Codes of Ethics of Companies

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HistoryDell Computer was founded as PC's Limited in 1984 by university student Michael Dell.Selling assembled computers from his dormitory room, Michael abandoned theuniversity during the planning stage of his first in-house computer design in 1985. Thecompany was so successful that within two years PC's Limited had distribution officesin Europe, and changed it's grammatically-incorrect name to Dell ComputerCorporation. By 1991, seven years after selling it's first computer, Dell ComputerCorporation was listed in the Fortune 500. With much experience in mail order

telephone sales, Dell was one of the first companies to offer computers for mail ordervia theInternet.The Dell Coupon program made many Internet models cheaper thanother brands, and continues to be popular to this day.Public Company

Incorporated:1984 as Dell Computer Corporation

Employees:46,000

Sales:$41.44 billion (2004)

Stock Exchanges:NASDAQ

Ticker Symbol:DELL

NAIC:334111 Electronic Computer Manufacturing; 334112 Computer Storage DeviceManufacturing; 334119 Other Computer Peripheral Equipment Manufacturing; 454110

Electronic Shopping and Mail-Order Houses

Introduction

Dell, Incorporated is a computer hardware manufacturer and distributor. Thecompany is one of the world's largestcomputerdistributors in terms of both quantity ofunits sold and gross income, and one of the United States' largest corporations. From

1999 until 2006 Dell delivered more complete computer systems worldwide per quarterthan any other PC manufacturer. However, a bad reputation stemming from poorcustomer support had seen Dell's market shrink, with rival Hewlett-Packard outsellingDell for the first time in Q4 2006. Dell is now attempting to improve it's imagewithLinux-based desktop and laptop models, a community-driven ideagenerationwebsite,and a move to less expensive AMD processors.Most of Dell's products are IBM PC-compatible desktop, laptop, andservercomputersusing Intel or AMD processors. The company also markets a line of HTC-produced
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handheld computers hand, rebranded computer peripherals such askeyboards andmice, and Sony-developed monitors and televisions. Other Dell-branded peripheralssuch as scanners and printers are often designed in-house with production outsourced.Dell also distributes third-party hardware such as gaming consoles from Sony,

Nintendo, andMicrosoft.Often Dell will market via the company website third-partydevices that compete with it's own products, such as the Palm Tungsten handheld thatcompetes with Dell's own Axim line.

Dell mission:.fully integrate environmental stewardship into the business of providing quality

products, best-in-class services, and the best customer experience at the best value.

I think its a good mission because it talks about the actual position of dell and what its

doing, not about future, and because it includes the customers and products and

services, which is important to be included in a mission statement.

Dell vision:to Provide Accessible Computers to Visually-Impaired Veterans; Contract Provides a

Standard Configuration for Visually-Impaired Veterans Nationwide.

I think the vision talks about the future that dell wants to be, which is to provide

accessible computers all over nationwide.

Dell values:Corporate Responsibility at Dell is about demonstrating through action our values of

corporate citizenship. Through the integration of economic, social and environmental

responsibility into everything we do -- and by ensuring diversity remains a Dell

cornerstone so we have a workforce reflective of our customers, access to the best talent

and ideas to innovate for our customers -- Dell can build the right relationships. Theserelationship can grow our business while taking responsibility for the impact of our

actions on customers, suppliers, employees, shareholders, communities and other

stakeholders, as well as the environment.

Dell is committed to being a good neighbor in the communities we call home. We must

continue to grow responsibly protecting our natural resources and practicing

sustainability in all its forms and improve the communities where we live and work
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through our financial and volunteer efforts.

Dell has taken significant action. Weve helped our neighbors in Dell communities

around the world, raised the sustainability bar for businesses everywhere as the first

major computer manufacture to commit to carbon neutrality


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Codes of Ethics

"How We Win," Dell's Code of Conduct, provides general guidance to all team

members on how to behave legally and ethically, and in compliance with the letter andspirit of applicable legal requirements, Dell policies and our ethical principles. It serves

as a guidebook for living our value of winning with integrity.

