Commercial in confidence WHY is a solution needed?

Commercial in confidence

WHY is a solution needed?

35-70% of employees’ time is spent writing each day.

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50% of failed projects are caused by ineffective communication.

Business leaders are wasting time rewriting work. They’re often embarrassed by what goes upward and

outward.+ They’re frustrated by the time it takes to wade through

waffle. + Most aren’t qualified to give communications advice.


A survey of 120 American corporations concluded that a third of employees in the nation's blue-chip companies

wrote poorly, and that businesses were spending as much as $3.1 billion annually on remedial training.


http://www.nytimes.com/2004/12/07/business/07write.html?pagewanted=print&position&_r=0

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A new wayTechnology is making ‘just-in-time’ education possible—and the economy is making it necessary.*

http://www.slate.com/articles/technology/future_tense/2014/04/just_in_time_education_is_a_technological_reality_economic_necessity.html

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A better way‘For the first time, customer and supplier can stand side by side on a daily basis to optimise the business results from a technology investment.’ - B4B, J.B. Wood


WHAT does a solution look like?


A just-in-time learning tool that coaches businesspeople to write readable, concise, professional and persuasive documents in

Microsoft Word.

Credosity can complement, or replace, traditional classroom training and your

company ‘Style Guide’.

Enterprise software to rewrite your productivity


Solution


Features


Quick insights to make your document easier and faster to read, and more engaging.

Dashboard summary of errors, including smart tips to accelerate your editingand boost your professionalism.

Practical tips you can apply immediately to adapt to different readers, structure your messages, and get fast results.


Features


User statistics to track usage, and improvement across time.

Editing help so you can proofread faster

Leadership, productivity and communication tips and inspiration for ongoing learning.

What’s unique about Credosity?


Combination of:

- Deep understanding of enterprise needs

- Modern approach to a ‘dry’ topic.

- We’re focused on developing how you write, think and lead (not just catching your mistakes).

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Business-leader benefits:

Consistent, clear and concise messaging.

Better decisions. More action. Professional communication that reflects well on your

business. Less time rewriting your

teams’ work.


End-user benefits:Build your credibility,

career and connections.

Influence change, sell your ideas internally. Win.


Free enterprise trial (30 days)www.credosity.com


What OUTCOMES are we measuring?


Productivity measures:

- Are our documents Readable? Professional? Clear? Concise?

Have we: - Reduced the time senior people spend rewriting junior

documents?- Reduced the time our people spend writing quality

communication?

Bigger picture: Are our people excellent communicators? Do they lead action, drive innovation, connect meaningfully with others, create a positive workplace culture and build our brand reputation?

Are our learning and development programs embedded in our daily work rather than ‘one-off’ events?


What others say


National HR ManagerA simple and easy to follow tool that can help suggest effective changes. I have a couple of major docs to write in the next couple of weeks (no rest here) – looking forward to using Credosity.

Director of Strategy, Marketing and CommunicationsThere’s something compelling about Credosity, particularly in the corporate market. The tool improves my writing and in turn, my ability to communicate.

Head of L&D OceaniaThe strength of Credosity is just-in-time, consistent, desktop feedback as writers proofread and edit their work.

Change ManagerLove it. Supports the 70/20/10 learning approach. Peer review will be quicker.

Strategy DirectorIt helps me structure my thoughts and simplify my writing. Credosity in the hands of many employees within larger companies could deliver a significant benefit.


How would the pilot run?


1. IT do a ‘sandbox test’, run the installer and test it in Microsoft Word.

2. Deploy to agreed pilot team. The deployment process takes between ten minutes and two hours.

3. Pilot team uses Credosity for 30 days (free trial) on the documents they write. The software is simple and intuitive - no training required.

4. Pilot team gives feedback. We capture back-end usage data to measure uptake and progress. The business has access to this dashboard.

5. Roll out to organisation as a standard learning tool.


Team and enterprise experience

Petrina Buckley (Business/marketing)20 years business development, training design and marketing

Co-founder: Magneto Communications and Credosity

Paul Jones (Domain expert)15 years corporate communications specialistCo-founder: Magneto Communications and Credosity

Technical developer: www.Readify.netGlobally awarded, Gold Certified Microsoft partner

and enterprise software developer.


Where did we learn the lessons?

Nine years experience in corporate training and

behavioural change working with blue-chip

clients. (www.magneto.net.au)


Full client list: http://www.magneto.net.au/ourclients.html

http://www.magneto.net.au/


Support

Winner: Microsoft Protégé competition, Asia 2014Second place: Microsoft Protégé competition: Australia 2014

Accelerator graduate 2014

‘Skills and Knowledge’ grant recipient 2014

Getting your trial started?Petrina BuckleyCo-founder, CredosityAustralia +61 410 519 [email protected]


mailto:[email protected]

mailto:[email protected]

Commercial in confidence WHY is a solution needed?

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