CONTENT MARKETING & INFORMATION DESIGN INFOGRAPHICS – PRESENTATIONS – INFORMATION VIDEOS & ANIMATIONS –

MICROSITES & INTERACTIVE WEB PROJECTS – CORPORATE PUBLISHING –

CONTENT DISTRIBUTION & LEAD GENERATION

2

PLATFORM (STATISTA.COM)

› Leading statistics portal worldwide

› Over 1,500,000 statistics on 80,000 topics from more than 18,000 sources

› Industry reports, dossiers, studies

› Provides forecasts for 500 industry sectors and 50 countries

RESEARCH & ANALYSIS

› Tailored market research and analysis

› Approx. 70 business analysts

› Quantitative and qualitative market research

› e. g. surveys, market & competitor analysis, M&A targeting, expert interviews/panels, data modelling and forecasting

CONTENT MARKETING & INFORMATION DESIGN

› More than 30 designers, editorial researchers, consultants and project managers

› Content marketing and information design

› Lead generation and advertising

› Desk research and editorial support

THE THREE PILLARS OF STATISTA

3

WHO WE ARE …

The Statista Content Marketing & Information Design department assists you from concept development, research and editorial work to the graphic design and distribution of the work.

Thanks to our access to statista.com, 22,500 market data sources and a team of experienced researchers and creative editors, we can visualise any topic for you.

CONTENT MARKETING & INFORMATION DESIGN PROJECTS

Infographics

Presentations

Information Videos & Animations

Corporate Publishing (e.g. e-books, whitepapers, brochures, e-charts, etc.)

Microsites & Interactive Web Projects

Content Distribution & Lead Generation (e.g. stand-alone mailings, sponsored infographic posts)

Find more information here:content-design.statista.com

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Clarification of request, consultation on deliverables & topic, acceptance of proposal

Desk research for content/insights done by Statista or provided by client

Client receives editorial draft as well as researched data/insights (incl. two revisions if required)

Final delivery in agreed format(incl. two revisions if required)

IDEA/CONCEPT/BRIEFING DATA RESEARCH EDITORIAL WORK DESIGN & FORMAT CONTENT DISTRIBUTION

Statista & Client Statista Statista Statista Optional

HOW WE WORK

PORTFOLIO

6

Standard Chart

› 1-2 data chapters per chart

› Advanced design and illustrations 

› In your corporate design

Best suited for:presentations, social media posts, articles,  visualisation in reports & studies, marketing, PR and press campaigns

Landscape

h: 684 px

w: 960 px

Portrait

h: 960 px

w: 684 px

OUR SERVICES: INFOGRAPHICS Static, animated or interactive – tell a story and reduce complexity

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Landscape

h: 684 px

w: 960 px

Portrait

h: 960 px

w: 684 px

Medium Chart

› Up to 4 data chapters per chart

› Advanced design and illustrations 

› In your corporate design

Best suited for:presentations, internal/external PR, communication of overall takeaways, short storytelling, visualisation in reports & studies, marketing campaigns, project summaries

OUR SERVICES: INFOGRAPHICS Static, animated or interactive – tell a story and reduce complexity

8%

30%2017

2018

More involvement needed Actual involvement decreasing

Biggest challenges in 2019

Areas most im

pacted by regtech in the coming year

Varying budgets

Great

est p

oten

tial b

enefi

ts fr

om fi

ntec

h

Slow

ing

impl

emen

tatio

n

Compliance monitoring

identified their board as needing more involvement in their firm’s

approach to fintech, regtech and insurtech (15% in 2017).

28%

of firms report a growing urgency to invest in specialist skills for the risk and compliance function (18% in 2017). Over a third identify the need to invest in specialist skills at the board level.

of firms expect their budget for regtech solutions to increase in

the next 12 months.

of firms have no budget for regtech solutions in 2019.

34%64% Fintech, Regtech & the Role of

Compliance in 2019

Share of global firms reporting that their risk and compliance functions are fully engaged and consulted in their firm’s approach to fintech:

Global firms that have implemented a regtech solution:

Share of global firms that say their risk and compliance functions need

more involvement in assessing the implications of fintech innovation:

of global firms expect the successful deployment of fintech/regtech to drive up efficiency and effectiveness allowing more time to focus on value-added activities.

