Google AnalyticsGoogle Analytics. Getting Started 1.Register with Google Analytics .
Create Open Data with Google Analytics...Create Open Data with. Google Analytics. Open Data Day...
Transcript of Create Open Data with Google Analytics...Create Open Data with. Google Analytics. Open Data Day...
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Create Open Data withGoogle AnalyticsOpen Data Day 2019
3/2/2019
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Introduction
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“Edmonton is experiencing transformative growth, and we believe the tools and resources Grow with Google offers will help citizens throughout the area develop new skills and grow their businesses.”https://events.withgoogle.com/join-google-in-edmonton-alberta/faqs/
Grow with Google
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https://grow.google/intl/ALL_ca/
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Outline1. Analyze data with Google Analytics2. Visualize data with Data Studio3. Export data with Google Sheets Add-On4. Automate with Google Apps Script
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1. Analyze Datawith Google Analytics
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Google Analytics Demo Accounthttps://analytics.google.com/analytics/web/demoAccount
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Google Analytics Reports
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Example Report: Device CategoryAudience > Mobile > Overview
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Edit GA ReportExample: Change date range
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Visualize GA ReportSelect dimension(s) > Plot Rows
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Edit GA ReportExample: Add Secondary dimension
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Export GA Report
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2. Visualize Datawith Data Studio
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Data Studiohttps://datastudio.google.com/data
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Authorize Google Analytics
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Connect to Google AnalyticsDemo Account > Google Merch. Store > Master View
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Create Data Studio Report
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Customize Report: Add Chart
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Example Chart: Device Category
DATATime Dimension
= Month of YearBreakdown Dimension
= Device CategoryMetric
= Sessions
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Edit DS ReportExample: Add date range
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Filter ChartAdd Filter > Create Filter > Save
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View DS Report
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Download DS Report
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3. Export Datawith Google Sheets Add-On
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Get Google Sheets Add-Ons
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Select Google Analytics Add-On
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Create New ReportAdd-ons > Google Analytics > Create new report
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Account = Demo AccountProperty = Google Merch. StoreView = Master View
Metrics = Users, SessionsDimensions = Device Category, Browser, Operating System
Create Report
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Start Date = 2018-01-01End Date = 2018-12-31
Order = -ga:users
Spreadsheet URL = copy the url of the current spreadsheet
Configuration Options
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https://developers.google.com/analytics/devguides/reporting/core/v3/reference#filters
Configuration Options: Filters
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Example:ga:deviceCategory==desktop
Configuration Options: Filters
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Run Report(s)Add-ons > Google Analytics > Run reports
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Schedule ReportsAdd-ons > Google Analytics > Schedule reports
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Schedule Reports Settings
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Export ReportsFile > Download as
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4. Automatewith Google Apps Script
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New > More > Connect more apps
Connect Apps to Drive
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Filter or search Apps > Connect
Find Google Apps Script
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New > More > Google Apps Script
Create GAS Project
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Create GAS Project in SheetsTools > Script editor
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Write Script to Create Chart
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Debug & Run Script• Save script• Select function• Click bug icon to debug• Click the play icon to run
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Copy & Edit Script File
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Edit Script File
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Create Custom Menu
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Add Trigger
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Run function = onOpenEvent source = From spreadsheetEvent type = On open
Edit Trigger Settings
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Wrap-Up
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ResourcesGoogle Apps Help• Analytics: https://support.google.com/docs/topic/9054603• Sheets: https://support.google.com/docs/topic/9054603
Scripts Tutorials• GAS: https://developers.google.com/apps-
script/articles/tutorials• Codecademy – JavaScript:
https://www.codecademy.com/learn/introduction-to-javascript• W3schools – JavaScript: https://www.w3schools.com/js/
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Sam HamiltonWeb Services LibrarianEdmonton Public [email protected]
Open Data [email protected]
Thank You!
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