© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1

Talent Connection Launch Plan

Integrate within current HR Employee

Communication Materials

Launch Innovative T.C. Strategy:

Break thru clutter, inspire grassroots

activities—research shows 10X adoption –

webisodes, social directory badge and

digital signage

Partner/Advise on Local Efforts

Measure and Manage Program Success Metrics

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2

Talent Connection Strategy & Tactics

Social“Grassroots”

Targeted

Mass

• Internal article• Email campaign via

local and department leadership teams

• Internal article• Email campaign via

local and department leadership teams

• Partner with global leadership teams and internal talent taskforce

• Partner with global leadership teams and internal talent taskforce

• Wedisodes• CareerVision

Goggle Offer• Blogger/Community

plan

• Wedisodes• CareerVision

Goggle Offer• Blogger/Community

plan

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 3

TC Marketing Collateral