Converting Social Media To Foot Traffic - Lauren Fernandez (Social Fresh WEST 2013)
Converting Digital Traffic to Customers
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Digital Assets: Converting Traffic to Customers Presented by Lindsey Fair
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For Interactive Web Marketing Class at St. Lawrence College
Transcript of Converting Digital Traffic to Customers
Digital Assets:Converting Traffic to CustomersPresented by Lindsey Fair
Digital Assets=Digital bits that convert in someway to money (your cash cows)
Where in the (marketing) cycle does it fit in?
What is the call to action?Does the customer know that?
If you’re customers don’t know where they’re going, any click will take them to your competitor who will show them the way.
Make it Simple! Every customer should get what they
came for in the shortest amount of time. The trick is knowing what they came for.