57%of globally significant financial

institutions (G-SIFIs) have a mix and match of in-house and

externally developed regtech solutions.

Enhanced productivity

Efficiency and accuracy

Improved compliance monitoring and reporting

Better product delivery and customer experience

Upgrading legacy systems

Cyber resilience Budgetary limitations

Adequacy and availability of skilled resources

15%

32%

2017 2018

18%

37%

2017 2018

31% 25%

Onboardingand KYC

Financial crime, AML/CTF and sanctions

Source: Thomson Reuters Regulatory Intelligence – Fintech, Regtech and the Role of Compliance in 2019

Thomson Reuters Regulatory Intelligence Special Report:Download your copy of the full report here

8

h: flexible

w: flexible

special formats possible

h: flexible

w: 960 px

Story Chart

› Up to 6-7 data chapters per chart

› High-end design and illustrations 

› Editorial storytelling

› Option to cut into several standard charts

› In your corporate design

Best suited for:presentations, mobile communication, internal/external PR, communication of overall takeaways, visualisation of research & projects results, storytelling, marketing campaigns, process visualisation, business model & KPI summaries

OUR SERVICES: INFOGRAPHICS Static, animated or interactive – tell a story and reduce complexity

Local outside sales visit including right specialist

64

Customer satisfaction

70

OS / IS / ISE / ISM / PCC

Problem de�ned

67

66

Collect data (related to claim) on application and product

63

61

Customer calls OEM or AB

62

OS

Discussion MU / OC and ISM

65

AFTER

SALES

9CLAIM

HANDLING

10

IF CLAIM

Corrective actions

69

PCC / OS / IS / QM

Analysis of cause with Quality Manager

68

OS / PCC / ISE / ISM / QM

Lessons learned evaluation at end of project

!

Follow up customer satisfactionOS CRM

Registration in systemIS CRM

OS / ISE / ISM / PCC / PMM

OS / ISE / ISM / PCC / PMM

DELIVERY &

INSTALLATION

8

56 AB on end user site monitor (optional)

45

44

46

OS / ISE (ISM)

59

Installation complete and signed

52 Assembly Poland (incl. QC)

ERPASSEMBLY

Organize all different products to right places

53

54

55

ERPSHIPPING

Sprockets ship to customer

57 AB and/or belts on OEM site monitor (optional)

60

47

48

49

43

Moulding (incl. QC)

Inventory MU

Ordercard and drawing

Shipment to Poland

AB report �nish/send to OEMOS / IS CRM / SP

Planning order / item number

ERP / OV

CONTROL PLANNING

Planning

ERP / OV

PLANNING

ERPMOULDING

ERPINVENTORY

ERPSHIPPING

MOULDING

SPROCKETS

STEEL PINS50 Order to

third partyERPPURCHASING

51 Goods to be delivered

ERPSHIPPING

EXTERNAL

PARTS

58

Steel pins ship to assembly Poland

ERPSHIPPING

AB to be present (optional)

OS / ISE / ISM / PCC / PMM

OS / ISE / ISM / PCC / PMM

OS / ISE / ISM / PCC / PMM

Belt ship to customer

ERPSHIPPING

Production of parts (incl. QC)

ERPPRODUCTION

START DELIVERY TIME

END DELIVERY TIME

40

Cancel dummy order

PCC

37

35 Send internal PO to MU

IS ERP

Organise sign-off �nal PO and bricklay

33

OS / IS MD

34 Enter order in OC ERP system

IS ERP

42 Send order con�rmation and drawings (to OEM/EU)

41 Manage internal deviations

IS / CS

39

Check order con�rmation from MUIS / OS

32

Check PO technical, commercial, terms and delivery time

30

31

Receive purchase orderIS

OS / IS

Manage deviationsOS / IS SP / ERP

36 Enter order in MU ERP. Is dummy order present?CS ERP

Send order con�rmation from MU to OCCS

IS ERP

ORDER

5

TECHNICAL ACKNOWLEDGEMENT

6

Sign-off by customer including bricklay (con�gurator)

!

