Content CreationLearn 5 helpful tips on how you can be successful in nurturing initiatives by using the resources you already have.

Website:

Your website is probably full of rich content, so why not repurpose some of the copy you already have?

Case Studies:

Use your customers’ successful experiences with yourproduct/service for a short article.

Datasheet or Collateral:

Use some of the main ideas and bullet points listed in yoursales collateral for articles or blog postings.

Industry News:

Share snippets from industry analyst articles and reportsthat your audience would find useful.

Press Releases:Pull out customer quotes or success rates to sprinkle

throughout articles and email copy.

One Key Thing to Remember:

You must express your thoughtleadership in a way that speaks

yourprospects’ language and provides

themeducational value. When you

writeyour articles or blog postings,

leaveyour audience wanting more…just

givethem enough to wet their

appetites onthe topic so they want to hear

fromyou “sooner rather than later.”

To find out more about LeadLife's Marketing Automationsoftware contact us:

Contact Us:

LeadLife Solutionssales@leadlife.co

m1-800-680-6292

www.leadlife.com