Content Strategy for Social Media
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Transcript of Content Strategy for Social Media
![Page 1: Content Strategy for Social Media](https://reader036.fdocuments.us/reader036/viewer/2022081519/554f08d0b4c90577698b5357/html5/thumbnails/1.jpg)
Content Strategy for Social Media
![Page 2: Content Strategy for Social Media](https://reader036.fdocuments.us/reader036/viewer/2022081519/554f08d0b4c90577698b5357/html5/thumbnails/2.jpg)
Need for Social Media
![Page 3: Content Strategy for Social Media](https://reader036.fdocuments.us/reader036/viewer/2022081519/554f08d0b4c90577698b5357/html5/thumbnails/3.jpg)
Social Media Channels
• Blog• Twitter• Facebook• Google+• and more…
Blog is not Twitter is not Facebook is
not Google+
Different Channel, different Content
![Page 4: Content Strategy for Social Media](https://reader036.fdocuments.us/reader036/viewer/2022081519/554f08d0b4c90577698b5357/html5/thumbnails/4.jpg)
Content Lost in the woods
![Page 5: Content Strategy for Social Media](https://reader036.fdocuments.us/reader036/viewer/2022081519/554f08d0b4c90577698b5357/html5/thumbnails/5.jpg)
Importance of Content Strategy
![Page 6: Content Strategy for Social Media](https://reader036.fdocuments.us/reader036/viewer/2022081519/554f08d0b4c90577698b5357/html5/thumbnails/6.jpg)
Know your audience
• Who is following you– Age Group– Subject, Background
![Page 7: Content Strategy for Social Media](https://reader036.fdocuments.us/reader036/viewer/2022081519/554f08d0b4c90577698b5357/html5/thumbnails/7.jpg)
Build your Brand
• Talk about your industry• Talk about your brand• Connect with followers
![Page 8: Content Strategy for Social Media](https://reader036.fdocuments.us/reader036/viewer/2022081519/554f08d0b4c90577698b5357/html5/thumbnails/8.jpg)
Post Frequently
• Schedule Posts• Ensures Loyalty• Caters to multiple
geographies• Repeat Post
![Page 9: Content Strategy for Social Media](https://reader036.fdocuments.us/reader036/viewer/2022081519/554f08d0b4c90577698b5357/html5/thumbnails/9.jpg)
These simple strategies should hold you good in the world of social media.
Photos Courtesy: www.sxc.hu, http://www.freedigitalphotos.net – annankkml
About Me
Have been writing and speaking on various topics on Social Media with focus on building content strategies for enterprises & educational institutes, drawing market strategies.
I can be reached on:
My Blog at http://malharbarai.blogspot.comMy Tweets at http://twitter.com/#!/MalharBaraiGoogle+ Me at https://plus.google.com/117622256636395350069/