Belt con�guration and including drawings

Administration

Production

After Sales

38 Make belt con�guration

PCC / OS CON

END USER

Claim report: claim summary, root cause analysis, corrective actions internally and towards customer

27

28 Send (possible) revised quotationOS / IS

STOP

PROJECT

25

Discuss arguments and solutionOS

29

21

22

24

Receive Request for quotation(from OEM)OS / IS CRM

Check required pricing

IS / OS / ISM / PCC

CON

Analyze competitionOS / PMM

23

18

19

QUOTATION

3

17

OKAY?

Include OC Terms & Conditions

OS (MD) CRM

Send solution quotationOS / IS CRM / SP

26 Negotiate on price, terms and delivery timeOS / ISM

Win the order!OS CRM / SP

OS / ISM

Make quote with price setting

NEGOTIATION4

Cost-margin analysis including capacity check ISM SP

20

Including item numbers (con�gurator), BOM and inventory check Assembly Poland

!

Check shipment at dock

!

Performance guarantee review (hypercare team)

!

Negotiate added value, preparation, (walk-away price)

!

Sales

Price matrix for Automotive

Claim �nal report

Propose solution

OS / ISM CRM

15

OKAY?

14Is hypercare needed?HCT SP

Committee

approval

Run test

Provide

sample

Check end user needsOS CRM / SP

Contact with OEM

IS CRM / SP

De�ne length, width and loadOS SP

Collect environment and customer standardsOS SP

Check technical speci�cations and requested delivery time

IS SP

Is testing needed?PCC SP

Is sampling needed?

PCC / IS SP

Check product calculations from MU

PCC / OS EP

11

7

6

1

4

5

9

PRODUCTION

7

SOLUTION2TECHNICAL

DEFINITION

1

OEM

END

USER

23

8

10

12

13

Identify solutions

OS / ISM / IS / ISE / PMM

EP / SP

STOP

PROJECT16

Project checklist (risk assessment)

Enquiry document

Engineering program (bricklay)

When change in order go back in process to (pre) sales

Assembly plus storage instructions, right address and shipping date

This is equal to end user RFQ to OEM

Pre-sales

Value Stream Mapping

IS

MD

ISM

PMM

ISE

OS Outside Sales

Industry Segment Manager

Industry Segment Engineer

Inside Sales (OC)

Managing Director

Product Marketing Manager

OPERATING COMPANY

CON

EP

QV

SP

ERP

CRM Customer Relationship Management System

(Automotive) Project Management Sharepoint

Order Management System

Modular Con�guration Program

Engineering Program

Qlikview Tool

SYSTEMS

MANUFACTURING UNIT

CS

PM

QM

HCT

PCC Product Competence Center Systems

Customer Service (MU)

Project Manager

Hypercare Team

Quality Manager

Requested lead time

Contract T&C details

Negotiate price (incl. walk-away price)

D

Cost-margin analysis

First price setting

Terms & Conditions (AB & customer)

Performance guarantee

Quotation from MU to OpCo/Distributor

Quotation/Proposal document

Application engineering support

Third party products

C

Solution proposal EU = RFQ to OEM

Calculations and product check

Belt/Layout: drawing + version

Sprockets: drawing + version

Testing

B

End user needs check

Price level strategy

OEM technical speci�cation

Determine competitors

A

PO check (selling price)

Project checklist

PO sign-off

E

Internal order con�rmation incl. ICP

Order check (bricklay, belt con�guration)

F

Dummy order

Production planning / leadtime

Purchase order

Assembly

Shipment

G

G

F

E

D

C

A

B

GO / NO GO DOCUMENTS

!

ATTENTIONNOTE

Hypercare TeamISM ISEPMPCC

Sales Operations 14-01-2019

DO IT 1X RIGHT!