Our Code of Conduct, a fundamental component of our culture of integrity here at Dell,

has been extensively revised and updated to bring it into alignment with our purpose

and values, as well as with our business, brand and people strategies.

Our reputation as an ethical company and trustworthy business partner is one of our

most valuable assets and critical to our success. To safeguard our reputation and our

brand, we hold ourselves to standards of ethical behavior that go well beyond legalminimums.

Our ethical principles are:

We are honest.What we say is true and forthcoming not just technically correct. We

are open and transparent in our communications with each other and about our

business performance.

We are trustworthy. Our word is good. We keep our commitments to each other and to

our stakeholders. We do the right thing without compromise. We avoid even the

appearance of impropriety.We treat others with respect. We value their contributions and listen to their point of

view. We maintain fairness in all relationships.

We are courageous.We speak up for what is right. We report wrongdoing when we see

it.

We use good judgment. We think before we act. We use our purpose, values and

ethical principles as decision filters to guide our behavior.

We are responsible. We accept the consequences of our actions. We admit our mistakes

and quickly correct them. We dont retaliate against those who try to do the right thing

by asking questions or raising concerns.


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History

Hewlett-Packard is aTechnology Corporation located in California that was foundedin 1935 by Will Hewlett and Dave Packard in a garage in Palo Alto. They formed thecorporation based on an arrangement with a professor at Stanford College. In 1947,they incorporated the business. In 1957, the corporation went public.

The founders derived the name. The interesting fact is how exactly the name wasdecided upon. Will and Dave could not agree on whether the name should be Hewlett-

Packard or Packard-Hewlett. They finally agreed to flip a coin to name their company.So simply the flipping of a coin produced the name of the largesttechnologycompany in the world.

HP originally focused their efforts on creating a wide range of electronic products forindustrial and agricultural use. They eventually focused on high quality electronic testequipment. This focus was continued well in to the 1990s.

HP made a name for them by making products that was the top-of-the line qualityequipment with features that were more accurate, sensitive, and precise than those of

their competitors. This technology breakthrough created a name within manyindustries as a brand to trust and use.

One of most popular creations of HP is the precision audio oscillator, the ModelHP200A. HP was innovative in producing a small light bulb as a temperaturedependent resistor in a vital portion of the circuit. The new method of their productallowed HP to sell the component for a cheaper price then other competitors. To thisday, this is one of longest selling basic electronic designs ever created.

One of their products is called the Model 200B oscillator. The Walt Disney Companypurchased The Model 200B and installed in theatres for the surround sound systemsused in their production of the movie Fantasia.

With the creation of their products, a formula was designed to name the products. Byintroducing, the naming product started the currently used pattern of the numericalpha names. An example of this process is a first test product would be called 100A,the proceeding products, as updated and upgraded would then be named 100B, usingletters up to E for names. This process of naming product lines is also used with
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supplies, accessories, software, and components.

In the early 1960s, HP began producing a range of semiconductors used mainly forinternal use in instruments and calculators. HP joined forces with Sony in Japan to

develop several high quality products. This venture was not profitable since the costswere too high. The joint venture did lead to a partnership with Yokogawa Electric as aresult. In 1999, HP bought the shares of the partnership to become the full owner of thepartnership.HP began to experiment with the concept of specialized digital equipment such as themicrocomputer. This design was used for over 20 years and managed to surviveseveral attempts to replace the design. With this experiment was created the basis forthe Intel x86 processor which is still the design used today.

In the 1970s came the creations of the business computerserver.The HP 3000 server

was only retired recently and replace with newer technology. The HP 2640 series ofsmart and intelligent terminals was the founding creation for the ASCII terminals andthe currently used screen labeled function keys used on gas pumps and bank ATMs.Although at the time this process was thought to be a lost cause, it projected HP pastIBM as the worlds largest technology vendor in sales terms.The HP name has gained recognition for the quality of their products and services,which surpass standards of their competitors in the majority of every market.

