Civic EngagementCivic Engagement

Putting “Community” Back Putting “Community” Back Into Community CollegesInto Community Colleges

The Collaboration ContinuumThe Collaboration Continuum

http://www.optimizemag.com/issue/001/strategies.htm

Phase One: Creating the VisionPhase One: Creating the Vision

Module OneModule One– Explore ideas & options Explore ideas & options

w/citizens & Core Team w/citizens & Core Team membersmembers

Used consultants to Used consultants to help defining mission, help defining mission, goals, team rules, goals, team rules, strategystrategy

– Leadership Leadership Development EffortsDevelopment Efforts

– Training EffortsTraining Efforts

Module TwoModule Two– Gather input from groups Gather input from groups

via community via community conversations using the conversations using the Speakers TeamSpeakers Team

Used Chattanooga videoUsed Chattanooga video Sought diverse groups Sought diverse groups

for diverse inputfor diverse input Organized like a United Organized like a United

Way campaign using Way campaign using civic & employee groupscivic & employee groups

Phase Two: Community Vision 2000Phase Two: Community Vision 2000

Module ThreeModule Three– Establish a control system with a data base Establish a control system with a data base

(Microsoft Outlook)(Microsoft Outlook) Establish the organizational structureEstablish the organizational structure Establish the team job descriptionsEstablish the team job descriptions Establish a communication systemEstablish a communication system Set up a timelineSet up a timeline Set up a budget for the teamsSet up a budget for the teams Set up accountability system for validating the Set up accountability system for validating the

votevote– College’s job is to manage the process, the College’s job is to manage the process, the

timeline & the communication systemtimeline & the communication system Allow for & encourage “out-of-the-box” thinkingAllow for & encourage “out-of-the-box” thinking Let the volunteers “dream” of what this could beLet the volunteers “dream” of what this could be

Phase Two: Community Vision 2000Phase Two: Community Vision 2000

Community Vision 2000 Team - The LeadershipCommunity Vision 2000 Team - The Leadership– Speakers TeamSpeakers Team

Canned 30 minute program using trained speakers:Canned 30 minute program using trained speakers:– Chattanooga Video – visual aidChattanooga Video – visual aid– Define community AssetsDefine community Assets– Brainstorm community GoalsBrainstorm community Goals

– Booth TeamBooth Team– Voting TeamVoting Team– Vendor’s TeamVendor’s Team– Entertainment TeamEntertainment Team– Communications TeamCommunications Team– Decorating & Layout TeamDecorating & Layout Team– Idea TeamIdea Team– Residential Campaign TeamResidential Campaign Team

Phase Three: Implementing the VisionPhase Three: Implementing the Vision

Module FourModule Four– Create the Vision TeamCreate the Vision Team– Train the Vision TeamTrain the Vision Team

Module FiveModule Five– Organize teams to implement Organize teams to implement

the top goals the top goals Education Implementing Education Implementing

TeamTeam Infrastructure Implementing Infrastructure Implementing

TeamTeam Health Implementing TeamHealth Implementing Team Community Development Community Development

Implementing TeamImplementing Team Economic Development Economic Development

Implementing TeamImplementing Team Service to Citizens Service to Citizens

Implementing TeamImplementing Team

Phase Three: Implementing the VisionPhase Three: Implementing the Vision

Module Six Module Six – Integrate community development Integrate community development

concepts into the culture to sustain the concepts into the culture to sustain the effortseffortsSet up community communications systemSet up community communications systemSearch & secure additional funding sourcesSearch & secure additional funding sourcesLook for ways to partner with organizationsLook for ways to partner with organizationsMove to cultural change to think regionallyMove to cultural change to think regionallyContinue leadership developmentContinue leadership developmentMeasure & report the outcomes of the Measure & report the outcomes of the

implementation of the community’s goalsimplementation of the community’s goals

Community Vision 2000 OutcomesCommunity Vision 2000 Outcomes Educational efforts:Educational efforts:

– Bachelors in Education in partnership with NMSUBachelors in Education in partnership with NMSU– MBA in partnership with Eastern NM UniversityMBA in partnership with Eastern NM University– Bachelors & Masters in Social Work in partnership with NM HighlandsBachelors & Masters in Social Work in partnership with NM Highlands– Masters in Engineering Management in partnership with NM Mining & TechnologyMasters in Engineering Management in partnership with NM Mining & Technology– Bachelors in Human & Community Services, web based, in partnership with NMSUBachelors in Human & Community Services, web based, in partnership with NMSU– Bachelors in Nursing in partnership with NMSUBachelors in Nursing in partnership with NMSU– And a promise of a Masters in Environmental Engineering in partnership with NMSUAnd a promise of a Masters in Environmental Engineering in partnership with NMSU– Investment in ITV infrastructure to broaden distance learning effortsInvestment in ITV infrastructure to broaden distance learning efforts

Community Development EffortsCommunity Development Efforts– Sports Complex & Skate ParkSports Complex & Skate Park– BeautificationBeautification– Citizen advisory teams for the mayor & City of Carlsbad staffCitizen advisory teams for the mayor & City of Carlsbad staff

Challenges:Challenges:– No success in selling the concept tp the community’s political leadership that No success in selling the concept tp the community’s political leadership that

regionalization is the best strategy for survival and growth.regionalization is the best strategy for survival and growth.– Limited success in selling the concept that the community colleges are truly a Limited success in selling the concept that the community colleges are truly a

partner in economic development – their value tends to be an afterthoughtpartner in economic development – their value tends to be an afterthought

Civic EngagementCivic EngagementPutting “Community” Back Into Putting “Community” Back Into

Community CollegesCommunity Colleges

Questions & CommentsQuestions & Comments