9

h: flexible

w: flexible

Any desired format

Premium Chart

› Up to 8-9 data chapters per chart

› Unique, artistic design, images & illustrations 

› Editorial storytelling

› Aligned to your corporate design

Best suited for:marketing, PR, conferences, exhibitions, visualisation of research & projects results, landing pages, print-outs

OUR SERVICES: INFOGRAPHICS Static, animated or interactive – tell a story and reduce complexity

10

OUR SERVICES: PRESENTATIONS Fresh and handcrafted presentations by our presentation design artists

11

OUR SERVICES: INFORMATION VIDEOS & ANIMATIONS

Information/Explainer Videos

› 30–180 seconds

› Stock footage, 2D, 3D or GIF

3D

GIF

2D

STOCK FOOTAGE

Precise and spot-on – brief, explanatory clips to explain a process, show insights or introduce a service

12

OUR SERVICES: MICROSITES & INTERACTIVE WEB PROJECTS Content on user-friendly websites to

engage with your communities

Collaboration Generation

The Rise of Millennials in the Workplace

13

OUR SERVICES: CORPORATE / E-PUBLISHING Brochures, reports, prints, posters, leaflets, e-books, whitepapers,

mobile reports, e-charts – creative and numbers-based

14

CONTENT DISTRIBUTION & LEAD GENERATION

CONTENT DISTRIBUTION

Sponsored Infographic Post

We create an infographic for you, portray it in one of our infographic newsletters and link it to your landing page or the Statista platform (incl. backlink)

Geography & number of recipients:

› International (55% US): 180k

› Germany: 46k › IND: 13,0k

› GBR: 12,0k › FRA: 10,5k

› ESP: 9,5k › CHN: 5,0k

› CHE: 4,0k › AUT: 4,0k

Newsletters open rate: 22–24%

Recipient segmentation: 50% enterprises, 20% media and agencies, 15% public sector and 15% other

LEAD GENERATION

Stand-alone Mailings

Many Statista users subscribed to receive insights or reports from third parties. Through specific mailings, we invite these users to download your content on a dedicated Statista landing page.

These downloaders leave their contact details and based on a cost-per-lead model, we hand these leads over to you.

YOURINFOGRAPHIC

HERE

BEHIND THE SCENES

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 DATA FOUNDATION 

 ONE ROOF 

 EDITORIAL EXPERTISE 

 STATE-OF-THE-ART INFORMATION DESIGN 

 TRANSPARENCY 

 CULTURAL DIVERSITY 

We are part of statista.com – the number one market data portal in the world, with access to 22,500 data sources and various data partnerships.

Researching, writing and designing is what we do. Day in and day out. We have professionalised this focus and provide all of it under one roof.

Our editors have extensive experience of projects in a variety of industries and will make sure to tell a story in your desired tonality.

Over the years, we have established “Information Design” as its own discipline. Converting stats and numbers into creative design is what we excel at.

We approach all projects individually and explain and share our sources with you – no secret formulas behind the scenes.

All our editors and project managers are native English speakers. On top, Statista’s employees come from more than 45 countries, allowing us to deliver projects in variety of languages.

WHY WE ARE THE RIGHT PARTNER FOR YOUR PROJECTS …

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REFERENCES

“I am very happy to have chosen Statista for this big project of creating our corporate presentation. The whole process has been handled in a very professional manner, and every deadline has been respected. The quality of the work is immaculate,

and the creative sparks light up the final product. Statista seems to have found the perfect balance between a very professional efficiency and a very cool and creative workflow. Our new presentation has turned out absolutely brilliant and I

sincerely recommend Statista.”

Michael Ravn, Senior Manager, Communications, Tulip Denmark

“We’ve worked with Statista’s creative team to generate greater brand awareness and new business leads. Their professionalism and work quality are simply world-class! Combining rich data with the highest quality design, they deliver products that are striking, memorable and effective. On top, the workflow they follow makes the process clear and easy for their clients.”

Content Strategy Director for a global professional services firm, USA

“Working with Statista’s Content Marketing & Information Design team has been very inspiring and added tremendous value to our projects. With them we’ve tackled projects we never would have considered and pushed the boundaries of our own creative thought process. The team’s speed does not sacrifice quality, and have managed to deliver top-notch work. They’re also a pleasure to work with – each team member we’ve encountered has always made us feel that our brand is a top priority. I just can’t recommend them highly enough.”

