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EXHIBITOR PROSPECTUS

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CONTENTS04 JOIN THE OCEAN’S FINEST OF EXHIBITORS

05 AS AN EXHIBITOR YOU’LL ENJOY

07 THE ULTIMATE BOAT SHOW EXPERIENCE

08 POINTS OF INTEREST

09 NEW PRECINCTS

10 EXHIBITOR DISPLAY OPTIONS

11 MEDIA

12 SCIBS SITE MAP

13 CONTACT US

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JOIN THE OCEAN’SFINEST ON SHOW

WHERE THE MARINE BUSINESS DOES BUSINESS

The Sanctuary Cove International Boat Show is the must-attend event of the boating calendar. Now in its 28th year, this world famous festival attracts boating enthusiasts, and industry representatives from around the globe.

Last year, close to 40,000 visitors immersed themselves in the unique atmosphere of the 4-day event, set against the spectacular backdrop of The Marine Village at Sanctuary Cove on Australia’s Gold Coast.

Don’t miss the opportunity to showcase your brand or business to this highly-motivated audience, eager to experience your product in a stunning location thatbrings the romance of the sea to life.

OCEANS OF AWESOME BENEFITS

After 27 years presenting the world’s best at Sanctuary Cove, we can proudly say we run a tight ship! That’s why so many exhibitors return year after year - and why so many new partners choose to launch their latest and greatest here.

The Sanctuary Cove International Boat Show attracts media delegates from around the world, ensuring the widest exposure in the very best boating circles.

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AS AN EXHIBITOR YOU’LL ENJOY

• Professional, responsive service from the time you apply for space, and throughout the event

• Meticulously-planned local and international marketing, designed to reach diverse markets - across consumers, trade and media

• An impressive choice of display areas – in pavilions, throughout The Marine Village and on water

• A targeted audience of motivated, affluent and well-researched buyers, ready to experience your product in action

• Access to influential contacts in the marine industry and government through the International Business Lounge and networking events hosted by AIMEX, Superyacht Australia, Queensland Government and the Gold Coast City Council

• An exceptional venue rated by international visitors and exhibitors as one of the best in the world – a premier waterfront resort that lives and breathes the boating lifestyle

• All at the premier marine event of the Asia Pacific season, boasting numerous local, national and global new product launches

• Popular opening hours from 9am to 5pm are ideal for both visitors and exhibitors. The Marine Village however, kicks on long after the sun goes down and is the perfect place to celebrate industry success, entertain clients, close the deal or debrief with colleagues at the end of an exhilarating festival day

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THE ULTIMATE BOAT SHOW EXPERIENCE

An extensive event program will complement the exhibitor showcase, designed to engage, excite and delight the crowds!

ASMEX• Australian Marine Export & Superyacht Conference,

hosted at Sanctuary Cove • Proudly sponsored by SCIBS

INTERNATIONAL BUSINESS LOUNGE• Presented by AIMEX, Gold Coast City Council,

Queensland Government & SCIBS

VIP PROGRAM• Access to VIP Lounge powered by the

InterContinental Hotel Group • Special offers from an exclusive collection

of luxury brands

WOMEN ON WATER• Marine-themed educational seminars with

a female point of view• High Tea on the High Seas cruise

LIVE ARTISTS & ENTERTAINMENT

• Kids Zone program with a dedicated playground for the whole family

• Non-stop entertainment throughout The Marine Village

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POINTSOF INTEREST

Sanctuary Cove International Boat Show offers valued exhibitors and sponsors a highly targeted way to reach the right audience.

37% of visitors come from the local drive market (3 hour radius)

36% of visitors are Gold Coast residents

27% of visitors travel from interstate or overseas

Visitor database and social media fan base of over 34,000

WHO YOU WILL FIND AT SCIBS

• Marine industry leaders

• Trade buyers

• Distributor opportunities

• OEM suppliers

• Designers

• Boat builders

• Materials and equipment retailers

• Yacht and boat owners

• Leisure, marine and lifestyle enthusiasts

• Media delegates from around the world

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NEWPRECINCTS

THE BOATYARD

Featuring everything from skiboats and performance RIBS, to trailerboats fitted out for angling or diving, The Boatyard will be home to the latest model sports boats. Located close to the iconic George’s Paragon with a prime waterfront location, The Boatyard’s position adjacent to C Pier offers over 1600 square metres of prime display space that will provide a well branded, eye-catching portal set to evoke the imagination of visitors.

SUPERCAR STREET

Home to the hottest performance models on the market, Supercar Street is the ultimate showcase of horsepower on land. Featuring a selection of sports, convertible, luxury, prestige and supercar vehicles, get set to experience the most enviable line-up of your favourite brands this May.

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EXHIBITOR DISPLAY OPTIONS

With 27 years of maritime history, the Sanctuary Cove International Boat Show is the premium event to gain exclusive market exposure to the largest and most influential buyers in the marine industry.

There is a variety of exhibitor space available to ensure your product and business obtains maximum exposure:

MARINA• World-class marina facilities with wide-berth moorings

suitable for all vessels including superyachts, power and sail, multihulls and monohulls

• The permanent marina arms are linked by connecting walkways installed for the show to allow visitor access to all exhibits

PAVILION• 4,150m2 of pavilion space available. Both Shell Scheme

Booths or Unimproved Floor Space options available• Main Pavilion: captures visitor attention as they enter

the main event precinct• Superyacht and Marine Pavilion: located alongside the

Main Pavilion

OPEN AREA• Open area displays throughout the waterfront Marine

Village and its streets• Exhibits range from trailerable boats and outboards

to jet skis, kayaks and inflatables• Pagodas, gabled structures and compact structures

can be erected on open area display location.

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MEDIA EXPOSURE

• PR and marketing exposure valued at more than

$5.7 million in national and international marine

and lifestyle publications, online sources and in

mainstream Australian Media

• Six (6) months of targeted advertising and promotion

prior to the event in international, national and local media

• Relevant and high profile media partners including

Bauer Media, Trade-a-boat & Southern Cross Austerio,

ensuring outstanding exposure and success in 2016

• 17,000 copies of the 2016 SCIBS Yearbook; produced

by Bauer Media Trade-A-Boat

• The Boat Show website hits are in excess of

4.5 million per annum

• Combined Sanctuary Cove visitor database plus social

media fan base of over 34,000

• SCIBS YouTube channel providing access to video

content of the event

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CONTACT USDISPLAY SPACE ENQUIRIESDominic O’Brien Sales and Exhibition Manager Phone: +61 7 5577 6868 Email: dobrien@mulpha.com.au

ACCOUNTS & GENERAL BOAT SHOW ENQUIRIESGemma Tanks Marketing & Events Coordinator Phone: +61 7 5577 6011 Email: boatshow@sanctuarycove.com

EVENT OPERATIONS ENQUIRIESCorey Rattray-Wood Event Operations Manager Phone: +61 7 5577 6869 Email: crattraywood@mulpha.com.au

SPONSORSHIP ENQUIRIES Johan Hasser General Manager SCIBS Phone: +61 7 5577 6011 Email: jhasser@mulpha.com.au

MEDIA ENQUIRIESRUBY PUBLIC RELATIONS Morgan McMeniery Media Liaison Phone: +61 7 5514 8575 Email: media@sanctuarycove.com

MARKETING ENQUIRIESElysia Billingham Sanctuary Cove Marketing Phone: +61 7 5577 6201 Email: ebillingham@mulpha.com.au