Clarity CMS - A Brief Overview
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Transcript of Clarity CMS - A Brief Overview
© 2009 Clarity Ventures, Inc.
Presented by Clarity Ventures, Inc.
ClarityProjects.com
© 2009 Clarity Ventures, Inc.
About Clarity Bios, Competencies
Relevant Project Briefs APPIC, Aguirre, J.D. Rush, FabCon, Forbes
Systems Project management Capacity & training
Timeline
© 2009 Clarity Ventures, Inc.
Texas C Corp
Decade in IT industry
MS .NET, ASP.NET development
Microsoft Certified Independent software vendor Dynamics stack, SharePoint
SEO Certified Austin, TX (HQ)
© 2009 Clarity Ventures, Inc.
Chris Reddick – Strategy, SQL, ASP.NET, MOSS Chad Perry – .NET, SQL, ASP.NET, MOSS Matt Wire – SQL, ASP.NET, SEO Steven Serna – ASP.NET, Design, SEO Jeff Widener – Strategy & Initial planning
Marina Marsh – Web Strategy & Development Vera Maxakova – Design, PHP, CSS/HTML, JScript Den Marcelo – Design, XHTML, CSS, Flash, JScript Aghasi Aghabalyan – .NET, SQL, ASPNET, Flash Matt Greener – CSS/HTML, PHP, .NET, Flash
© 2009 Clarity Ventures, Inc.
ASP: Classic, 1.1, 2.0, 3.0, 3.5 SQL: 2000, 2005, 2008 IIS 5, IIS 6, IIS 7 Windows Server: 2003, 2008 Hosting, E-mail, Domains Enterprise MOSS Localization, E-commerce, Client Portal SEO, Marketing, Graphics/Design
MS Stack: Certified Dynamics GP, CRM, Exchange, SharePoint
© 2009 Clarity Ventures, Inc.
• ClarityProjects.com
© 2009 Clarity Ventures, Inc.
APPIC.Org Classic ASP Development, SQL injection attacks Multiple redundant security layers Purged 2,080,000 fields in infected database Addressed server maintenance issues
Automated backups IIS 6.0 and Server optimizations
Error handling & automated e-mail reporting
Live website maintenance, time critical updates Project management, Security, & maintenance Straight from the Client:
“I really appreciate Clarity’s sensitivity to the timeline for getting these
programs reinstated. Greg and I, and the Board, have been very happywith your responsiveness and the work you have done. Thank you!
Thanks, -Teri Simoneau”
© 2009 Clarity Ventures, Inc.
AguirreRoden.com Enterprise CMS system 5 sites; Single project portfolio data source Integrated sub-sites with custom branding Immersive Flash and AJAX integration
Database driven flash image gallery CMS manageable portfolio &AJAX image rotators
Hosting, domain setup, rolling backups, site uptime stats & 3 minute keep-alive
Custom enterprise website app from scratch Planning, design, project management,
implementation, & maintenance Straight from the Client:
“Great job on the site! – Kristin Lichtenauer
I’ve been on/off the site throughout the day. I just noticed the flash on thehome page with the zoom out of the photo. AWESOME!
Thank You, -Lisa Roden”
© 2009 Clarity Ventures, Inc.
J.D. Rush Client Portal Enterprise MOSS SharePoint 2007 integration Securely expose protected Client files through
public facing Client portal system with security enabled login
Integrate sub-sites with custom branding Live hosting and development assistance with pre-
existing internal staff to enable and launch J.D. Rush Client Portal Remote assistance via conference and screen sharing Video screen capture & audio training for ongoing
reference
Custom enterprise website app with MOSS integration
Planning, design, project management, implementation, & maintenance
© 2009 Clarity Ventures, Inc.
Fabcon, Inc. Enterprise class pre-sale CRM & workflow
management intranet solution Integration with Oracle, Outlook, and internal
legacy & proprietary systems Cutting edge user-interface; desktop like speeds Complex internal calculations & logic to process
sales estimates on the fly for projects with 50,000+ calculation dependencies
Role and user based security and functionality
Custom enterprise website app from scratch Planning, design, project management,
implementation, & maintenance
© 2009 Clarity Ventures, Inc.
Forbes Industries Custom catalog system, immersive presentation Two websites & two CD-Rom catalogs; Single live
data-source Quote request/ordering system Intuitive backend administrative system SEO Driven, Marketing Centric Design
Custom enterprise website app from scratch Planning, design, project management,
implementation, & maintenance
© 2009 Clarity Ventures, Inc.
