Creativity Tool Cards - From the book: Creativity Today
-
Upload
ramon-vullings -
Category
Business
-
view
1.538 -
download
1
description
Transcript of Creativity Tool Cards - From the book: Creativity Today
www.CreativityToday.net
Postpone your judgement!
www.CreativityToday.net
OpenPassion
Real
TogetherFun
CareToday
Creative rules of the gamePostpone your judgement
Surf along on ideas from the group
You really want to change something
Ideas belong to the group
Give naïve ideas extra attention
Openness inwards, privacy outwards
What can you do / change today?
www.CreativityToday.net
1. Situation2. Opportunity areas3. ‘How can we’-question4. Idea dump
7. Extra attention 8. Plus / Minus / Invert 9. Idea forms10. Action / implementation11. Feedback
Creative process
scoutfocus
5. Creative techniques6. Selection
1
2
3
4
5
78
11
6
9
10
PMI
www.CreativityToday.net
You think of nice new ideas, yet you
go for the old ones (known
solutions). To prevent that, a
classification can be made using a
matrix: the COCD-box*.
The matrix has 2 axis:
1. Originality
2. Ease of implementation
In the end there is only one key
factor which determines if an idea
can succeed: Passion !
YELLOW ideas- Ideas for the future- dream, challanges- stimulation for the brain- tomorrow’s red ideas
BLUE ideas- easy to implement- low risks- high acceptibility- done before
RED ideas- innovative ideas- breakthrough- exiting ideas- can be implemented
Ea
sy to
imp
lem
ent
Im
po
ssib
le to
imp
lem
ent
Normal ideas Original ideas
idea selection
* = COCD means: Centre for Development of Creative Thinking
NOW!
HOW?
WOW!
Nearling“ something that you did with the right intentions, which has not (yet) led to the right result “You can be proud of nearlings because:1. You started an initiative2. You may have moved others3. Maybe it led you to something that was successful4. You need many nearlings, for a few successes5. You learned from it6. ...The nearling emphasizes that initiatives are almost ALWAYS valuable, even if they don’t lead to the right result.
The nearling is an open source word, 21 Lobsterstreet wants to contribute to the innovation vocabulary by introducing this word. Spread the word, spread the nearling!
www.nearling.com
That’s not suitable for our clients
Already exists
Yes, butWe don’t have time for that
That’s not logical
Can’t be done
No
We need more research
The board won’t like it
Don’t make mistakes No budget
I am not creative
We’re too small for that
The old folks won’t use it
Not my responsibility
Since when did you become an expert?
Look at it realisticallyWe can do without
That’s in the plans for the future Let’s keep it in mind
Too difficult to control
The market is not ready for it
Has been tried before
It’s fine the way it is
No staff available
Too funny
Reasons why creativity & innovation don’t fly in your organisationLook out for the idea killers
www.ideakillers.net
Be careful!