CSR ACTIVITIES OF COCACOLA INDIA

HOW CAN A DRINK BUILT A MORE SUSTAINABLE TOMORROW?

BY CREATING A SUSTAINABLITY PLAN THAT WILL ENABLE US TO DELIVER LEAD AND INNOVATE

INTRODUCTION TO CSRCORPORATE SOCIAL RESPONSIBILITY is about how companies manage the business processes to produce an overall positive impact on society. CSR also called CORPORATE CONSCIENCE, CORPORATE CITIZENSHIP OR RESPONSIBLE BUSINESS  IS A FORM OF CORPORATE SELF-REGULATION INTEGRATED INTO A BUSINESS MODEL.

CSR POLICIESBACKGROUND MISSION AND OBJECTIVESGUIDELINES PRINCIPLESIMPLEMENTATIONAL AND MONITORINGRESOURCES- FUNDING AND ALLOCATIONEXCLUSIONCOMPOSITION/APPOINTMENT/REMOVAL OF MEMBER OF CSR COMMITTEEROLES AND RESPONSIBILITIES OF CSR COMMITTEE

HISTORY OF COCA-COLA

CONTINUED….SO FINALLY IN 1993,COCA-COLA INDIA WAS ESTABLISHED AS THE INDIAN SUBSIDIARY OF US

BASED COCA-COLA COMPANY.KEEPING IN MIND THAT,IT WAS ONE OF THE LARGEST BEVERAGES COMPANIES IN INDIA SAID IT

HAD MADE CSR AN INTEGRAL PART OF ITS CORPORATE AGENDA.THE COMPANY USED LARGE AMOUNT OF WATER AND ENERGY IN ITS BEVERAGES PRODUCTION

AND ALSO USED TONS OF PACKAGING MATERIALS.SO,IT HAD TO TAKE SEVERAL INITIATIVES TO ACT AS A RESPONSIBLE COMPANY AND TO REDUCE ENVIRONMENTAL IMPACTS.

IN ADDITION TO THIS COCA-COLA ALSO FOCUSED ON SEVERAL COMMUNITY INITIATIVES IN INDIA AS PART OF ITS SOCIAL INITIATIVES.

CSR OF COCA-COLA INDIACORPORATE SOCIAL RESPONSIBILITY HAS ALWAYS BEEN AN INTEGRAL PART OF THE COCA COLA INDIA’S VISION AND THE CORNER STONE OF OUR CORE VALUE OF GOOD CORPORATE CITIZENSHIP. THE COCA COLA INDIA DEFINES CORPORATE SOCIAL RESPONSIBILITY AS MAKING SOCIALLY RESPONSIBLE PRODUCTS, ENGAGING IN SOCIALLY RESPONSIBLE EMPLOYEE RELATIONS AND MAKING A COMMITMENT TO THE COMMUNITY AROUND IT. AT THE COCA COLA INDIA’S,CORPORATE SOCIAL RESPONSIBILITY IS NOT JUST A DUTY; IT'S A WAY OF LIFE.

CONTINUED….MISSION TO SOCIALLY AND ECONOMICALLY EMPOWER COMMUNITIESAROUND OUR OPERATIONS, BY CREATING ENABLING ENVIRONMENT AROUND OUR PLANTS, FOR THE BETTERMENT OF COMMUNITIES THROUGH SUSTAINABLE PROJECTS.PREAMBLEAT COCA-COLA, WE ARE COMMITTED TO CONTRIBUTE OUR TIME, EXPERTISE AND RESOURCES TO HELP COMMUNITIES.IN PARTNERSHIP WITH LOCAL LEADERS. THESE GUIDELINES SHALL HELP DIVISION AND BOTTLING UNITS TO IDENTIFY INITIATIVES AND PROJECTS THAT THEY COULD UNDERTAKE IN THEIR RESPECTIVE AREAS OF OPERATION.

CONCLUSIONTHE COCA COLA MAINTAINS A CONSIDERABLE INVOLVEMENT IN PHILANTHROPY AND IN VOLUNTEERING. IT IS CONSIDERED TO BE AN ACTIVE PARTICIPANT IN THE INDIAN CORPORATE SOCIAL RESPONSIBILITY FIELD AND RECEIVED AWARD FOR CSR IN 2007. FOR THE COCA COLA,CORPORATE SOCIAL RESPONSIBILITY (CSR) IS NOT JUST A DUTY. IT'S THE UNIQUE WAY WE WORK AND LIVE.THE COCA COLA FOCUSES ON THE ENVIRONMENT ISSUES. THEY HAVE TAKEN SEVERAL STEPS IN ITS EFFORTS TO BE AN ENVIRONMENT-FRIENDLY ORGANISATION.

SOCIAL MEDIA PRESENCE

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