© 2009 Clarity Ventures, Inc.
93% of consumers worldwide use search engines to find & access websitesSource: Forrester Research
85% of qualified Internet traffic is driven through search engines, 75% of search engine users never scroll past the first page of results
Source: Seventh WWW User Survey - Georgia Institute of Technology
Potential customers form an opinion of your company within 3-4 secondsSource: General consensus, online Marketing experts
Website appearance is essential as an Internet Marketing ToolSource: Deam Rass, Internet Marketing Specialist
© 2009 Clarity Ventures, Inc.
Professional design & marketing SEO enabled framework CMS & backend admin Integration Clarity project management
© 2009 Clarity Ventures, Inc.
Professional Graphical Design In house design/graphics team Multiple mockups for review Effective, intuitive designs
© 2009 Clarity Ventures, Inc.
© 2009 Clarity Ventures, Inc.
© 2009 Clarity Ventures, Inc.
© 2009 Clarity Ventures, Inc.
© 2009 Clarity Ventures, Inc.
© 2009 Clarity Ventures, Inc.
© 2009 Clarity Ventures, Inc.
Complete SEO Add & update page titles, meta tags, and keywords Optimize text structure and keyword density Validate with multiple “spider” simulators
Results & Certification SEO Professional Certification #1 & 2 position in Google search Next slides for samples
© 2009 Clarity Ventures, Inc.
© 2009 Clarity Ventures, Inc.
© 2009 Clarity Ventures, Inc.
© 2009 Clarity Ventures, Inc.
Clarity CMS Simple & intuitive: similar to Microsoft Word Save thousands of dollars Make your life easier!
Intuitive Functionality Text, Images, Links Flash, Video, Media Versioning, Approvals Copy page/module File Uploads / FTP Security & Roles
© 2009 Clarity Ventures, Inc.
Needs Analysis Review both short & long term plans
Time & Cost Estimates Cost estimates & included functionality Establish timeline &
Communication Plan Establish weekly or bi-weekly schedule Project success criteria & reporting
Execution & Review Implementation Weekly reporting
Time-logs Project site Live development site
Hosting transfer, validation, training Validate & transfer application Take project live Conduct on-site or virtual training
Video recording Training manual
Maintenance & Service Discounted maintenance rates Ongoing service and communication
Example Project Plan, Task Breakdown, & Timeline
© 2009 Clarity Ventures, Inc.
• Weekly updates via conference calls• Solicit feedback• Discuss progress
• Live Development site• ClarityProjects.com/PreferredClient
• Client Portal• Automated bug tracking• Feature requests• Attach documents, screenshots, etc.
© 2009 Clarity Ventures, Inc.
Basecamp
JumpChart
Camtasia
GotoMeeting
Harvest Timer
© 2009 Clarity Ventures, Inc.
Basecamp Real-time collaboration and
communication portal Consistent, timely project
updates via e-mail through Basecamp site
File sharing with everything in one place… no hunting through e-mails, etc.
© 2009 Clarity Ventures, Inc.
JumpChart Quick, simple, effective site-mapping
and content revisions Communicate overall site plans Deliver content in text based format
to build site framework Makes entire development process
smoother and more seamless
© 2009 Clarity Ventures, Inc.
Camtasia Screen and audio capture to deliver
immersive, directed training materials
Always available, unlimited playback Specific training catered to project Save internal training time… send a
link to the appropriate training video and enable your team to deliver results quickly & effectively
© 2009 Clarity Ventures, Inc.
GotoMeeting Screen and audio capture to deliver
immersive, directed training materials
Always available, unlimited playback Specific training catered to project Save internal training time… send a
link to the appropriate training video and enable your team to deliver results quickly & effectively
© 2009 Clarity Ventures, Inc.
Harvest Timer Real-time tracking of project hours
used to date Bi-Weekly / Weekly time reporting Get an up to date view on project
hours and detailed task breakdowns upon request
Effective project management begins and ends with delivery and execution… this tool enables our team to bring our full spectrum of resources to bear in the most time and cost effective manner
© 2009 Clarity Ventures, Inc.
• Next Steps• Summary• Questions?
© 2009 Clarity Ventures, Inc.
Review initial proposal
Client references
Live Demo(s)
Discuss/set project timeline
© 2009 Clarity Ventures, Inc.
Topics Discussed Business challenges Clarity positioned to help Similar projects System features & Benefits
© 2009 Clarity Ventures, Inc.
Next Steps Review initial proposal Contact client references Discuss project timeline
Set next action point…