Benet Pujol, VP Market Research, SEAT Spain

“Statista Content & Information Design delivers the recipe for fact-based decisions. The breadth of the services is amazing and really adds value to us as a global but still family run-business. The collaboration is highly professional with regards to content and timing. On top of that, it’s very enjoyable.”

Thomas Oberrauch, Director Market Intelligence & Strategy, Loacker Italy

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YOUR INTERNATIONAL TEAM

John BattenConsultant – Content Marketing & Information Design

John is a creative consultant managing new international client projects. Originally starting out as a Graphic Designer he now has 8 years experience within marketing and technology. Before joining Statista at the start of 2018, John worked as an international client manager for a marketing consultancy based in London, helping brands navigate the agency landscape.

Kira Luttrell-Roth Project Manager & Editorial Researcher

Kira is a Project Manager, Editor and Researcher and is responsible for the smooth flow of customer projects. She has over ten years’ experience in marketing and communications, having worked in Australia, Canada and the UK. Prior to working at Statista, Kira completed her MA in International Relations and worked for The Prince’sTrust, a youth charity based in London.

Lottie NeedhamProject Manager & Editorial Researcher

As a Project Manager and Editorial Researcher, Lottie oversees customer projects from initial conception through to final delivery. A linguist by trade, she honed her writing and editing skills studying and working in the UK, Germany and the Netherlands. Prior to joining Statista, Lottie spent over seven years working as a translation and editorial consultant in the financial and corporate communications sectors.

Christopher LedshamProject Manager & Content Marketing Manager

Christopher works for external clients as a Project Manager and Editorial Researcher, while also serving as a Content Marketing Manager for the Content Marketing & Information Design department. Having previously been employed in the field of consulting and communications within Germany, Christopher brings with him a background in international affairs which saw him serve in the field of international law with the United Nations.

Canny Sutanto Art Director

Canny is the Head of the Global Content Marketing graphics team. As an expert in data visualisation, presentation design, video animation and infographics, her work has been featured in many on- and offline publications. She has previously worked in Indonesia, the U.S. and Australia. Before joining Statista in 2016, she was the Art Director of the Indonesia Design Magazine and significantly contributed to winning the internationally recognised WAN-IFRA Media award in 2015.

Dun LewisGraphic/Motion Designer

Dun is Statista’s Content Marketing & Information Design Motion Designer. When it comes to 3D Animation & Motion Design he is an expert in the field, and having worked for several years with commercial agencies as a Flash Designer & Developer, he has top-notch programming skills to boot. Before joining Statista, his talents were widely sought after on a freelance-basis by companies throughout Norway and Germany.

STATISTA

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STATISTA – THE COMPANY

Statista is one of the leading statistics companies on the internet. With a team of over 650 statisticians, database experts, analysts, and editors, Statista provides users with an innovative and intuitive tool for researching quantitative data, statistics and related information.

Our client base includes a wide range of globally active companies and premier academic institutions. Since the launch of the platform in 2008, more than 1,000,000 users and more than 14,000 companies have registered with Statista.

Statista consists of a the data platform, an in-house and global research and analysis department as well as the content marketing and information design team.

Our strategic partners include The Guardian, Forbes, Financial Times, Mashable.com, Handelsblatt, Capital and over 2,000 universities worldwide.

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Market Research

› Various qualitative and quantitative primary market research methods

› Online surveys, online communities, focus groups and expert interviews

› Concept » survey design » fieldwork » analysis » presentation

Market Analysis & Forecasts

› Market and competitor analyses in various industries

› Data modelling, market sizing and forecasting

› Identification of target customers, markets, or M&A targets

Studies & Rankings

› Benchmarking studies (customer service, degree of digitalisation, etc.)

› Industry deep-dives

› Rankings and industry player top-lists (best employers, best consultants, etc.)

STATISTA RESEARCH & ANALYSIS

content-design.statista.com

GET IN TOUCH!

JOHN BATTEN Consultant – Content Marketing & Information Design

GER +49 40 284 841-417UK +44 203 608 100 8

john.batten@statista.com