Hewlett-Packard, also known as HP, specializes in developing and manufacturingcomputers, storage, and networking hardware, software, and services. The major partsof their product line include personal computers, devices, and printers, imagingproducts such as cameras, storage devices, and medical electronic equipment, to namea few examples.With modest beginnings, the company is now the largest technology company in theworld.

IntroductionHewlett-Packard Company(NYSE:HPQ), commonly referred to as HP, is an American

multinationalinformation technology corporation headquartered inPaloAlto,California,USA. The company was founded in a one-car garage in Palo Alto

byBill Hewlett andDave Packard,and is now one of theworld's largest information

technology companies,operating in nearly every country. HP specializes in developing

and manufacturing computing, data storage, and networking hardware, designing

software and delivering services. Major product lines include personal computing
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devices, enterprise & industry standard servers, related storage devices, networking

products, software and a diverse range of printers, all-in-one's and other imaging

products. HP markets its products to households, small- to medium-sized businesses

and enterprises directly as well as via online distribution, consumer-electronics andoffice-supply retailers, software partners and major technology vendors. HP also has

strong services and consulting business around its products and partner products.

HP's posted net revenue in 2010 was $126.3 billion, in 2009 net revenue was $115 billion,

with approximately $40 billion coming from services. In 2006, the intense competition

between HP and IBM tipped in HP's favor, with HP posting revenue of US$91.7

billion, compared to $91.4 billion forIBM;the gap between the companies widened to

$21 billion in 2009. In 2007, HP's revenue was $104 billion, making HP the first IT

company in history to report revenues exceeding $100 billion. In 2008 HP retained itsglobal leadership position in inkjet, laser, large format and multi-function printers

market, and its leadership position in the hardware industry. Also HP became #2

globally in IT services as reported by IDC & Gartner.

Hewlett-Packard Mission Statement:

"To provide products, services and solutions of the highest quality and deliver morevalue to our customers that earns their respect and loyalty."

Hewlett-Packard Vision Statement:

"To view change in the market as an opportunity to grow; to use our profits and ourability to develop and produce innovative products, services and solutions that satisfyemerging customer needs."
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Codes of ethics:

HP blogs are written by a variety of employees at different levels and positions in the

company, so you can expect many viewpoints. You can also expect the following:

1. We will strive to have open and honest dialogues with our readers.2. We will correct inaccurate or misleading postings in a timely manner. We will

not delete posts unless they violate our policies. Most changes will be made byadding to posts and we will mark any additions clearly.

3. We will disclose conflicts of interest.4. OurStandards of Business Conduct will guide what we write about so there

are some topics we won't comment on such as information about financials, HPintellectual property, trade secrets, management changes, lawsuits, shareholder

issues, layoffs, and contractual agreements with alliance partners, customers, andsuppliers.5. We will provide links to relevant material available on other blogs and Web sites.

We will disclose any sources fully through credits, links and trackbacks unlessthe source has requested anonymity.

6. We understand that respect goes both ways we will use good judgment in ourposts and respond to you in a respectful manner. In return, we ask the same ofyou.

7. We trust you will be mindful of the information you share on our blogs anypersonally identifiable information you share on a blog can be seen by anyonewith access to the blog.

8. We will respect intellectual property rights.9. We will use good judgment in protecting personal and corporate information

and in respecting theprivacy of individuals who use our blogs
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Conclusion of Dell and HP

We discuss above both of companies introduction, history , vision and mission and their

codes of ethics/conducts.

Mission statements generally include a statement of purpose, a business statement,

and an indication of the company's values. The statement of purpose explicitly states

the purpose of the company.

Visioning is the first step in strategic planning. A vision shared by all the members of

your business can help all members set goals to advance the organization.Understanding how to properly behave in certain situations is the reason a code of

ethics is important. Whether it is to know the difference between right or wrong, goodor bad and just or unjust, a good code of ethics allows individuals to hold themselves to

the highest standards in any given behavior or

action

Codes of ethics Promotes Goodness foreveryone

Codes of ethics brings out the best inindividuals

It holds us socially responsible

It brings out Higher Standards It prevents unjust Treatment It helps employee to work in good manners.

Codes of Ethics of Companies

Documents

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