COMPANYOVERVIE

W

OUR BUSINESS• Aggregator of Equipment Dealerships

• Three Market Sectors: Agriculture, Construction and Industrial

• Powered by Trusted and Recognized Brands: John Deere, Bobcat, JCB, Clark and Nissan Forklift

• Experienced Management Team

• Proven Growth Strategy (15-20% demonstrated growth)

• Solid Sustainable Financial Performance

STOCK PRICE

•Share Price: $13.85•Outstanding Shares: 14.14 million•Market Cap: 196.5 million

March 23, 2010

Publically Trade Corporation listed on the TSX Venture Exchange: CVL

GROWTH STRATEGYThe Cervus growth strategy meets a very real need in today’s marketplace. We provide succession strategies for out-going dealers and help facilitate the next generation of entrepreneurs; all the while generating returns for our shareholders

Number of Cervus Dealership Locations

OUR LOCATIONSWestern Canada

New Zealand

Wholly-Owned & Managed Locations

John Deere Bobcat & JCB Construction AR Williams

Investment partnerships

Maple Farm Supply Partnership Agriturf Limited

OUR SECTORS

INDUSTRIAL

AGRICULTURE

CONSTRUCTION

Agriculture Revenue by Segment(for year ended December 31, 2009)

Construction Revenue by Segment(for year ended December 31, 2009)

Percent of Revenue by Segment(for year ended December 31, 2009)

($ millions)

REVENUE

31% Compound Growth

2003–2010

($ millions)

TOTAL ASSETS

35% Compound Growth

2003–2010

($ millions)

NET EARNINGS

35% Compound Growth

2003–2010

(Percent)

SHAREHOLDERS’ EQUITY

53% Compound Growth

2003–2010

Years ended December 31, 2009

Annual 2009

Annual 2008

% Change

Revenue ($ millions) 377.5 348.7 +8%

Net earnings available to partners ($ millions)

17.2 22.2 (23%)

Total partners equity ($ millions)

99.1 90.0 +10%

FISCAL OVERVIEW 2009

QUARTERLY OVERVIEW$ thousands,except per unit amounts

Dec 31, 2009

Sep 30,2009

Jun 30, 2009

Mar 31, 2009

Revenues 84,239 121,195 105,701 66,340

Net earnings (loss) (573) 8,745 7,330 1,675

Basic earnings (loss)per share/unit (0.04) 0.61 0.52 0.12

Diluted earnings (loss) per share/unit (0.04) 0.61 0.51 0.12

Weighted average shares/units outstanding –

Basic 14,138 14,117 14,087 14,040

Fully diluted 14,449 14,361 14,258 14,190

OTHER HIGHLIGHTS• The Company has been named by the TSX Venture Exchange as one of the TSX Venture’s 50 strongest performers listed on the TSX Venture Exchange for 2010.

• Cervus was the winner of 13th annual IR Magazine’s “Best investor relations by a TSX Venture Exchange company” which is based on independent surveys of the investment community.

• Cervus ranked 16th in Alberta Venture magazine’s listing of fast growth companies over $20 million.

THE POWER OF AGGlobal populations continue to grow and are expected to increase by an additional 23% by 2025.  It is predicted food production will need to increase by 50% by 2025 and double by 2050. Also, the demand for energy continues to rise. Agricultural equipment is required to plant and harvest crops to meet both food and alternative fuel needs. 

Consequently, while we may see some short-term impact as a result of the overall economic slowdown and the strengthening Canadian dollar, agriculture can rely upon these sound fundamentals over the longer term.

John Deere is the dominant global brand for agricultural equipment, and as John Deere extends their international manufacturing presence we see tremendous opportunities to partner with local entrepreneurs in helping to build the distribution network for John Deere.

WHY OWN CERVUS?• A seven year history of growth

• Continued opportunities for growth

• Diversification of sectors

• Diversification of markets

• We sell strong international brands

• Despite recession, agriculture is still strong

• Construction, although down, is still a good long-term investment as infrastructure is still needed in Western Canada

• Experienced management team

• Young, growth-oriented employees and owners

THANK YOU