Copy of twitter marketing on a budget
59
Want to use Twitter for your business but can't afford promoted features?
-
Upload
dublinmarketing -
Category
Business
-
view
1.963 -
download
0
Transcript of Copy of twitter marketing on a budget
Twitter- Marketing On A Budget
Want to use Twitter for your business but can't afford promoted features?
Have A Clearly Defined Strategy
Have A Clearly Defined Strategy
What can you achieve?
Have A Clearly Defined Strategy
What can you achieve?
Emphasise your brand image.
Have A Clearly Defined Strategy
What can you achieve?
Gain more sales.
Emphasise your brand image.
Have A Clearly Defined Strategy
What can you achieve?
Gain more sales.
Emphasise your brand image.
Reach an extended
audience.
Have A Clearly Defined Strategy
What can you achieve?
Gain more sales.
Customer Service.
Emphasise your brand image.
Reach an extended
audience.
Have A Clearly Defined Strategy
What can you achieve?
Gain more sales.
Customer Service.
Emphasise your brand image.
Advertise your
product.
Reach an extended
audience.
Emphasise Your Brand Image
Emphasise Your Brand Image
Include your company logo as the profile picture.
Emphasise Your Brand Image
Followers can instantly identify with your brand.
Include your company logo as the profile picture.
Emphasise Your Brand Image
Update your cover
photo to represent
your your brand. Make
sure it's fun and
engaging.
Emphasise Your Brand Image
Update your cover
photo to represent
your your brand. Make
sure it's fun and
engaging.Adding a cover photo relevant to your brand catches your customers attention on the page.
Emphasise Your Brand Image
Emphasise Your Brand Image
Emphasise Your Brand Image
Post/Share all branded content to twitter from other sites..
Emphasise Your Brand Image
Customers will engage with the content and visit content source.
Post/Share all branded content to twitter from other sites..
Gain More Sales
Gain More Sales
Link to the e-commerce site
regularly.
Gain More Sales
Link to the e-commerce site
regularly.
Customers can view product range on Twitter and click through to purchase.
Gain More Sales
Gain More Sales
Use Promotions!!
WIN!!
Gain More Sales
Use Promotions!!
Share promo-codes to use on your website. Offer discounts and run competitions.
WIN!!
Gain More Sales
Use Promotions!!
Share promo-codes to use on your website. Offer discounts and run competitions.
Promotions and competitions have a higher possibility of being 'retweeted'
and creating a desire for your
product.
Reach An Extended Audience
Reach An Extended Audience
Follow potential customers, competitors or people talking about your product.
Find people talking about your brand or product by searching for it as a phrase and using #tags.
Reach An Extended Audience
Follow potential customers, competitors or people talking about your product.
Find people talking about your brand or product by searching for it as a phrase and using #tags.
Reach An Extended Audience
Search for 'yourbrand' and '#yourbrand'.
Follow potential customers, competitors or people talking about your product.
Reach An Extended Audience
Reach An Extended Audience
Use #tags
continuously.
Reach An Extended Audience
Use #tags
continuously.
Keep in mind what #tags potential followers may be viewing.
Reach An Extended Audience
Use #tags
continuously. E.g.- A shoe retailer might use #shoes
Reach An Extended Audience
Use #tags
continuously.
Make sure #tags are relevant to your company/product.
Keep in mind what #tags potential followers may be viewing.
E.g.- A shoe retailer might use #shoes
Reach An Extended Audience
Reach An Extended Audience
Tweet regularly & Incentivise Retweets.
Reach An Extended Audience
Tweet regularly & Incentivise Retweets.
Encourage User Generated Content.
Reach An Extended Audience
Encourage customers to share their experiences of your brand.
Tweet regularly & Incentivise Retweets.
Encourage User Generated Content.
Reach An Extended Audience
Encourage customers to share their experiences of your brand.
Tweet regularly & Incentivise Retweets.
Encourage User Generated Content.
@abc View this amazing new product. URL RT
Reach An Extended Audience
Encourage customers to share their experiences of your brand.
Tweet regularly & Incentivise Retweets.
Encourage User Generated Content.
@def View this
amazing new
product. URL RT
@abc View this amazing new product. URL RT
Reach An Extended Audience
Encourage customers to share their experiences of your brand.
Tweet regularly & Incentivise Retweets.
Encourage User Generated Content.
@def View this
amazing new
product. URL RT
@123View this amazing
new product. URL RT
@abc View this amazing new product. URL RT
@456 View this
amazing new
product. URL RT
Customer Service
Customer Service
Use Twitter to provide continued customer support.
Customer Service
Use Twitter to provide continued customer support.
Offer a quick response (24 hours) on Twitter to customers needing product assistance.
Customer Service
Use Twitter to provide continued customer support.
Offer a quick response (24 hours) on Twitter to customers needing product assistance.
Twitter can make anything viral- even complaints.
Customer Service
Use Twitter to provide continued customer support.
Offer a quick response (24 hours) on Twitter to customers needing product assistance.
Twitter can make anything viral- even complaints.
Remember to deal with bad feedback positively.
Customer Service
Use Twitter to provide continued customer support.
Offer a quick response (24 hours) on Twitter to customers needing product assistance.
Twitter can make anything viral- even complaints.
Remember to deal with bad feedback positively.
@customer Sorry to hear you had these problems- We've direct mailed you a discount code for your next purchase.
Advertise Your Product
Advertise Your Product
Use twitter to
showcase your
product to
customers.
Offer Twitter exclusive promotion codes.
Advertise Your Product
Use twitter to
showcase your
product to
customers.
● Tweet about the benefits of your products.
Offer Twitter exclusive promotion codes.
Advertise Your Product
Use twitter to
showcase your
product to
customers.
● Tweet about the benefits of your products.
● Include pictures- showing your product in use.Offer Twitter
exclusive promotion codes.
Make your product look FUN!!!
Advertise Your Product
Use twitter to
showcase your
product to
customers.
● Tweet about the benefits of your products.
● Include pictures- showing your product in use.
● Provide links to the e-commerce site.
Offer Twitter exclusive promotion codes.
Advertise Your Product
Use twitter to
showcase your
product to
customers.
● Tweet about the benefits of your products.
● Include pictures- showing your product in use.
● Provide links to the e-commerce site.
Offer Twitter exclusive promotion codes.
Make your product look FUN!!!
Don't forget...Twitter is in real time. Experiment to find the best time to reach your customers.
Don't forget...Twitter is in real time. Experiment to find the best time to reach your customers.Tweets with pictures & links are far more effective.
Don't forget...Twitter is in real time. Experiment to find the best time to reach your customers.
Maintain one aim and use others to complement it.
Tweets with pictures & links are far more effective.
Don't forget...Twitter is in real time. Experiment to find the best time to reach your customers.
Maintain one aim and use others to complement it.
Post regularly & with content your followers are interested in.
Tweets with pictures & links are far more effective.
Thank you for reading for more social media marketing techniques check back soon.
@mich_duffy
www.linkedin.com/in/michealduffy/Logos have been implemented using onsite permissions. The content of this slideshow are not
endorsed by or in collaboration with Twitter, Instagram or Youtube.
