenLifespanGenizon
Alza Atrix (QTL)VentairaBendNektarFreie Univ. U. RochesterOxford Biosensors
GeneGene FunctionFunction ScreenScreen LeadLead CandidateCandidate DevelopmentDevelopment SpeedSpeedProduct
EnhancementProduct
Enhancement
Altering the R&D Altering the R&D Productivity ParadigmProductivity Paradigm
Altering the R&D Altering the R&D Productivity ParadigmProductivity Paradigm
Speeding/Enhancing Speeding/Enhancing DevelopmentDevelopmentCandidatesCandidates
Speeding/Enhancing Speeding/Enhancing DevelopmentDevelopmentCandidatesCandidates
Enhancing Enhancing Pipeline ValuePipeline ValueEnhancing Enhancing
Pipeline ValuePipeline Value
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How will Pfizer Invest in New Technologies in 2007 and Beyond?How will Pfizer Invest in New Technologies in 2007 and Beyond?
CAN-producing alliances
TAPT Enablers
SPEED/Efficiency/Process
Emerging Sciences
Flexible Budget
Strategic themes for SA investments
Productivity CAN producing alliances TA Enablers- focused alliances Emerging science/technologies investments
Leveraging Scale Cross-line technology investments Technologies enhancing Speed/Efficiency/Process
Strategic themes for SA investments
Productivity CAN producing alliances TA Enablers- focused alliances Emerging science/technologies investments
Leveraging Scale Cross-line technology investments Technologies enhancing Speed/Efficiency/Process
Periodic review of where
we are investing
Periodic review of where
we are investing
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Investing In The FutureInvesting In The Future
Gene Therapy
Therapeutic Vaccines
Biomarkers, Diagnostics and Personalized Medicine
Data Management
Pfizer’s Incubator
Gene Therapy
Therapeutic Vaccines
Biomarkers, Diagnostics and Personalized Medicine
Data Management
Pfizer’s Incubator
NY 7/31/2006
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Pfizer Strategic Alliances
Thank you
Pfizer Strategic Alliances
Thank you