CUSTOMER ACQUISITION. ACN’s Pricing Philosophy: OUR FOCUS – Incumbent carriers and their market...
Transcript of CUSTOMER ACQUISITION. ACN’s Pricing Philosophy: OUR FOCUS – Incumbent carriers and their market...
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CUSTOMER ACQUISITION
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ACN’s Pricing Philosophy:
OUR FOCUS – Incumbent carriers and their market share
OUR STRATEGY – Offer savings over incumbents latest products
OUR POSITION – Offer a benefit to the majority of market
ACN’s Product Team will monitor the market to maintain our competitive edge
CUSTOMER ACQUISITION
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YOUR FOCUS – Warm Market
YOUR STRATEGY – Relationship marketing
YOUR POSITION – Build a solid customer base while
developing your team
CUSTOMER ACQUISITION
Representative Philosophy:
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CUSTOMER ACQUISITION
Residual commisions
1 1/4%
6 2%7 7%SVP up to 2%
2 1/4% 3 1/4% 4 1/2%5 1%
8
You Up to 10% Long-Term Goal:Qualify for
7th Level Payout40 customer points
OR20 Points
and 4 DirectlySponsored Qualified
Team Trainers
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Source 1: Yourself
Source 2: Prospects from Presentations
• No Interest in the Opportunity
• Thinking About It
Source 3: Family, Friends, Close Contacts & referrals
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Customer Sources:
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•Lead with the ACN Business Opportunity
•Acquire Customers from Prospects at Your Presentations
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Always Remember:
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• Are NOT Technical
• Are More Impressed With Urgency, Enthusiasm & Excitement, NOT Details
Remember…when acquiring customers
outside your recruiting presentations…
MOST PROSPECTS:
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•Capital letters
•Correct name
•No slamming / stacking
•Signature of the person who is the owner of the phone
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TSA:
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• ACN-2-ACN Free Calling!
Reasons You Should Ask For Referrals & Why Prospects & Customers Should Give You Referrals
CUSTOMER ACQUISITION
Get Referrals!!
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Calling Circles:
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• Prepare for Winback
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Retention:
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Follow-up Call
Follow-up Call
Thank you for helping me by trying my service…No problem!I am happy to help you..
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SW / SW / SW / SW
NEXT!!
SW / SW / SW / SW
NEXT!!
CUSTOMER ACQUISITION